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Humor, Seriously

Humor, Seriously

Why Humor Is a Secret Weapon in Business and Life (And how anyone can harness it. Even you.)
by Jennifer Aaker 2021 272 pages
3.87
2k+ ratings
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Key Takeaways

1. Humor is a powerful tool for enhancing work and life

"From a research perspective, humor is serious business. And it's vastly underleveraged in most workplaces today."

Humor's untapped potential. Many workplaces underestimate the power of humor, viewing it as unprofessional or counterproductive. However, research shows that appropriate use of humor can significantly improve various aspects of work life:

  • Increased productivity and creativity
  • Better team cohesion and communication
  • Enhanced problem-solving abilities
  • Reduced stress and improved job satisfaction

Breaking misconceptions. Common myths about workplace humor include:

  • It's not appropriate for serious work
  • Only naturally funny people can use it effectively
  • It's too risky or unprofessional

By dispelling these myths and understanding humor's benefits, individuals and organizations can harness its power to create more positive, productive, and enjoyable work environments.

2. Laughter triggers positive physiological and psychological changes

"When we laugh, our brains release a cocktail of hormones that make us feel happier (dopamine), more trusting (oxytocin), less stressed (lowered cortisol), and even slightly euphoric (endorphins)."

The science of laughter. Laughter isn't just a social behavior; it has profound effects on our bodies and minds:

  • Physiological benefits:

    • Increased blood flow
    • Improved immune function
    • Reduced pain perception
  • Psychological benefits:

    • Enhanced mood and emotional regulation
    • Increased resilience to stress
    • Improved cognitive function and creativity

Long-term impact. Regular laughter and humor can lead to lasting positive changes in both personal and professional life, including:

  • Stronger relationships and social bonds
  • Improved overall health and longevity
  • Greater job satisfaction and career success

By understanding the science behind laughter, we can appreciate its importance and actively seek opportunities to incorporate more humor into our daily lives.

3. Different humor styles exist, each with unique strengths

"Not everyone is funny in the same way."

Four humor styles. The authors identify four primary humor styles, each with its own characteristics and strengths:

  1. The Stand-up: Bold, expressive, and sometimes provocative
  2. The Sweetheart: Subtle, planned, and uplifting
  3. The Magnet: Charismatic, positive, and animated
  4. The Sniper: Edgy, sarcastic, and nuanced

Adapting your style. Understanding your natural humor style can help you:

  • Leverage your strengths more effectively
  • Adapt to different situations and audiences
  • Appreciate and work better with people who have different styles

While individuals tend to have a dominant style, the most effective humorists can adjust their approach based on the context and audience. By recognizing and developing your humor style, you can become more adept at using humor in various personal and professional situations.

4. Effective humor relies on truth, misdirection, and context

"At the heart of humor is truth."

Key components of humor. Successful humor typically incorporates three elements:

  1. Truth: Relatable observations or shared experiences
  2. Misdirection: Unexpected twists or surprising connections
  3. Context: Appropriate timing and audience awareness

Techniques for crafting humor:

  • Exaggeration: Amplifying aspects of a situation for comedic effect
  • Contrast: Juxtaposing unexpected elements
  • Specificity: Using vivid, detailed language
  • Analogy: Drawing humorous comparisons
  • Rule of three: Listing two normal items followed by an unexpected third

Delivery matters. Even well-crafted humor can fall flat without proper delivery. Key aspects of effective delivery include:

  • Timing and pacing
  • Tone and inflection
  • Body language and facial expressions
  • Confidence and commitment to the bit

By understanding these fundamental principles and techniques, anyone can improve their ability to create and deliver humor effectively in various situations.

5. Levity can transform leadership and workplace culture

"Fun is not a top-down thing."

Leadership and humor. Leaders who effectively use humor can:

  • Build trust and rapport with their teams
  • Enhance their perceived competence and likability
  • Diffuse tension in high-stress situations
  • Inspire creativity and risk-taking

Cultivating a culture of levity. To create a workplace that values humor and playfulness:

  1. Set the tone from the top:

    • Model appropriate humor use
    • Encourage and reward lighthearted moments
  2. Embrace organic humor:

    • Support grassroots humor initiatives
    • Allow for spontaneous moments of levity
  3. Institutionalize levity:

    • Create traditions and rituals that incorporate humor
    • Design physical spaces that encourage playfulness
  4. Identify and elevate humor champions:

    • Instigators: Rule-breakers who shake things up
    • Culture Carriers: Respected employees with a knack for humor
    • Hidden Gems: Quiet high-performers with unexpected talents

By intentionally fostering a culture of levity, organizations can create more engaging, creative, and resilient work environments that attract and retain top talent.

6. Navigate humor's gray areas with empathy and awareness

"Humor plays close to the big hot fire, which is the truth. And the reader feels the heat."

Understanding humor's complexity. Humor can be subjective and context-dependent, making it crucial to navigate its use with care:

  • Consider the three components of comedy:

    1. Truth: The underlying observation or insight
    2. Pain: The discomfort or tension being addressed
    3. Distance: The psychological or temporal space from the subject
  • Be aware of status dynamics and power imbalances

  • Recognize cultural and individual differences in humor perception

Handling humor fails:

  1. Recognize: Be attuned to audience reactions and non-verbal cues
  2. Diagnose: Identify what went wrong (e.g., misreading the room, punching down)
  3. Make it right: Apologize sincerely and take corrective action

Avoiding harmful humor. Be cautious of humor that:

  • Perpetuates stereotypes or prejudices
  • Punches down at marginalized groups
  • Makes light of serious traumas or recent tragedies

By approaching humor with empathy, self-awareness, and a willingness to learn from mistakes, we can harness its power while minimizing potential harm.

7. Humor contributes to a life well-lived by fulfilling end-of-life wishes

"Humor and levity are uniquely powerful tools for fulfilling each of these wishes—and thus for contributing to a life well-lived."

End-of-life wishes and humor. Common regrets of the dying often center around five themes, which humor can help address:

  1. Boldness: Humor reduces fear and encourages risk-taking
  2. Authenticity: Levity allows us to express our true selves
  3. Presence: Laughter grounds us in the moment
  4. Joy: Humor enhances positive emotions and experiences
  5. Love: Shared laughter strengthens bonds and fosters connection

Incorporating humor for a fulfilling life:

  • Cultivate a playful mindset in everyday situations
  • Use humor to cope with challenges and setbacks
  • Share laughter with loved ones to deepen relationships
  • Practice self-deprecating humor to stay humble and approachable

By intentionally incorporating humor and levity into our lives, we can not only improve our day-to-day experiences but also work towards fulfilling our deepest wishes and living a life with fewer regrets.

Last updated:

Review Summary

3.87 out of 5
Average of 2k+ ratings from Goodreads and Amazon.

Humor, Seriously receives mixed reviews, with an average rating of 3.87 out of 5. Many readers find it insightful and valuable for understanding the importance of humor in the workplace and personal life. The book offers practical tips for incorporating levity into professional settings and improving leadership skills. However, some criticize it for being dry or lacking in humor itself. Readers appreciate the research-backed approach and real-world examples, though some find the content more suitable for a blog post than a full book.

Your rating:

About the Author

Dr. Jennifer Aaker is a distinguished professor at Stanford Graduate School of Business, specializing in the impact of purpose and meaning on individual choices and how technology can positively affect well-being and company growth. Her research has been widely published in scientific journals and featured in major media outlets. Aaker has received numerous accolades, including the Distinguished Scientific Achievement Award and MBA Professor of the Year. Her expertise in psychology and humor led her to co-author "Humor, Seriously," which explores the power of levity in professional and personal settings. Aaker's work combines academic rigor with practical applications for business and individual growth.

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