David Hoffeld

David Hoffeld is the CEO and chief sales trainer at Hoffeld Group.

He is known for his scientific approach to sales, combining research from social psychology, neuroscience, and behavioral economics to develop effective selling strategies.

Hoffeld has a background in sales training and is working on his Ph.D. He has published articles in various business publications and is recognized for his innovative sales methodologies.

While some readers question his practical sales experience, many appreciate his academic perspective on the subject.

Hoffeld's work focuses on understanding the buyer's decision-making process and aligning sales techniques with scientific principles of human behavior.