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Gary Player is one of golf’s greatest champions. As one of the "Big Three" of golf’s golden era (with Jack Nicklaus and Arnold Palmer), he helped launch golf as a major international sport. He sits fourth on the list of most major victories on the PGA Tour and built a reputation of being fearless on the course and steely on the greens. Don’t Choke is his look at what it takes to achieve success when the pressure is on. Player explains how and why he became a champion and what it takes to win in big-time golf, but he also explains how learning to cope in pressure situations can help anyone.

Drawing on his highly successful sales background and decades of research, he lays out a simple, repeatable, predictable, and ethical process that will enable you to lead others to discover for themselves what and why they need to change. Whether you hope to make a sale or improve a relationship, Jolles’ wise advice will help you ensure that changing someone’s mind is never an act of coercion but rather one of caring and compassion.

Why are you captivated by some people but not by others? Why do you recall some brands yet forget the rest? In a distracted, overcrowded world, how do certain leaders, friends, and family members convince you to change your behavior? Answer: fascination, the most powerful way to influence decision-making. It's more persuasive than marketing, advertising, or any other form of communication. And it all starts with seven universal triggers: lust, mystique, alarm, prestige, power, vice, and trust.

The key to winning arguments, owning debates, and becoming the most influential in the room! No matter how confident you are or whether you even consider yourself a leader or not. You see, we all know somebody who is able to speak the right words in the right moments. Whether they want something done or somehow are able to charm every person they meet. Luke Warren knows the power logical thinking has, affecting the outcome of even the most stressful situations, and how you can unlock that power.

For some, projecting confidence and credibility is second nature. For others, it seems like a foreign language they’ll never learn - until now. Rob Jolles delivers down-to-earth solutions for anyone looking to enhance the most basic need of all: to be believed. He leverages his over 30 years of experience to equip listeners with empowering and practical tools for achieving business and social success.

What good will it do to skillfully craft a written argument if you lose your audience? Simple emails, formal reports, blogs, presentations, articles—they need punch to gain influence. Clear structure and logic alone won’t do. To engage readers, you need to make mentally stimulating choices in language—choices that electrify your readers’ mental hotspots. Veteran journalist Bill Birchard reveals the secret of making that happen. He blends the findings from a global cadre of psychologists and neuroscientists with lessons from his long, successful career as a professional writer.

Whether he was introducing the latest iPad or delivering a keynote presentation, Steve Jobs electrified audiences with his incomparable style and showmanship. He didn’t just convey information in his presentations; he told a story, painted a picture, and shared a vision. He gave his audience a transformative experience that was unique, inspiring, and unforgettable. Now you can do it too, by learning the specific techniques that made Jobs the most captivating communicator on the world stage.

Don't die before you make your dent in the universe. Do you ever feel like you have something special to offer the world? Something that only you can bring to the table? With your unique talents, past experiences, and passions, you can make something totally new. Is it a novel? Is it a screenplay? A Michelin-star restaurant? Maybe it's the next billion-dollar app, or a world-changing non-profit. Whatever it is, it's your art. And it's just waiting to get out of you. All you have to do is start.

New York Times bestselling author Jonah Berger’s cutting-edge research reveals how six types of words can increase your impact in every area of life: from persuading others and building stronger relationships, to boosting creativity and motivating teams.

Suffering from writer's block? Wish you were more inventive? Perhaps, like most of us, you were taught to think vertically - to solve problems by going from one logical step to the next. In this international best seller, Dr. de Bono shows how lateral thinking can free your creative mind. Learn to hone your thinking skills and discover powerful yet simple techniques to help you generate idea after idea.

Do you ever wonder what is happening inside your brain when you feel anxious, panicked, and worried? In Rewire Your Anxious Brain, psychologist Catherine Pittman and author Elizabeth Karle offer a unique, evidence-based solution to overcoming anxiety, based in cutting-edge neuroscience and research.

MSNBC’s Mehdi Hasan isn’t one to avoid arguments. He relishes them as the lifeblood of democracy and the only surefire way to establish the truth. Arguments help us solve problems, uncover new ideas we might not have considered, and nudge our disagreements toward mutual understanding. A good argument, made in good faith, has intrinsic value—and can also simply be fun.

We say some people march to the beat of a different drummer. But implicit in this cliché is that the rest of us march to the same beat. We sleepwalk through life, find ourselves on well-worn paths that were never ours to walk, and become a silent extra. Extraordinary people carve their own paths as leaders and creators. They think and act with genuine independence. They stand out from the crowd because they embody their own shape and color. We call these people geniuses—as if they’re another breed. But genius isn’t for a special few. It can be cultivated. This book will show you how.

Rocket science is often celebrated as the ultimate triumph of technology. But it's not. Rather, it's the apex of a certain thought process—a way to imagine the unimaginable and solve the unsolvable. It's the same thought process that enabled Neil Armstrong to take his giant leap for mankind, that allows spacecraft to travel millions of miles through outer space and land on a precise spot, and that brings us closer to colonizing other planets.

No matter how much repeat business you get from loyal customers, the lifeblood of your business is a constant flow of new accounts. Packed with tested strategies and anecdotes, New Sales. Simplified. offers a proven formula for prospecting, developing, and closing deals. With refreshing honesty and some much-needed humor, sales expert Mike Weinberg examines the critical mistakes made by most salespeople and executives, then provides tips to help you achieve the opposite results.

In her latest groundbreaking book, The Let Them Theory, Mel Robbins—New York Times bestselling author and one of the world's most respected experts on motivation, confidence, and mindset—teaches you how to stop wasting energy on what you can't control and start focusing on what truly matters: YOU. Your happiness. Your goals. Your life.

No matter your goals, Atomic Habits offers a proven framework for improving - every day. James Clear, one of the world's leading experts on habit formation, reveals practical strategies that will teach you exactly how to form good habits, break bad ones, and master the tiny behaviors that lead to remarkable results. If you're having trouble changing your habits, the problem isn't you. The problem is your system. Bad habits repeat themselves again and again not because you don't want to change, but because you have the wrong system for change.

For decades we've been told that positive thinking is the key to a happy, rich life. "F*ck positivity," Mark Manson says. "Let's be honest, shit is f*cked, and we have to live with it." In his wildly popular Internet blog, Manson doesn't sugarcoat or equivocate. He tells it like it is - a dose of raw, refreshing, honest truth that is sorely lacking today. The Subtle Art of Not Giving a F*ck is his antidote to the coddling, let's-all-feel-good mind-set that has infected modern society and spoiled a generation, rewarding them with gold medals just for showing up.

I’ve been in this life for fifty years, been trying to work out its riddle for forty-two, and been keeping diaries of clues to that riddle for the last thirty-five. Notes about successes and failures, joys and sorrows, things that made me marvel, and things that made me laugh out loud. How to be fair. How to have less stress. How to have fun. How to hurt people less. How to get hurt less. How to be a good man. How to have meaning in life. How to be more me. Recently, I worked up the courage to sit down with those diaries.

For David Goggins, childhood was a nightmare--poverty, prejudice, and physical abuse colored his days and haunted his nights. But through self-discipline, mental toughness, and hard work, Goggins transformed himself from a depressed, overweight young man with no future into a US Armed Forces icon and one of the world's top endurance athletes. The only man in history to complete elite training as a Navy SEAL, Army Ranger, and Air Force tactical air controller, he went on to set records in numerous endurance events.

Are you tired of feeling f*cked up? If you are, Gary John Bishop has the answer. In this straightforward handbook, he gives you the tools and advice you need to demolish the slag weighing you down and become the truly unf--ked version of yourself. "Wake up to the miracle you are," he directs. "Here's what you've forgotten: You're a f--king miracle of being." It isn't other people that are standing in your way; it isn't even your circumstances that are blocking your ability to thrive. It's yourself and the negative self-talk you keep telling yourself.

In The Four Agreements, don Miguel Ruiz reveals the source of self-limiting beliefs that rob us of joy and create needless suffering. Based on ancient Toltec wisdom, the The Four Agreements offer a powerful code of conduct that can rapidly transform our lives to a new experience of freedom, true happiness, and love.

Although pain is inevitable, suffering is optional. This book offers a completely new paradigm and understanding of where our human experience comes from, allowing us to end our own suffering and create how we want to feel at any moment. Don't Believe Everything You Think is not about rewiring your brain, rewriting your past, or positive thinking. We cannot solve our problems with the same level of consciousness that created them. Tactics are temporary. An expansion of consciousness is permanent.

You become the best you can be by learning from others. That is how bowhunter and ultramarathoner Cameron Hanes approaches each day in his pursuit of greatness in this essential guide to finding success.

You are not doomed by your genes and hardwired to be a certain way for the rest of your life. A new science is emerging that empowers all human beings to create the reality they choose. In Breaking the Habit of Being Yourself, renowned author, speaker, researcher, and chiropractor Dr. Joe Dispenza combines the fields of quantum physics, neuroscience, brain chemistry, biology, and genetics to show you what is truly possible.

Robert Greene is a master guide for millions of listeners, distilling ancient wisdom and philosophy into essential texts for seekers of power, understanding, and mastery. Now he turns to the most important subject of all - understanding people's drives and motivations, even when they are unconscious of them themselves. Whether at work, in relationships, or in shaping the world around you, The Laws of Human Nature offers brilliant tactics for success, self-improvement, and self-defense.

The Courage to Be Disliked, already an enormous best seller in Asia with more than 3.5 million copies sold, demonstrates how to unlock the power within yourself to be the person you truly want to be. Using the theories of Alfred Adler, one of the three giants of 20th-century psychology, The Courage to Be Disliked follows an illuminating conversation between a philosopher and a young man. The philosopher explains to his pupil how each of us is able to determine our own life, free from the shackles of past experiences, doubts, and the expectations of others.

Legendary leadership and elite performance expert Robin Sharma introduced The 5am Club concept more than 20 years ago, based on a revolutionary morning routine that has helped his clients maximize their productivity, activate their best health and bulletproof their serenity in this age of overwhelming complexity. Now, in this life-changing guide, handcrafted by the author over a rigorous four-year period, you will discover the early-rising habit that has helped so many accomplish epic results while upgrading their happiness, helpfulness, and feelings of aliveness.

Think and Grow Rich is the number-one inspirational and motivational classic for individuals who are interested in furthering their lives and reaching their goals by learning from important figures in history. The text read in this audiobook is the original 1937 edition written by Napoleon Hill and inspired by Andrew Carnegie - and while it has often been reproduced, no updated version has ever been able to compete with the original.

This mental-rehearsal Audio Download set, the four-week guided-meditation companion program to Dr Joe Dispenza's book Breaking the Habit of Being Yourself, is designed to move you from the analytical Beta brain-wave state to the state of Alpha, and develop your ability to sustain coherent brain-wave patterns.

In a rare window into some of her life’s pivotal moments, Melinda French Gates draws from previously untold stories to offer a new perspective on encountering transitions. Melinda will reflect on some of the most significant transitions in her own life, including becoming a parent, the death of a dear friend, and her departure from the Gates Foundation. The stories she tells illuminate universal lessons about loosening the bonds of perfectionism, helping friends navigate times of crisis, embracing uncertainty, and more.

In 1997, David Deida released what would become one of the most widely read books on men’s spirituality ever published—The Way of the Superior Man. In this unabridged audiobook of the 20th-anniversary edition, Deida presents a new preface to the now-classic text on how to live a life of masculine freedom, integrity, and authenticity.

We live in a world that’s obsessed with talent. We celebrate gifted students in school, natural athletes in sports, and child prodigies in music. But admiring people who start out with innate advantages leads us to overlook the distance we ourselves can travel. We underestimate the range of skills that we can learn and how good we can become. We can all improve at improving. And when opportunity doesn’t knock, there are ways to build a door.

Author of the New York Times and international best-seller Unfu*k Yourself Gary John Bishop presents a no-holds-barred guide to breaking through our cycles of self-sabotage to get what we want out of life.

This audiobook version of As A Man Thinketh is true to the original. Every word written by James Allen is spoken with clarity and authority by the narrator, making it easy to remember the information and absorb the timeless wisdom. This short audiobook, originally published in 1902, has had a huge impact in the field of personal development. It is regarded as one of the most important books of the new thought era. It's written in such a way that makes it easy to understand the most powerful message you could ever learn.

It has been passed down through the ages, highly coveted, hidden, lost, stolen, and bought for vast sums of money. Fragments of this Great Secret have been found in the oral traditions, in literature, in religions and philosophies throughout the centuries. In this audiobook you will discover the Secret, and you will learn how to have, do, or be anything you want.