Roger von Oech is an American expert in creativity and innovation.
He has made significant contributions to the field through his work as a speaker, conference organizer, author, and toy-maker.
Von Oech's focus has been on studying and promoting creative thinking techniques.
His book "A Whack on the Side of the Head" has become a widely recognized classic in the realm of creativity literature.
Through his various endeavors, von Oech has helped individuals and organizations tap into their creative potential and develop innovative problem-solving skills.
His unique approach combines practical exercises, thought-provoking anecdotes, and unconventional thinking to stimulate creativity.
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