Emmy J. Favilla

Emmy J. Favilla is a writer and editor known for her work as BuzzFeed's global copy chief.

She created the BuzzFeed Style Guide, which has influenced online writing practices.

Favilla's approach to language is descriptive rather than prescriptive, embracing the fluidity of modern communication.

Her writing style is casual and humorous, reflecting the informal nature of internet content.

Favilla's expertise lies in adapting traditional grammar rules to suit digital platforms and younger audiences.

Her work at BuzzFeed has positioned her as a voice of authority on evolving language trends and online writing standards.

Favilla's book reflects her philosophy that language should be accessible and adaptable to changing times.