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The Entrepreneur Mind

The Entrepreneur Mind

100 Essential Beliefs, Characteristics, and Habits of Elite Entrepreneurs
by Kevin D. Johnson 2013 172 pages
3.97
500+ ratings
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Key Takeaways

1. Entrepreneurship Demands Strategic Thinking and Adaptability

Strategy is a style of thinking, a conscious and deliberate process, an intensive implementation system, the science of ensuring future success.

Think big and create new markets. Successful entrepreneurs don't just compete in existing markets; they create new ones. This requires a willingness to take calculated risks and the ability to see opportunities where others don't.

Adapt quickly to change. The business landscape is constantly evolving, and entrepreneurs must be prepared to pivot their strategies when necessary. This might mean adopting new technologies, changing business models, or entering new markets.

  • Key strategies for entrepreneurs:
    • Focus on executing ideas, not just generating them
    • Be prepared to pivot when necessary
    • Create systems that are not dependent on specific individuals
    • Always have an exit strategy in mind

2. Financial Acumen is Crucial for Business Success

You don't need money to make money.

Understand cash flow. Many businesses fail not because they're unprofitable, but because they run out of cash. Entrepreneurs must learn to manage their cash flow effectively, including understanding the timing of incoming and outgoing funds.

Leverage resources creatively. Successful entrepreneurs find ways to maximize their resources, whether through bartering, strategic partnerships, or creative financing. They also know when to seek outside funding and how to present their business to potential investors.

  • Financial strategies for entrepreneurs:
    • Pay taxes quarterly to avoid large year-end bills
    • Borrow money from banks before you need it
    • Use different banks to minimize risk
    • Focus on building revenue, not just cutting costs

3. Building and Managing the Right Team is Essential

Talent trumps seniority.

Hire for talent and cultural fit. The right team can make or break a business. Entrepreneurs should focus on hiring individuals who not only have the necessary skills but also align with the company's values and vision.

Create a culture of innovation and accountability. Encourage your team to think creatively and take ownership of their work. This fosters a more dynamic and productive work environment.

  • Team building strategies:
    • Spend time with people smarter than you
    • Don't let people abuse your flexibility
    • Fire unproductive people quickly
    • Manage expectations, not people

4. Marketing and Sales Skills Drive Business Growth

You're in sales, whether you want to be or not.

Always be selling. Every interaction is an opportunity to promote your business. Entrepreneurs must be comfortable talking about their products or services and should constantly seek new ways to reach potential customers.

Build and leverage your network. Networking isn't just about collecting business cards; it's about building meaningful relationships that can lead to business opportunities, partnerships, and growth.

  • Marketing and sales tactics:
    • Tell everyone about your business
    • Ask for what you want
    • Don't waste time on people who can't say yes
    • Build your network creatively

5. Leadership Requires Vision, Courage, and Resilience

Act in spite of how you feel.

Lead by example. Effective leaders inspire their teams by demonstrating the work ethic, resilience, and commitment they expect from others. This means pushing through challenges and maintaining a positive attitude even in difficult times.

Make difficult decisions. Leadership often requires making tough choices that may be unpopular in the short term but are necessary for long-term success. This might include letting go of employees, pivoting the business model, or making significant investments.

  • Leadership qualities to cultivate:
    • Push beyond your fear
    • Be prepared to lose it all
    • Have unbelievable endurance
    • Be a maverick when necessary

6. Continuous Learning and Self-Improvement are Key

School is not necessarily education.

Seek knowledge from diverse sources. Formal education can be valuable, but entrepreneurs should also learn from mentors, industry experts, books, conferences, and their own experiences. The key is to remain curious and open to new ideas.

Apply learning to your business. Knowledge is only valuable if it's put into practice. Entrepreneurs should constantly look for ways to apply what they've learned to improve their businesses and themselves.

  • Learning strategies for entrepreneurs:
    • Read widely and voraciously
    • Attend industry conferences and networking events
    • Seek out mentors and advisors
    • Learn from both successes and failures

7. Motivation Comes from Within and Shapes Entrepreneurial Success

Being successful is not the goal.

Find your intrinsic motivation. True entrepreneurial success comes from a deep-seated passion for what you're doing, not just the desire for external rewards. Understanding your personal motivations can help you stay committed during challenging times.

Embrace the entrepreneurial lifestyle. Being an entrepreneur is more than just running a business; it's a way of life. This means being excited about Mondays, disappointed when Friday arrives, and viewing a 9-to-5 job as less desirable than entrepreneurship.

  • Sources of entrepreneurial motivation:
    • The desire to solve problems and create value
    • The thrill of building something from nothing
    • The freedom to chart your own course
    • The opportunity to make a lasting impact

Last updated:

Review Summary

3.97 out of 5
Average of 500+ ratings from Goodreads and Amazon.

The Entrepreneur Mind receives mixed reviews, with ratings ranging from 1 to 5 stars. Many readers find it insightful and motivational, praising its practical tips and real-life examples for aspiring entrepreneurs. Critics argue that some advice is basic or common sense, and the author's tone can be self-absorbed. The book's 100 essential beliefs, characteristics, and habits of elite entrepreneurs are spread across seven chapters covering strategy, education, people, finance, marketing, leadership, and motivation. While some find it comprehensive, others feel it lacks depth in certain areas.

Your rating:

About the Author

Kevin D. Johnson is an entrepreneur and author known for his book "The Entrepreneur Mind." He draws from his personal experiences and observations of successful business leaders to provide insights and advice for aspiring entrepreneurs. Johnson emphasizes the importance of developing a specific mindset and approach to business, covering topics such as strategy, finance, marketing, and leadership. His writing style is direct and often includes personal anecdotes to illustrate his points. Johnson's background in entrepreneurship lends credibility to his advice, though some readers find his self-referential approach off-putting. Despite this, many appreciate his practical tips and motivational tone, making him a respected voice in the entrepreneurship literature space.

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