Dave Trott is a renowned creative director, copywriter, and author with a distinguished career in advertising.
After studying at the Pratt Institute in New York City, he founded several successful advertising agencies, including Gold Greenlees Trott and Walsh Trott Chick Smith.
Trott's expertise in creative thinking and advertising has earned him widespread recognition, including the D&AD President's Award for lifetime achievement in 2004.
His books, including "One plus one equals three," draw from his extensive experience in the field and aim to inspire creative thinking in readers across various industries.
Trott's unique writing style and ability to distill complex ideas into digestible anecdotes have made him a respected figure in both advertising and literature.
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