David J. Schwartz
David Joseph Schwartz PhD was an American motivational writer, coach, and professor at Georgia State University.
Born in 1927, he gained prominence through his self-help books and consultancy work.
Schwartz founded Creative Educational Services Inc., focusing on leadership development.
His most famous work, The Magic of Thinking Big, published in 1959, became a cornerstone in the self-help genre.
The book's enduring popularity stems from its practical approach to personal growth and success.
Schwartz's teachings emphasized the power of positive thinking and goal-setting.
He continued to influence readers and clients through his writings and coaching until his death in 1987.
