Miles Young is a prominent figure in the advertising industry, known for his work at Ogilvy & Mather, one of the world's largest advertising agencies.
He wrote "Ogilvy on Advertising in the Digital Age" as a follow-up to David Ogilvy's classic work.
Young's book aims to bridge traditional advertising principles with the digital era, drawing on his extensive experience in the field.
His writing style is described as flowery and sometimes challenging, but he provides insights into how Ogilvy's agency has adapted to the digital landscape.
Young's expertise spans various subjects within advertising, and he offers case studies and predictions about the industry's future.
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