Joe Girard, born Joseph Samuel Gerard, is renowned as the "World's Greatest Salesman" according to the Guinness Book of World Records.
Joe Girard achieved this title by selling 13,001 cars at a Chevrolet dealership between 1963 and 1978.
His success in sales led him to write books sharing his techniques and experiences.
Girard's approach emphasizes building customer relationships, maintaining a strong reputation, and actively seeking out potential clients.
Despite criticism of his self-promotion, many readers find his rags-to-riches story inspiring.
Girard's methods, while developed in the car sales industry, have been applied by readers to various sales fields.
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