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Fortune's Formula

Fortune's Formula

The Untold Story of the Scientific Betting System That Beat the Casinos and Wall Street
by William Poundstone 2005 400 pages
4.19
4k+ ratings
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Key Takeaways

1. Claude Shannon: The Architect of Information Theory

"It's said that it is one of the few times in history where somebody founded the field, asked all the right questions, and proved most of them and answered them all at once."

Information theory's birth. Claude Shannon, working at Bell Labs in the 1940s, single-handedly invented information theory. This groundbreaking work laid the foundation for modern digital communication, computing, and data compression. Shannon's theory quantified information, introducing concepts like bits, entropy, and channel capacity.

Beyond communication. Shannon's work extended beyond communication theory. He made significant contributions to cryptography during World War II, developed early chess-playing computers, and even dabbled in stock market analysis. His versatile genius and playful approach to problem-solving made him a legend in scientific circles.

2. The Kelly Criterion: Optimal Betting and Investing

"Gmax = R"

Maximizing growth. John Kelly, inspired by Shannon's work, developed the Kelly criterion in 1956. This formula determines the optimal fraction of capital to bet or invest to maximize long-term growth rate. The key insight: bet size should be proportional to the edge (advantage) and inversely proportional to the odds.

Applications in finance. The Kelly criterion found applications beyond gambling, particularly in financial markets. It provides a framework for risk management and portfolio optimization, balancing potential gains against the risk of ruin. Many successful investors and hedge funds have adopted variations of the Kelly strategy to guide their decisions.

3. Ed Thorp: From Blackjack to Wall Street

"To help persuade you that this may not be luck, I estimate that...I have made $80 billion worth of purchases and sales ('action,' in casino language) for my investors."

Beating the casino. Edward Thorp, a mathematics professor, applied probability theory to develop a winning strategy for blackjack. His book "Beat the Dealer" revolutionized casino gambling and card counting techniques.

Wall Street success. Thorp translated his gambling insights into financial markets, founding the highly successful hedge fund Princeton-Newport Partners. He pioneered statistical arbitrage and other quantitative trading strategies, consistently beating market returns over decades. Thorp's career exemplifies the power of applying mathematical models to both gambling and investing.

4. The Efficient Market Hypothesis vs. Market Beaters

"You'd have to be a fool not to know that he was talking about Michael Milken and Robert Freeman."

EMH challenges. The Efficient Market Hypothesis (EMH) asserts that market prices fully reflect all available information, making it impossible to consistently beat the market. However, the success of investors like Thorp, Warren Buffett, and James Simons challenges this theory.

Insider information. The 1980s Wall Street scandals, involving figures like Ivan Boesky and Michael Milken, highlighted how insider information could be exploited for massive profits. These events underscored the ongoing debate about market efficiency and the role of information in financial markets.

5. Long-Term Capital Management: When Genius Failed

"We spent time thinking about what happens if there's a magnitude ten earthquake in Tokyo, what happens if there's a 35 percent one-day crash in the U.S. stock market."

Nobel Prize-winning hubris. Long-Term Capital Management (LTCM), founded by John Meriwether and including Nobel laureates Myron Scholes and Robert Merton, epitomized the application of advanced financial theories to real-world investing. Their sophisticated models promised high returns with low risk.

Spectacular failure. LTCM's collapse in 1998 exposed the dangers of excessive leverage and overconfidence in mathematical models. The fund's failure to account for extreme market events and the limits of diversification led to a near-meltdown of the global financial system, requiring a Fed-orchestrated bailout.

6. Statistical Arbitrage: The New Frontier of Investing

"The advantage scientists bring into the game is less their mathematical or computational skills than their ability to think scientifically. They are less likely to accept an apparent winning strategy that might be a mere statistical fluke."

Quantitative revolution. Statistical arbitrage, pioneered by Thorp and others, uses advanced mathematical models and high-speed computing to identify and exploit small pricing inefficiencies across many securities. This approach has become a cornerstone of modern quantitative investing.

Evolving strategies. Successful statistical arbitrage requires constant innovation as markets adapt and inefficiencies disappear. Firms like Renaissance Technologies, D.E. Shaw, and Citadel have pushed the boundaries of quantitative investing, employing teams of mathematicians, physicists, and computer scientists to develop ever more sophisticated strategies.

7. The Power and Perils of Leverage in Finance

"When you're down by half, people figure you can go down all the way. They're going to push the market against you. They're not going to roll your trades. You're finished."

Amplifying returns. Leverage, the use of borrowed money to increase potential returns, is a double-edged sword in finance. It can magnify profits but also exacerbate losses. Many successful traders and funds use leverage to boost returns, but it requires careful risk management.

Systemic risk. The collapse of LTCM and later the 2008 financial crisis highlighted how excessive leverage in the financial system can lead to cascading failures and systemic risk. These events prompted renewed scrutiny of leverage practices and risk management in the financial industry.

8. Information Theory's Impact on Gambling and Investing

"A bit is worth 10,000 basis points."

Information as edge. Shannon's information theory provides a framework for understanding the value of information in both gambling and investing. The ability to extract signals from noise and accurately assess probabilities can provide a significant edge in both domains.

Quantifying uncertainty. Concepts from information theory, such as entropy and mutual information, have found applications in financial modeling, risk assessment, and portfolio optimization. These tools help investors and traders quantify uncertainty and make more informed decisions.

9. The Human Factor in Financial Markets

"Life, and everything in it, is based on arbitrage opportunities and their exploitation."

Behavioral biases. Despite the increasing use of quantitative models, human psychology continues to play a significant role in financial markets. Behavioral biases, such as overconfidence, herding, and loss aversion, create market inefficiencies that skilled investors can exploit.

Adapting to change. Successful investors and traders must constantly adapt to changing market conditions and new sources of information. The ability to recognize when strategies are no longer effective and to innovate new approaches is crucial for long-term success in financial markets.

Human nature in the markets:

  • Overreaction to news
  • Herding behavior
  • Confirmation bias
  • Recency bias
  • Loss aversion

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Review Summary

4.19 out of 5
Average of 4k+ ratings from Goodreads and Amazon.

Fortune's Formula receives mostly positive reviews for its engaging narrative blending mathematics, gambling, and finance. Readers praise Poundstone's ability to explain complex concepts in an accessible way, weaving together stories of scientists, mobsters, and Wall Street. Many find the book fascinating and enlightening, particularly regarding the Kelly criterion and its applications. Some criticize the book for being too formulaic or lacking depth in certain areas. Overall, reviewers appreciate the book's unique perspective on risk and investing.

Your rating:

About the Author

William Poundstone is an accomplished non-fiction author with over ten books to his name. His work "Fortune's Formula" gained significant recognition, becoming Amazon Editors' #1 non-fiction pick in 2005. Poundstone's writing has appeared in prestigious publications like The New York Times and Harvard Business Review. He has also made numerous media appearances, including on the Today Show. With a background in physics from MIT, Poundstone often explores the societal and financial implications of scientific concepts in his work. His books have achieved commercial success, selling over half a million copies worldwide.

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