Affaires
Le monde effervescent des affaires prend vie grâce à des perspectives expertes sur le leadership, l'entrepreneuriat, la stratégie et les dynamiques de marché. Que vous lanciez une startup, gravissiez les échelons de l'entreprise ou révolutionniez un secteur, ces livres offrent la sagesse éprouvée de visionnaires ayant maîtrisé l'art du succès.
Affaires Résumés de livres
Crossing the Chasm
Marketing and Selling Disruptive Products to Mainstream Customers
Business
Entrepreneuriat
Startup
C'est ça, le marketing
On ne vous verra pas tant que vous n'aurez pas appris à voir
Business
Entrepreneuriat
Affaires
Objections
The Ultimate Guide for Mastering The Art and Science of Getting Past No
Business
Communication
Développement personnel
Ready, Fire, Aim
Zero to $100 Million in No Time Flat
Business
Entrepreneuriat
Développement personnel
Managing The Professional Service Firm
Business
Management
Leadership
Margin of Safety
Risk-Averse Value Investing Strategies for the Thoughtful Investor
Finance
Business
Économie
Building Strong Brands
Business
Design
Affaires
Bâties pour durer
Les entreprises visionnaires ont-elles un secret ?
Business
Leadership
Management
The Leadership Pipeline
How to Build the Leadership Powered Company
Leadership
Business
Management
Conscious Capitalism
Business
Économie
Leadership
The Adweek Copywriting Handbook
Le guide ultime pour rédiger des textes publicitaires et marketing percutants par l'un des meilleurs copywriters américains
Business
Écriture
Communication
Leading Change
Business
Leadership
Management
24 Assets
Create a digital, scalable, valuable and fun business that will thrive in a fast changing world
Business
Entrepreneuriat
Affaires
Data-Driven Marketing
The 15 Metrics Everyone in Marketing Should Know
Business
Management
Entrepreneuriat
Le plan marketing en une page
Trouvez de nouveaux clients, gagnez plus d'argent et démarquez-vous de la concurrence
Business
Entrepreneuriat
Développement personnel
They Ask, You Answer
A Revolutionary Approach to Inbound Sales, Content Marketing, and Today's Digital Consumer
Business
Affaires
Développement professionnel
La lettre de vente ultime
Attirez de nouveaux clients. Boostez vos ventes.
Business
Écriture
Entrepreneuriat
The Business Model Navigator
55 Models That Will Revolutionise Your Business
Business
Entrepreneuriat
Management
Swipe to Unlock
The Primer on Technology and Business Strategy
Business
Technologie
Entrepreneuriat
The Four Steps to the Epiphany
Successful Strategies for Products That Win
Business
Entrepreneuriat
Startup
Zag
The Number One Strategy of High-Performance Brands
Business
Design
Affaires
Brand Sense
Build Powerful Brands through Touch, Taste, Smell, Sight, and Sound
Business
Design
Psychologie
The McKinsey Way
Business
Management
Leadership
Harvard Business Review Manager's Handbook
The 17 Skills Leaders Need to Stand Out
Business
Management
Leadership
Predictable Revenue
Turn Your Business Into a Sales Machine with the $100 Million Best Practices of Salesforce.com
Business
Entrepreneuriat
Startup
Les 22 lois du marketing
Business
Entrepreneuriat
Affaires
Lean Marketing
More leads. More profit. Less marketing.
Business
Affaires
Productivité
Flawless Consulting
A Guide to Getting Your Expertise Used
Business
Leadership
Management
HBR's 10 Must Reads on Change Management
Business
Leadership
Management
The Advantage
Why Organizational Health Trumps Everything Else In Business
Business
Leadership
Management
La Prodigieuse Machine à vendre
Comment turbocharger votre entreprise en vous concentrant sur 12 stratégies clés
Business
Entrepreneuriat
Management
Play Bigger
How Pirates, Dreamers, and Innovators Create and Dominate Markets
Business
Entrepreneuriat
Startup
The McKinsey Mind
Understanding and Implementing the Problem-Solving Tools and Management Techniques of the World's Top Strategic Consulting Firm
Business
Management
Leadership
Le génie du stratège
L'art du management japonais
Business
Management
Stratégie d'entreprise
The JOLT Effect
How High Performers Overcome Customer Indecision
Business
Développement personnel
Entrepreneuriat
The Business Case for AI
A Leader's Guide to AI Strategies, Best Practices & Real-World Applications
Intelligence artificielle
Business
Technologie
The Art of the Start
The Time-Tested, Battle-Hardened Guide for Anyone Starting Anything
Business
Entrepreneuriat
Startup
Business Model Generation
Un guide pour visionnaires, révolutionnaires et challengers
Business
Entrepreneuriat
Startup
Small Giants
Ces petites entreprises qui ont choisi d'être grandes plutôt que grosses
Business
Entrepreneuriat
Management
New Sales. Simplified.
The Essential Handbook for Prospecting and New Business Development
Business
Développement professionnel
Affaires
Competitive Advantage
Creating and Sustaining Superior Performance
Business
Management
Économie
Management, Revised Edition
Business
Management
Leadership
Competition Demystified
A Radically Simplified Approach to Business Strategy
Business
Finance
Stratégie d'entreprise
How to Grow Your Small Business
A 6-Step Plan to Help Your Business Take Off
Business
Entrepreneuriat
Leadership
The Sales Acceleration Formula
Using Data, Technology, and Inbound Selling to go from $0 to $100 Million
Business
Entrepreneuriat
Leadership
Alerte sur la banquise ! Réussir le changement dans n'importe quelles conditions
Business
Leadership
Management
Financial Intelligence for Entrepreneurs
What You Really Need to Know About the Numbers
Business
Finance
Entrepreneuriat
The New Strategic Selling
The Unique Sales System Proven Successful by the World's Best Companies
Business
Entrepreneuriat
Développement professionnel
The Science of Selling
Proven Strategies to Make Your Pitch, Influence Decisions, and Close the Deal
Business
Psychologie
Développement personnel
Brainfluence
100 astuces pour convaincre et persuader les consommateurs grâce au neuromarketing
Psychologie
Business
Neurosciences
