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SoBrief

Brian Lawley

280group.com @BrianLawley

  • Brian Lawley is a renowned expert in Product Management and Product Marketing.

  • As the CEO and Founder of the 280 Group, he has authored six best-selling books on the subject, including "Product Management for Dummies." Lawley co-created the Optimal Product Process™ and formerly served as President of the Silicon Valley Product Management Association.

  • His contributions to the field have earned him the AIPMM Award for Thought Leadership in Product Management.

  • Lawley's expertise has been showcased on World Business Review and the Silicon Valley Business Report, solidifying his status as a leading authority in the product management industry.

Autori raamatud: Brian Lawley

Product Management For Dummies
autor Brian Lawley • 2017
The product manager's go-to guide: making the right calls from spark to launch to retirement.
3.91
243
🎯 Product Management🧐 Customer Research🔍 Competitive Analysis📊 Business Strategy🔧 Product Development
Product Management For Dummies Kokkuvõte
Product Management For Dummies
The product manager's go-to guide: making the right calls from spark to launch to retirement.
autor Brian Lawley 2017 384 lehekülge
3.91
243 hinnangut
🎯 Product Management🧐 Customer Research🔍 Competitive Analysis📊 Business Strategy🔧 Product Development
42 Rules of Product Management (2nd Edition)
autor Brian Lawley • 2010
Passion fades. The real playbook: market obsession, firm no's, and evidence over ego.
3.75
150
📦 Product Management🏗️ Lean Methodology📊 Data-Driven Decisions🎯 Customer-Centricity🤝 Stakeholder Management
42 Rules of Product Management (2nd Edition) Kokkuvõte
42 Rules of Product Management (2nd Edition)
Passion fades. The real playbook: market obsession, firm no's, and evidence over ego.
autor Brian Lawley 2010 126 lehekülge
3.75
150 hinnangut
📦 Product Management🏗️ Lean Methodology📊 Data-Driven Decisions🎯 Customer-Centricity🤝 Stakeholder Management
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