Robert E Quinn is an author and academic known for his work on organizational behavior and leadership.
He has written extensively on topics related to purpose-driven business and personal development.
Quinn's research focuses on positive organizational scholarship and how individuals and companies can align their actions with a higher purpose.
He is likely a professor or researcher at a university, given that the book was assigned as part of a PhD program orientation.
Quinn's work appears to blend theoretical concepts with practical applications, aiming to inspire readers to cultivate a more purposeful approach to business and life.
His ideas, while inspiring to some, have faced criticism for lacking concrete financial evidence of their effectiveness in the business world.
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