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How to Do Nothing

How to Do Nothing

Resisting the Attention Economy
by Jenny Odell 2019 256 pages
3.68
51k+ ratings
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Key Takeaways

1. Doing nothing is a powerful act of resistance against the attention economy

Nothing is harder to do than nothing.

The attention economy capitalizes on our time and mental energy, leaving little room for reflection or meaningful experiences. By consciously choosing to do nothing, we reclaim our time and attention from the constant demands of productivity and digital engagement. This act of resistance allows us to:

  • Reconnect with ourselves and our surroundings
  • Cultivate creativity and independent thought
  • Reduce stress and anxiety associated with constant connectivity

Doing nothing doesn't mean being idle, but rather engaging in activities that are not driven by economic or productive motives. Examples include:

  • Sitting in nature
  • Engaging in unstructured play
  • Practicing mindfulness or meditation

2. Refusal-in-place offers an alternative to complete withdrawal from society

I will participate, but not as asked.

Refusal-in-place is a powerful strategy that allows individuals to resist societal norms and expectations without completely withdrawing from society. This approach:

  • Challenges the status quo while remaining engaged
  • Creates space for alternative perspectives and ways of being
  • Demonstrates the possibility of living differently within existing structures

Historical examples of refusal-in-place include:

  • Diogenes of Sinope, who lived in a barrel in Athens
  • Henry David Thoreau's experiment at Walden Pond
  • The Montgomery Bus Boycott

By refusing to participate in certain aspects of society while remaining present, individuals can create "third spaces" that offer new possibilities for social and political engagement.

3. Attention is a form of resistance and a path to meaningful encounters

Attention forms the ground not just for love, but for ethics.

Cultivating attention is a powerful tool for resisting the fragmentation of modern life and fostering meaningful connections. By directing our attention intentionally, we can:

  • Develop a deeper understanding of ourselves and others
  • Recognize the interconnectedness of all living things
  • Create space for empathy and ethical decision-making

Practices that cultivate attention include:

  • Mindful observation of nature and our surroundings
  • Engaging in deep listening with others
  • Studying and appreciating art that challenges our perceptions

By paying attention to the world around us, we open ourselves to transformative encounters that can reshape our understanding of reality and our place within it.

4. Social media and technology can erode our ability to focus and form deep connections

We still recognize that much of what gives one's life meaning stems from accidents, interruptions, and serendipitous encounters: the "off time" that a mechanistic view of experience seeks to eliminate.

The design of social media platforms often prioritizes engagement and data collection over meaningful human interaction. This can lead to:

  • Shortened attention spans and difficulty focusing
  • Superficial connections that lack depth and context
  • A constant state of distraction and anxiety

To counteract these effects, we can:

  • Set boundaries around technology use
  • Prioritize in-person interactions and experiences
  • Seek out technologies that support rather than hinder deep focus and connection

By being mindful of how we engage with technology, we can reclaim our ability to form deep, meaningful relationships and experiences in both digital and physical spaces.

5. Bioregionalism provides a model for reconnecting with our environment and community

Bioregionalism teaches us of emergence, interdependence, and the impossibility of absolute boundaries.

Bioregionalism offers a framework for understanding our place within the natural world and local communities. This approach:

  • Encourages a deep knowledge of local ecosystems and cultural histories
  • Fosters a sense of responsibility and stewardship for our immediate environment
  • Challenges the notion of fixed boundaries between humans and nature

Key aspects of bioregional thinking include:

  • Learning about native plants and animals
  • Understanding local watersheds and geological features
  • Engaging with indigenous knowledge and practices

By adopting a bioregional perspective, we can develop a more nuanced and interconnected understanding of our place in the world, leading to more sustainable and fulfilling ways of living.

6. Context collapse in digital spaces hinders meaningful communication and understanding

Context is what appears when you hold your attention open for long enough; the longer you hold it, the more context appears.

Context collapse in social media and online communication can lead to misunderstandings and oversimplification of complex issues. This phenomenon:

  • Flattens nuanced conversations into simplistic soundbites
  • Removes important spatial and temporal context from information
  • Makes it difficult to engage in meaningful dialogue or debate

To counter context collapse, we can:

  • Seek out diverse sources of information
  • Engage in face-to-face conversations on important topics
  • Create and support online spaces that allow for nuanced discussion

By prioritizing context and depth in our communications, we can foster more meaningful and productive exchanges in both digital and physical spaces.

7. Manifest dismantling: Undoing damage and restoring balance in our relationship with nature

Manifest dismantling was hard at work in 2015, during the largest dam removal in California history.

Manifest dismantling represents a shift in our approach to progress, focusing on undoing environmental damage and restoring ecological balance. This concept:

  • Challenges the notion that progress always means building something new
  • Recognizes the value in removing harmful structures and practices
  • Seeks to restore natural systems and processes

Examples of manifest dismantling include:

  • Removing dams to restore river ecosystems
  • Rewilding urban spaces to support biodiversity
  • Adopting regenerative agricultural practices

By embracing manifest dismantling, we can work towards a more sustainable and harmonious relationship with the natural world, undoing the damage caused by past notions of progress and development.

Last updated:

Review Summary

3.68 out of 5
Average of 51k+ ratings from Goodreads and Amazon.

How to Do Nothing received mixed reviews. Many praised Odell's insights on resisting the attention economy and reconnecting with nature and community. Readers appreciated her critique of productivity culture and call for mindful engagement. However, some found the book meandering, academic, and lacking practical advice. Critics noted the author's privileged perspective and occasional pretentiousness. Despite its flaws, many readers found value in Odell's exploration of attention, bioregionalism, and the importance of doing "nothing" in our hyperconnected world.

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About the Author

Jenny Odell is an artist, writer, and lecturer at Stanford University. Based in the San Francisco Bay Area, she draws inspiration from her surroundings, particularly Oakland's natural spaces. Odell's work often explores themes of attention, technology, and ecology. Her background in art informs her interdisciplinary approach, blending personal anecdotes with academic research. Odell is known for her thoughtful critique of contemporary culture and advocacy for mindful engagement with our environment and communities. Her perspective is shaped by her experiences in Silicon Valley and her passion for birdwatching and local history.

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