Ash Maurya
Ash Maurya is an experienced entrepreneur who has spent over a decade seeking better ways to build successful products.
He discovered and applied principles of Customer Development and Lean Startup, pioneered by Steve Blank and Eric Ries.
Maurya began sharing his experiences and insights through his blog, which eventually evolved into a book.
His work has expanded to include a series of products designed to help entrepreneurs increase their chances of success.
Maurya's mission is centered on assisting entrepreneurs in creating viable businesses and avoiding wasted effort on products that lack market demand.
His approach emphasizes practical application and rigorous testing of lean startup principles.
