Facebook Pixel
Searching...
English
EnglishEnglish
EspañolSpanish
简体中文Chinese
FrançaisFrench
DeutschGerman
日本語Japanese
PortuguêsPortuguese
ItalianoItalian
한국어Korean
РусскийRussian
NederlandsDutch
العربيةArabic
PolskiPolish
हिन्दीHindi
Tiếng ViệtVietnamese
SvenskaSwedish
ΕλληνικάGreek
TürkçeTurkish
ไทยThai
ČeštinaCzech
RomânăRomanian
MagyarHungarian
УкраїнськаUkrainian
Bahasa IndonesiaIndonesian
DanskDanish
SuomiFinnish
БългарскиBulgarian
עבריתHebrew
NorskNorwegian
HrvatskiCroatian
CatalàCatalan
SlovenčinaSlovak
LietuviųLithuanian
SlovenščinaSlovenian
СрпскиSerbian
EestiEstonian
LatviešuLatvian
فارسیPersian
മലയാളംMalayalam
தமிழ்Tamil
اردوUrdu
Valuation

Valuation

Measuring and Managing the Value of Companies, Fourth Edition
by McKinsey & Company Inc. 1990 739 pages
4.28
1k+ ratings
Listen
Listen

Key Takeaways

1. Valuation is essential for creating shareholder value and making sound business decisions

Value is the defining dimension of measurement in a market economy.

Understanding value creation is crucial for businesses and investors alike. Valuation provides a framework for assessing a company's performance, guiding strategic decisions, and allocating resources effectively. It helps managers identify which investments will create the most value for shareholders in the long term and assists investors in evaluating potential investments.

Key aspects of valuation include:

  • Discounted Cash Flow (DCF) analysis
  • Economic Profit models
  • Return on Invested Capital (ROIC) assessment
  • Growth potential evaluation
  • Cost of capital estimation

By mastering these valuation techniques, managers can make informed decisions that drive long-term value creation, while investors can better assess the true worth of companies and make more intelligent investment choices.

2. Return on Invested Capital (ROIC) and growth are the key drivers of value creation

The faster companies can increase their revenues and deploy more capital at attractive rates of return, the more value they create.

ROIC and growth are the fundamental drivers of value creation in a company. ROIC measures how efficiently a company generates profits from its invested capital, while growth represents the company's ability to expand its operations and increase revenues over time.

Companies create value when:

  • ROIC > Cost of Capital
  • Sustainable growth is achieved

The relationship between ROIC and growth is crucial:

  • High ROIC + High Growth = Significant value creation
  • High ROIC + Low Growth = Moderate value creation
  • Low ROIC + High Growth = Potential value destruction

To maximize value creation, companies should focus on improving ROIC through operational efficiency and competitive advantage, while pursuing sustainable growth opportunities that align with their core competencies and market potential.

3. Free Cash Flow (FCF) and Economic Profit models are powerful valuation tools

Economic profit measures the value created by the company in a single period and is defined as follows: Economic Profit = Invested Capital × (ROIC − WACC)

FCF and Economic Profit models provide complementary approaches to valuation. Free Cash Flow represents the cash available to all investors after accounting for operating expenses and capital expenditures. It forms the basis for Discounted Cash Flow (DCF) analysis, a widely used valuation method.

Economic Profit, on the other hand, measures the value created by a company in excess of its cost of capital. It provides insights into a company's ability to generate returns above what investors require.

Key components of these models:

  • FCF = NOPLAT - Net Investment
  • Economic Profit = NOPLAT - (Invested Capital × WACC)

Both models, when applied correctly, yield identical valuations. The choice between them often depends on the specific analytical needs and the insights desired from the valuation process.

4. Accurate forecasting requires understanding industry dynamics and competitive advantage

Companies can sustain strong growth and high returns on invested capital only if they have a well-defined competitive advantage.

Forecasting future performance is a critical step in valuation. It requires a deep understanding of industry dynamics, competitive forces, and a company's unique advantages. Accurate forecasts are built on a foundation of historical analysis and forward-looking assessments of market trends and company-specific factors.

Key elements in forecasting:

  • Industry growth rates and trends
  • Competitive landscape analysis
  • Company's market position and strategy
  • Historical performance patterns
  • Macroeconomic factors

To develop reliable forecasts, analysts must consider both quantitative data and qualitative factors that influence a company's future performance. This includes assessing the sustainability of competitive advantages, potential disruptions in the industry, and the company's ability to adapt to changing market conditions.

5. The Weighted Average Cost of Capital (WACC) is crucial for discounting future cash flows

The WACC represents the opportunity cost that investors face for investing their funds in one particular business instead of others with similar risk.

WACC calculation is a critical component of valuation as it determines the rate at which future cash flows are discounted to present value. It represents the minimum return that a company must earn on its existing assets to satisfy its creditors, owners, and other providers of capital.

Key components of WACC:

  • Cost of equity (often calculated using CAPM)
  • Cost of debt (after-tax)
  • Target capital structure (debt-to-equity ratio)

Accurately estimating WACC requires careful consideration of:

  • Risk-free rate
  • Market risk premium
  • Company-specific beta
  • Tax rates
  • Debt costs

A well-estimated WACC ensures that the valuation accurately reflects the risk profile of the company and the expectations of its capital providers.

6. Continuing value estimation is critical for long-term valuation accuracy

Continuing value often accounts for a large percentage of a company's total value.

Continuing value represents the value of a company's expected cash flows beyond the explicit forecast period. It is a crucial component of valuation, often accounting for a significant portion of a company's total value, especially for companies with strong growth prospects or sustainable competitive advantages.

Key methods for estimating continuing value:

  • Perpetuity growth model
  • Exit multiple approach
  • Value driver formula

Factors to consider in continuing value estimation:

  • Long-term growth rate
  • Sustainable ROIC
  • Competitive dynamics
  • Industry maturity

Accurate continuing value estimation requires balancing optimism about future growth with realistic assumptions about long-term industry dynamics and competitive forces. It's essential to ensure that the continuing value assumptions are consistent with the company's ability to sustain competitive advantages over the long term.

7. Scenario analysis and sensitivity testing enhance valuation robustness

Sensitivity analysis will not only guide your valuation range, but also inform your thinking about strategic actions and resource allocation under alternative situations.

Scenario analysis and sensitivity testing are crucial tools for understanding the range of potential outcomes in a valuation. They help analysts and decision-makers assess the impact of different assumptions and potential future events on a company's value.

Key benefits of scenario analysis and sensitivity testing:

  • Identifies key value drivers
  • Quantifies potential risks and opportunities
  • Improves decision-making under uncertainty
  • Provides a range of potential outcomes

Steps in conducting scenario analysis:

  1. Identify key uncertainties
  2. Develop plausible scenarios
  3. Quantify impacts on valuation
  4. Assign probabilities to scenarios
  5. Calculate weighted average valuation

Sensitivity testing allows for the examination of how changes in specific inputs affect the overall valuation, helping to prioritize focus areas and strategic initiatives.

8. Non-operating assets and liabilities must be carefully considered in valuation

To convert enterprise value into equity value, subtract any nonequity claims, such as short-term debt, long-term debt, unfunded retirement liabilities, capitalized operating leases, and outstanding employee options.

Non-operating items can significantly impact a company's valuation. These assets and liabilities are not part of the core business operations but still affect the company's overall value. Properly accounting for these items ensures a more accurate valuation and prevents potential misstatements of equity value.

Common non-operating items to consider:

  • Excess cash and marketable securities
  • Non-consolidated subsidiaries
  • Pension liabilities
  • Operating leases
  • Employee stock options
  • Contingent liabilities

Valuing non-operating items often requires different approaches than those used for core operations. For example, excess cash might be valued at book value, while employee stock options may require option pricing models. Careful consideration of these items helps bridge the gap between enterprise value and equity value, providing a more comprehensive and accurate valuation.

9. Market expectations significantly influence stock performance and valuation

When executives, analysts, and investors assess a business's potential to create value, they sometimes overlook the fundamental principle of value creation—namely, that the value of a business depends on its return on invested capital (ROIC) and growth.

Market expectations play a crucial role in determining a company's stock price and valuation. The "expectations treadmill" concept highlights how a company's past performance influences future expectations, which in turn affects its ability to deliver superior returns to shareholders.

Key aspects of market expectations:

  • Embedded growth assumptions
  • Expected future ROIC
  • Anticipated competitive position

Understanding market expectations helps in:

  • Interpreting stock price movements
  • Assessing potential for outperformance
  • Identifying mispriced securities

Managers and investors should focus on long-term value creation rather than short-term market expectations. This involves making decisions that improve ROIC and sustainable growth, even if they may not immediately meet market expectations. For investors, recognizing the gap between market expectations and fundamental value can lead to profitable investment opportunities.

Last updated:

FAQ

What's Valuation: Measuring and Managing the Value of Companies about?

  • Comprehensive Framework: The book provides a detailed framework for valuing companies, focusing on both traditional and advanced valuation techniques.
  • Value Creation Focus: It emphasizes understanding how companies create value for shareholders through effective capital investment and management strategies.
  • Practical Applications: The authors use real-world scenarios to illustrate valuation principles, making it a practical guide for finance professionals and managers.
  • Long-Term Perspective: The book advocates for a long-term focus on value creation, arguing against short-term financial metrics that can mislead management and investors.

Why should I read Valuation: Measuring and Managing the Value of Companies?

  • Essential for Professionals: It is a must-read for finance professionals, investors, and corporate managers who need to understand company valuation intricacies.
  • Expert Insights: Authored by McKinsey & Company, it offers insights from one of the leading consulting firms, providing credibility and depth.
  • Practical Frameworks: The book presents practical frameworks and tools that can be applied directly to real-world situations, enhancing the reader's ability to analyze and value companies.
  • Comprehensive Coverage: It covers a wide range of topics, from basic valuation principles to advanced techniques, ensuring that readers of all levels can benefit.

What are the key takeaways of Valuation: Measuring and Managing the Value of Companies?

  • Valuation Techniques: The book emphasizes various valuation techniques, including DCF, economic profit, and multiples, each with its strengths and weaknesses.
  • Importance of Cash Flow: A significant emphasis is placed on cash flow as a reliable indicator of a company's value, particularly free cash flow.
  • Market Dynamics: It highlights how market conditions and investor behavior can impact valuations, stressing the need for a nuanced understanding of market dynamics.
  • Flexibility in Valuation: The authors discuss managerial flexibility and its impact on valuation, particularly in uncertain environments.

What are the best quotes from Valuation: Measuring and Managing the Value of Companies and what do they mean?

  • "Valuation is both an art and a science.": This underscores the balance between quantitative analysis and qualitative judgment in the valuation process.
  • "Cash flow is king.": It emphasizes the importance of cash flow in determining a company's value over accounting profits.
  • "Flexibility can significantly enhance a company's value.": This highlights the value of managerial flexibility in decision-making, especially in uncertain environments.
  • "Economic profit is the true measure of a company's performance.": It reflects the belief that traditional profit measures can be misleading, advocating for a focus on economic profit.

How does Valuation: Measuring and Managing the Value of Companies define Discounted Cash Flow (DCF)?

  • Core Valuation Technique: DCF estimates the value of an investment based on its expected future cash flows, discounted back to their present value.
  • Calculation Process: It involves forecasting future cash flows, determining an appropriate discount rate, and calculating the present value of those cash flows.
  • Importance of Assumptions: The accuracy of a DCF valuation heavily relies on assumptions about future cash flows and the discount rate.
  • Limitations: While powerful, DCF relies on assumptions about future performance, which can introduce significant uncertainty.

What is Return on Invested Capital (ROIC) in Valuation: Measuring and Managing the Value of Companies?

  • Key Performance Metric: ROIC measures how effectively a company uses its capital to generate profits, calculated as NOPLAT divided by invested capital.
  • Value Creation Indicator: A ROIC greater than the cost of capital indicates value creation, guiding investment decisions.
  • Comparison Tool: ROIC can be used to compare a company's performance against its peers, helping investors identify strong performers.
  • Link to Valuation: Understanding ROIC is essential for valuation, as it impacts a company's free cash flow and overall value.

What is the Economic Profit model in Valuation: Measuring and Managing the Value of Companies?

  • Definition of Economic Profit: It is the profit a company makes over and above the required return on its invested capital, reflecting true profitability.
  • Formula for Calculation: Economic Profit = NOPLAT - (Invested Capital × WACC), assessing whether a company generates sufficient returns.
  • Importance in Valuation: It provides insights into operational efficiency and capital allocation, crucial for valuing companies.
  • Investor Perspective: Companies consistently generating positive economic profit are typically viewed favorably by investors.

How does Valuation: Measuring and Managing the Value of Companies address Capital Structure?

  • Impact on Valuation: Capital structure affects a company's overall valuation and cost of capital, influencing risk and return levels.
  • Optimal Capital Structure: It discusses minimizing WACC while maximizing firm value, crucial for financial decision-making.
  • Trade-offs: The book highlights trade-offs between debt and equity financing, including tax shields versus financial distress risks.
  • Dynamic Nature: Capital structure should evolve based on strategic needs and market conditions, requiring regular assessment.

What is the Adjusted Present Value (APV) model in Valuation: Measuring and Managing the Value of Companies?

  • APV Overview: APV separates the value of a project into the value as if all-equity financed and the present value of tax shields from debt.
  • Calculation Steps: Determine the NPV of cash flows assuming no debt, then add the present value of tax shields.
  • Advantages of APV: It is beneficial for projects with changing capital structures, providing a clearer view of financing impacts.
  • Use Cases: Particularly useful in leveraged buyouts and complex financing scenarios, where capital structure changes significantly.

How does Valuation: Measuring and Managing the Value of Companies suggest valuing High-Growth Companies?

  • Valuation Challenges: High-growth companies have volatile earnings and uncertain future cash flows, requiring a tailored approach.
  • Scenario-Based DCF: The authors recommend creating multiple scenarios to capture possible outcomes, understanding risks and rewards.
  • Focus on Market Potential: Assessing potential market size and the company's ability to capture market share is crucial.
  • Forward-Looking Perspective: This approach is essential for making informed investment decisions in high-growth environments.

What is the "Best Owner" principle in Valuation: Measuring and Managing the Value of Companies?

  • Definition of Best Owner: The best owner generates the highest cash flows from a business, with worth contingent on ownership.
  • Sources of Value: Unique links, skills, governance, and market insights can significantly influence performance.
  • Dynamic Ownership: The best owner can change over time, requiring regular portfolio assessments.
  • Strategic Implications: Companies should ensure they are the best owners of their businesses to maximize value.

Review Summary

4.28 out of 5
Average of 1k+ ratings from Goodreads and Amazon.

Valuation is highly regarded as a comprehensive guide to corporate valuation, widely used by finance professionals and students. Readers praise its practical approach, detailed examples, and connection between valuation and corporate strategy. The book is particularly valued for its focus on discounted cash flow (DCF) methodology and its coverage of special situations. While some find it technical and challenging, many consider it an essential reference for understanding company valuation and value creation. The book's blend of theoretical concepts and real-world applications makes it a valuable resource for practitioners and academics alike.

Your rating:

About the Author

McKinsey & Company Inc. is a renowned global management consulting firm founded in 1926. McKinsey & Company Inc. is known for its influential research and publications in business strategy, organizational structure, and financial management. The firm's consultants work with leading corporations, governments, and non-profit organizations worldwide. McKinsey's expertise in valuation and corporate finance is reflected in their authorship of "Valuation," which has become a standard text in the field. The book draws on the firm's extensive experience and research, providing readers with practical insights and methodologies derived from real-world consulting engagements and industry analysis.

Download PDF

To save this Valuation summary for later, download the free PDF. You can print it out, or read offline at your convenience.
Download PDF
File size: 0.39 MB     Pages: 13

Download EPUB

To read this Valuation summary on your e-reader device or app, download the free EPUB. The .epub digital book format is ideal for reading ebooks on phones, tablets, and e-readers.
Download EPUB
File size: 3.11 MB     Pages: 10
0:00
-0:00
1x
Dan
Andrew
Michelle
Lauren
Select Speed
1.0×
+
200 words per minute
Create a free account to unlock:
Requests: Request new book summaries
Bookmarks: Save your favorite books
History: Revisit books later
Ratings: Rate books & see your ratings
Try Full Access for 7 Days
Listen, bookmark, and more
Compare Features Free Pro
📖 Read Summaries
All summaries are free to read in 40 languages
🎧 Listen to Summaries
Listen to unlimited summaries in 40 languages
❤️ Unlimited Bookmarks
Free users are limited to 10
📜 Unlimited History
Free users are limited to 10
Risk-Free Timeline
Today: Get Instant Access
Listen to full summaries of 73,530 books. That's 12,000+ hours of audio!
Day 4: Trial Reminder
We'll send you a notification that your trial is ending soon.
Day 7: Your subscription begins
You'll be charged on Mar 1,
cancel anytime before.
Consume 2.8x More Books
2.8x more books Listening Reading
Our users love us
50,000+ readers
"...I can 10x the number of books I can read..."
"...exceptionally accurate, engaging, and beautifully presented..."
"...better than any amazon review when I'm making a book-buying decision..."
Save 62%
Yearly
$119.88 $44.99/year
$3.75/mo
Monthly
$9.99/mo
Try Free & Unlock
7 days free, then $44.99/year. Cancel anytime.
Settings
Appearance
Black Friday Sale 🎉
$20 off Lifetime Access
$79.99 $59.99
Upgrade Now →