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Think Like an Artist

Think Like an Artist

And Lead a More Creative, Productive Life
by Will Gompertz 2016 208 pages
3.86
2k+ ratings
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Key Takeaways

1. Creativity is inherent in all of us and can be cultivated

We are all artists. We just have to believe it. That's what artists do.

Everyone has creative potential. Our ability to imagine and realize complex ideas sets us apart from other species and machines. Creativity is not reserved for a select few "artistic types," but is a natural gift we all possess.

Creativity can be developed. Like any skill, creativity improves with practice and cultivation. By adopting certain mindsets and habits, anyone can enhance their creative abilities:

  • Embrace curiosity and explore diverse interests
  • Challenge assumptions and ask questions
  • Take risks and be willing to fail
  • Combine different ideas in novel ways
  • Make time for reflection and incubation of ideas

Creativity is increasingly valuable. In our rapidly changing digital age, creative thinking is becoming essential for personal fulfillment and professional success. By tapping into our innate creativity, we can:

  • Adapt to new challenges and disruptions
  • Find innovative solutions to problems
  • Express ourselves authentically
  • Contribute unique value in any field

2. Artists are enterprising and turn ideas into reality

"Good business is the best art."

Artists are entrepreneurs. Contrary to the romantic notion of the starving artist, successful creators are often savvy businesspeople. They must:

  • Market themselves and their work
  • Manage finances and resources
  • Build networks and relationships
  • Adapt to changing markets and tastes

From concept to creation. Artists don't just have ideas; they bring them to life. This process involves:

  • Developing a unique vision or concept
  • Acquiring necessary skills and resources
  • Overcoming obstacles and setbacks
  • Refining and iterating on the original idea
  • Presenting the finished work to an audience

Examples of artistic enterprise:

  • Andy Warhol's Factory and business-like approach to art production
  • Vincent van Gogh's partnership with his brother Theo
  • Theaster Gates's creative urban renewal projects in Chicago

3. Failure is part of the creative process, not an endpoint

"I have not failed 10,000 times. I have succeeded in proving that those 10,000 ways will not work."

Redefining failure. In creativity, failure is not the opposite of success, but a necessary step towards it. Artists understand that:

  • Every "failure" provides valuable information
  • Mistakes lead to unexpected discoveries
  • Persistence through setbacks is key to breakthroughs

Learning from failure. Creative individuals use failure as a tool for growth by:

  • Analyzing what went wrong and why
  • Adjusting their approach based on new insights
  • Maintaining motivation despite setbacks
  • Viewing each attempt as part of a larger process

Famous failures turned successes:

  • The Beatles being rejected by multiple record labels
  • J.K. Rowling's numerous rejections before publishing Harry Potter
  • Thomas Edison's thousands of unsuccessful attempts at inventing the light bulb

4. Curiosity and passion drive artistic innovation

"There is nothing worse than a sharp image of a fuzzy concept."

Curiosity fuels creativity. Artists are driven by an insatiable desire to explore, question, and understand. This curiosity:

  • Leads to unexpected connections and insights
  • Prompts experimentation with new techniques and ideas
  • Keeps work fresh and evolving

Passion provides purpose. Genuine interest in a subject or medium gives artists:

  • Motivation to persevere through challenges
  • Deep knowledge that informs their work
  • Authenticity that resonates with audiences

Examples of curiosity-driven innovation:

  • Leonardo da Vinci's wide-ranging studies in art, science, and engineering
  • Pablo Picasso's continuous exploration of new styles and techniques
  • Marina Abramović's boundary-pushing performance art

5. Artists steal ideas and make them their own

"Good artists copy, great artists steal."

Creative theft is transformation. When artists "steal" ideas, they:

  • Reinterpret concepts through their unique perspective
  • Combine disparate elements to create something new
  • Build upon and improve existing ideas

The art of creative synthesis:

  • Identify inspiring ideas from various sources
  • Understand the underlying principles or techniques
  • Reimagine how these elements could be applied in a new context
  • Infuse the borrowed concepts with personal style and vision

Historical examples of artistic "theft":

  • Picasso's African-inspired Les Demoiselles d'Avignon
  • The Beatles' incorporation of Indian music into their sound
  • Quentin Tarantino's homages to classic films in his work

6. Skepticism and questioning lead to creative breakthroughs

"The unexamined life is not worth living."

Question everything. Artists approach their work with a critical eye, constantly asking:

  • Why are things done this way?
  • What if we tried something different?
  • How can this be improved or reimagined?

The power of doubt. Skepticism in the creative process:

  • Challenges assumptions and conventional wisdom
  • Pushes artists to go beyond their comfort zones
  • Leads to innovative solutions and fresh perspectives

Applying the Socratic method to creativity:

  1. Identify assumptions or established practices
  2. Question their validity or effectiveness
  3. Explore alternative possibilities
  4. Test new ideas through experimentation
  5. Refine based on results and further questioning

7. Balancing big picture thinking with attention to detail is crucial

"There is nothing worse than a sharp image of a fuzzy concept."

Macro and micro vision. Successful artists can seamlessly shift between:

  • Overarching concepts and themes (big picture)
  • Precise execution and refinement (fine detail)

Strategies for balancing vision and execution:

  • Start with a clear overall concept or goal
  • Break the project into smaller, manageable tasks
  • Regularly step back to assess progress and alignment with the big picture
  • Pay close attention to details that support the overall vision
  • Be willing to make small adjustments that have a significant impact

Examples of big picture/fine detail balance:

  • Architects designing both the overall structure and intricate decorative elements
  • Film directors managing the grand narrative while focusing on individual scenes
  • Painters like Vermeer creating hyper-realistic details within carefully composed scenes

8. Having a unique point of view is essential for artistic expression

"Make the world to believe in you and to pay heavily for this privilege."

Develop a distinctive voice. An artist's unique perspective sets their work apart and gives it value. To cultivate a personal point of view:

  • Draw from personal experiences and emotions
  • Explore subjects or techniques that genuinely interest you
  • Experiment with different styles to find what feels authentic
  • Be willing to express unconventional or unpopular ideas

Communicate your vision. Once you've developed a unique perspective:

  • Clearly articulate your ideas through your chosen medium
  • Be consistent in your approach to build recognition
  • Stay true to your vision, even in the face of criticism or doubt

Artists with strong points of view:

  • Frida Kahlo's deeply personal and symbolic self-portraits
  • Jean-Michel Basquiat's raw, socially conscious street art
  • Yayoi Kusama's immersive polka-dot installations

9. Courage is necessary to create and share innovative ideas

"The most courageous act is still to think for yourself. Aloud."

Overcoming fear and doubt. Creating something new and putting it out into the world requires:

  • Facing the possibility of rejection or criticism
  • Challenging established norms or expectations
  • Believing in your vision, even when others don't

Strategies for cultivating creative courage:

  • Start small and build confidence gradually
  • Surround yourself with supportive people
  • Remember that all great artists faced doubt and criticism
  • Focus on the process and personal growth, not just outcomes
  • Celebrate small victories and learn from setbacks

Courageous artists who changed the world:

  • Michelangelo taking on the Sistine Chapel ceiling despite his doubts
  • Marcel Duchamp challenging the very definition of art with his readymades
  • Banksy using street art to make bold political statements

10. Pausing for reflection enhances the creative process

"Art is not about itself but the attention we bring to it."

The power of pause. Taking time to step back and reflect:

  • Allows for fresh perspectives on work in progress
  • Helps identify areas for improvement or new directions
  • Prevents burnout and maintains creative energy

Incorporating reflection into the creative process:

  • Schedule regular breaks to assess your work objectively
  • Use techniques like meditation or journaling to clear your mind
  • Seek feedback from trusted peers or mentors
  • Experiment with different environments or activities to spark new ideas

Artists who valued reflection:

  • Claude Monet repeatedly painting the same subjects at different times of day
  • David Hockney's habit of sitting and critically examining his work
  • Marcel Duchamp's decades-long development of his final piece, Étant Donnés

Last updated:

Review Summary

3.86 out of 5
Average of 2k+ ratings from Goodreads and Amazon.

Think Like an Artist receives mixed reviews, with an average rating of 3.86 out of 5. Many readers find it inspiring and insightful, praising its anecdotes about famous artists and practical advice on creativity. Some appreciate the book's emphasis on perseverance, curiosity, and courage in artistic pursuits. However, critics argue it focuses too heavily on visual arts and lacks depth in addressing other creative fields. Some readers feel the book doesn't fully deliver on its promise to help readers live more creative lives, while others consider it a valuable resource for aspiring artists and creative thinkers.

Your rating:

About the Author

Will Gompertz is a British arts editor, writer, and broadcaster. He has served as the BBC's Arts Editor, providing coverage and commentary on various artistic disciplines. Gompertz has written multiple books on art and creativity, including "What Are You Looking At?" and "Think Like an Artist." His work often aims to make art and creative thinking more accessible to a broader audience. Gompertz's background in both the art world and media has allowed him to bridge the gap between artistic concepts and public understanding. He is known for his engaging and informative approach to discussing art history and contemporary creative practices.

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