Ari Herstand is a multi-talented musician, author, and music industry expert based in Los Angeles.
He has experience as a singer-songwriter, multi-instrumentalist, and touring artist.
Herstand has successfully navigated various aspects of the music industry, including touring, recording, developing a YouTube presence, and having his music featured in TV, commercials, and films.
He is also a staff writer for Digital Music News.
Herstand's expertise in the modern music business comes from his personal experiences and extensive research.
His approach to sharing knowledge is practical and relatable, aimed at helping independent musicians succeed in the ever-changing landscape of the music industry.
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