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It's the Way You Say It

It's the Way You Say It

Becoming Articulate, Well-spoken, and Clear
by Carol A. Fleming 2010 208 pages
3.65
500+ ratings
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Key Takeaways

1. Assess and Improve Your Voice: The Foundation of Effective Communication

People are not good judges of their own speaking characteristics.

Self-awareness is crucial. Many individuals are unaware of how they sound to others, often misjudging their vocal qualities. This lack of self-awareness can lead to miscommunication and negative impressions. To improve, one must first recognize their vocal patterns and habits.

Objective feedback is essential. Seek input from trusted friends, colleagues, or professionals. Record yourself speaking in various situations and listen critically. Pay attention to pitch, volume, clarity, and overall tone. Compare your self-perception with external feedback to identify areas for improvement.

Continuous improvement is key. Once aware of your vocal characteristics, commit to regular practice and refinement. Focus on specific aspects such as enunciation, pacing, or vocal variety. Remember that changing ingrained habits takes time and consistent effort.

2. Resolve Specific Speech Problems: From Fast Talkers to Fading Voices

There are people who simply cannot stand the sound of their own voice and are ashamed of the way they talk.

Common speech issues are solvable. Many people struggle with specific vocal problems, such as speaking too fast, too softly, or with a raspy voice. These issues can often be addressed through targeted exercises and practice.

Tailored solutions for each problem:

  • Fast talkers: Focus on pacing and deliberate pauses
  • Soft speakers: Practice breath support and vocal projection
  • Raspy voices: Work on proper vocal cord usage and hydration
  • High-pitched voices: Explore techniques to find a comfortable, lower pitch
  • Monotone speakers: Develop vocal variety through intonation exercises

Professional help may be necessary. For persistent or complex issues, consider working with a speech pathologist or vocal coach. They can provide personalized guidance and exercises to address your specific needs.

3. Develop a Dynamic Voice: Mastering Vocal Variety and Resonance

A good speaking voice offers variation in the stream of sound. This is the feature that communicates your personality.

Vocal variety is crucial for engagement. A dynamic voice captures attention and conveys emotion effectively. Practice varying your pitch, volume, and pace to add interest and emphasis to your speech.

Techniques for enhancing vocal dynamics:

  • Use pitch variation to highlight key points
  • Adjust volume for emphasis and intimacy
  • Incorporate strategic pauses for impact
  • Experiment with speaking rate to convey urgency or thoughtfulness

Develop resonance for a richer sound. A resonant voice projects authority and warmth. Practice exercises that focus on breath support and proper vocal placement to achieve a fuller, more resonant tone.

4. Become Well-Spoken: Articulate, Fluent, and Courteous Communication

To be well-spoken is to be articulate, fluent, and courteous.

Articulation is key to clarity. Practice precise pronunciation and enunciation to ensure your message is understood. Pay special attention to commonly mispronounced words and work on clear consonant sounds.

Fluency comes from preparation and practice. Expand your vocabulary and practice expressing ideas concisely. Develop the ability to think on your feet through impromptu speaking exercises.

Courtesy enhances communication. Remember that effective communication is not just about what you say, but how you say it. Cultivate active listening skills, show respect for others' opinions, and use appropriate language for your audience.

5. Unify Verbal and Nonverbal Messages: The Power of Congruence

All of these sources of information—the verbal, vocal, and physical—come together to form a reality that is more than the sum of its parts and actually constitute the personality of the individual.

Align your words, voice, and body language. Incongruence between these elements can create distrust or confusion. Ensure that your nonverbal cues support and reinforce your verbal message.

Key nonverbal elements to consider:

  • Facial expressions
  • Eye contact
  • Posture and body positioning
  • Gestures
  • Proximity and personal space

Practice holistic communication. Regularly video record yourself speaking to analyze the harmony between your verbal and nonverbal communication. Seek feedback from others on how your overall presence comes across.

6. Master Business Communication: From Self-Introduction to Presentations

Professional communication is important to people in every line of work.

First impressions matter. Craft a compelling self-introduction that highlights your unique value. Practice delivering it confidently and naturally in various professional settings.

Prepare thoroughly for interviews and meetings. Research the company and individuals involved. Anticipate potential questions and prepare concise, relevant responses. Practice active listening and asking thoughtful questions.

Deliver impactful presentations. Structure your content clearly with a strong opening, logical flow, and memorable conclusion. Use visual aids judiciously to support, not overshadow, your message. Practice delivery to ensure smooth execution.

7. Conquer Public Speaking: Transforming Terrified into Terrific

Success is usually much more gradual. It turned out that Mary was naturally gifted but didn't know it. And she had never had any speech training whatsoever.

Reframe your mindset. View public speaking as an opportunity to serve your audience rather than a personal performance. This shift can help alleviate anxiety and improve your focus.

Preparation is key to confidence. Thoroughly research your topic, organize your content logically, and practice your delivery. Familiarize yourself with the venue and any technology you'll be using.

Techniques for managing nervousness:

  • Deep breathing exercises
  • Positive visualization
  • Progressive muscle relaxation
  • Arriving early to acclimate to the space
  • Starting with a strong, memorized opening

Embrace opportunities to practice. Seek out speaking opportunities in low-stakes environments, such as Toastmasters clubs or community groups. Regular practice will build your skills and confidence over time.

Last updated:

FAQ

What's It's the Way You Say It about?

  • Focus on Communication Skills: The book emphasizes the importance of effective communication in both personal and professional settings, offering practical advice on becoming more articulate and clear.
  • Holistic Approach: Author Carol A. Fleming combines her expertise as a speech-language pathologist with insights from her clinical practice to address various vocal challenges, covering both verbal and nonverbal communication.
  • Self-Improvement: It aims to instill hope in readers that they can improve their communication skills through practice and training, regardless of their starting point.

Why should I read It's the Way You Say It?

  • Enhance Professional Image: Clear and confident communication is crucial for career advancement, and the book provides tools to help you present yourself more effectively in professional environments.
  • Overcome Communication Barriers: It offers specific strategies to address common issues like fast talking, soft talking, and indecisive speech, which can hinder connection with others.
  • Practical Exercises: The book includes actionable exercises and self-assessments that allow readers to practice and improve their speaking skills in real-time.

What are the key takeaways of It's the Way You Say It?

  • Assess Your Voice: Self-awareness is the first step toward effective communication, and Chapter 1 encourages readers to evaluate their own speech patterns.
  • Vocal Variety: The book emphasizes the importance of vocal dynamics, including pitch, rate, and volume, to convey meaning and engage listeners.
  • Simple Declarative Sentences: Fleming advocates for using simple, clear sentences to express thoughts succinctly, making strong, authoritative statements easy to understand.

What specific problems does It's the Way You Say It address?

  • Fast Talkers: Strategies are provided for individuals who speak too quickly, including exercises to help slow down speech and improve clarity.
  • Loud and Soft Talkers: The book addresses volume control issues, helping readers find the right balance between being heard and not overwhelming their audience.
  • Indecisive and Staccato Talkers: Guidance is offered for those who struggle with assertiveness, teaching how to use emphatic intonation and clear phrasing to convey confidence.

How does It's the Way You Say It help with public speaking?

  • Preparation Techniques: The book emphasizes the importance of preparation for public speaking engagements, providing strategies for organizing thoughts and practicing delivery.
  • Managing Anxiety: Fleming offers advice on handling speech anxiety, including breathing exercises and visualization techniques to calm nerves.
  • Engaging the Audience: It teaches how to connect with listeners through eye contact and vocal variety, crucial for effective public speaking.

What exercises are included in It's the Way You Say It?

  • Vocal Warm-ups: Various vocal exercises are suggested to help readers develop a resonant voice, including humming and practicing vowel sounds.
  • Recording Yourself: Fleming encourages readers to record their speech to gain insight into their vocal patterns and identify areas for improvement.
  • Role-Playing: Exercises involving role-playing and improvisation are included to build confidence and expressiveness in speech.

What is the significance of vocal variety in It's the Way You Say It?

  • Engagement: Vocal variety keeps listeners engaged and interested, preventing disinterest and disengagement.
  • Clarity of Meaning: Variations in pitch, rate, and volume help convey meaning and emotion effectively, enhancing listener understanding.
  • Personal Expression: Developing vocal variety allows speakers to express their personality and emotions more authentically, leading to meaningful interactions.

How does It's the Way You Say It address common speech problems?

  • Identifying Issues: The book helps readers recognize specific speech problems, such as mumbling or unclear articulation, to focus on targeted improvements.
  • Exercises and Strategies: Fleming provides exercises to address common speech challenges, enhancing clarity and confidence in speaking.
  • Feedback Mechanism: Seeking feedback from trusted individuals is encouraged to gain perspective on communication style and make necessary adjustments.

What is the significance of nonverbal communication in It's the Way You Say It?

  • First Impressions: Nonverbal cues often form the basis of first impressions, which can be difficult to change, emphasizing the need for awareness of body language.
  • Alignment with Verbal Messages: Consistency between verbal and nonverbal cues enhances credibility, avoiding mixed messages.
  • Cultural Sensitivity: Understanding that nonverbal communication can vary across cultures is crucial for effective communication in diverse settings.

What are some practical techniques from It's the Way You Say It?

  • SOFTEN Method: This acronym stands for Smile, Open posture, Forward lean, Touch, Eye contact, and Nod, creating an approachable demeanor.
  • Dynamic Variation: Varying pitch and tone is important to maintain listener interest, making speech more engaging and memorable.
  • Recording Yourself: Recording your speech helps identify areas for improvement, providing insights into articulation and clarity.

What are the best quotes from It's the Way You Say It and what do they mean?

  • “Every time you open your mouth, you put your business in the street.”: Highlights the importance of mindful communication, impacting reputation and perception.
  • “If you cannot communicate, if you cannot speak, you are truly forever on the outside of life.”: Emphasizes communication's fundamental role in social interaction and personal fulfillment.
  • “You absolutely can—with instruction and practice.”: Motivational reminder that improvement in communication skills is achievable through effort and guidance.

How can I improve my articulation based on It's the Way You Say It?

  • Practice Specific Sounds: Focus on challenging sounds and practice them in isolation for noticeable improvements in clarity.
  • Use Tongue Twisters: Incorporating tongue twisters into practice can enhance articulation and fluency, challenging your mouth to produce sounds more clearly.
  • Record and Review: Regularly recording your speech and listening to it helps identify areas for improvement, crucial for tracking progress.

Review Summary

3.65 out of 5
Average of 500+ ratings from Goodreads and Amazon.

"It's the Way You Say It" receives mixed reviews. Many readers find it informative and helpful for improving communication skills, particularly in areas like vocal technique, small talk, and public speaking. Some praise its practical advice and real-life examples. However, others criticize the book for being disorganized, outdated, or too focused on speech therapy. Some readers find the author's tone condescending. Overall, the book is seen as valuable for those willing to put in the effort to improve their speaking skills, despite its flaws.

Your rating:

About the Author

Dr. Carol A. Fleming is a Personal Communication Coach and founder of The Sound of Your Voice. She specializes in vocal development and communication training, helping individuals refine their voice, words, and demeanor. Dr. Fleming has authored multiple books on communication, including "It's the Way You Say It" and "The Serious Business of Small Talk." With a private practice since 1980, she focuses on improving speaking skills for business success. Her work emphasizes the importance of both verbal and non-verbal communication. Dr. Fleming's expertise lies in helping people become more articulate, well-spoken, and confident communicators.

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