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Book Summaries

The Little Red Book of Selling: 12.5 Principles of Sales Greatness Cover
12.5 Principles of Sales Greatness
by Jeffrey Gitomer
3.91
9,908 ratings
Jeffrey Gitomer's straightforward principles of sales greatness are essential for real estate sellers looking to build relationships and enhance their personal brand.
3 Key Takeaways:
  1. Kick Your Own Ass: The Foundation of Sales Success
  2. Prepare to Win: Knowledge is Power in Sales
  3. Personal Branding: It's Not Who You Know, It's Who Knows You
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The Psychology of Selling: Increase Your Sales Faster and Easier Than You Ever Thought Possible Cover
Increase Your Sales Faster and Easier Than You Ever Thought Possible
by Brian Tracy
4.15
7,716 ratings
Brian Tracy's insights into the psychology behind selling provide real estate professionals with the tools to understand buyer behavior and enhance their sales techniques.
3 Key Takeaways:
  1. Master the Inner Game of Selling
  2. Set Clear, Ambitious Sales Goals
  3. Understand Why People Buy
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The Book on Rental Property Investing: How to Create Wealth With Intelligent Buy and Hold Real Estate Investing Cover
How to Create Wealth With Intelligent Buy and Hold Real Estate Investing
by Brandon Turner
4.39
7,000 ratings
Brandon Turner, a prominent real estate investor, provides a comprehensive guide to rental property investing, making it a valuable resource for sellers looking to expand their portfolios.
3 Key Takeaways:
  1. Rental Properties: A Path to Financial Freedom Through Real Estate
  2. Develop the Right Mindset and Education for Real Estate Success
  3. Create a Solid Investment Plan and Choose the Right Properties
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Fanatical Prospecting: The Ultimate Guide to Opening Sales Conversations and Filling the Pipeline by Leveraging Social Selling, Telephone, Email, Text, and Cold Calling Cover
The Ultimate Guide to Opening Sales Conversations and Filling the Pipeline by Leveraging Social Selling, Telephone, Email, Text, and Cold Calling
by Jeb Blount
4.26
5,771 ratings
Jeb Blount emphasizes the importance of prospecting in sales, providing actionable strategies that can help real estate sellers fill their pipelines and close more deals.
3 Key Takeaways:
  1. Fanatical prospecting is the foundation of sales success
  2. Adopt a balanced prospecting methodology across multiple channels
  3. Time management and blocking are crucial for effective prospecting
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The Millionaire Real Estate Agent Cover
by Gary Keller
4.23
3,667 ratings
Gary Keller, a leading real estate expert, provides actionable strategies for agents to elevate their careers and achieve financial success. This book is a must-read for anyone serious about thriving in real estate.
3 Key Takeaways:
  1. Think Big: Aim for Millionaire Real Estate Agent Status
  2. Master the Three L's: Leads, Listings, and Leverage
  3. Implement Four Fundamental Business Models
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Sell It Like Serhant: How to Sell More, Earn More, and Become the Ultimate Sales Machine Cover
How to Sell More, Earn More, and Become the Ultimate Sales Machine
by Ryan Serhant
4.29
2,849 ratings
Ryan Serhant, a star of Bravo's Million Dollar Listing, shares his dynamic sales techniques and personal anecdotes to inspire real estate professionals to excel in their careers.
3 Key Takeaways:
  1. Embrace the "Balls Up" Mentality: Juggle Multiple Opportunities
  2. Master the Art of Follow-up to Turn Leads into Sales
  3. Understand and Navigate the Seven Stages of Grief Selling
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How to Invest in Real Estate: The Ultimate Beginner's Guide to Getting Started Cover
The Ultimate Beginner's Guide to Getting Started
by Joshua Dorkin
4.23
1,844 ratings
This beginner's guide by Joshua Dorkin offers essential insights into real estate investing, making it a perfect starting point for sellers looking to expand their knowledge.
3 Key Takeaways:
  1. Real Estate Investing: The Ultimate Path to Financial Freedom
  2. Building a Strong Financial Foundation Before Investing
  3. Assembling Your Real Estate Dream Team
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How to Master the Art of Selling Cover
by Tom Hopkins
4.11
1,718 ratings
Tom Hopkins, a renowned sales trainer, provides timeless techniques and motivational insights that are crucial for real estate sellers aiming to enhance their sales skills.
3 Key Takeaways:
  1. Master the Art of Selling: Cultivate Skills, Knowledge, and Drive
  2. Develop a Champion's Mindset: Embrace Challenges and Overcome Fears
  3. Effective Prospecting: The Lifeblood of Sales Success
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Ninja Selling: Subtle Skills. Big Results. Cover
Subtle Skills. Big Results.
by Larry Kendall
4.50
1,456 ratings
Larry Kendall's Ninja Selling system emphasizes relationship-building and customer-centric approaches, making it essential for real estate agents looking to enhance their sales effectiveness.
3 Key Takeaways:
  1. Master Your Mind: The Foundation of Ninja Selling
  2. Create Value Through Problem-Solving, Not Selling
  3. Implement the Ninja Nine: Daily and Weekly Success Habits
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The Real Book of Real Estate: Real Experts. Real Stories. Real Life. Cover
Real Experts. Real Stories. Real Life.
by Robert T. Kiyosaki
4.11
1,021 ratings
Robert Kiyosaki shares insights from various real estate experts, providing a well-rounded perspective on the industry that can help sellers navigate challenges and seize opportunities.
3 Key Takeaways:
  1. Understand the power of entitlements in real estate profitability
  2. Master local politics and build relationships with key players
  3. Develop a comprehensive knowledge base of real estate development
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