Peter McGraw
Dr. Peter McGraw is a behavioral economist and business school professor at the University of Colorado, Boulder.
He is a global expert on the scientific study of humor and founded the Humor Research Lab.
McGraw co-authored "The Humor Code: A Global Search for What Makes Things Funny" and has written extensively on humor and marketing.
His research has been covered by major media outlets, and he teaches graduate courses in behavioral economics and marketing.
McGraw has spoken at Fortune 500 companies and universities worldwide.
He also hosts a podcast on single life and is working on a book about building a remarkable solo life.
