Ph.D. Shad Helmstetter is a self-help author and behavioral researcher known for his work on self-talk and personal development.
He has written several books on the subject, with "What to Say When You Talk to Yourself" being his most well-known publication.
Helmstetter's approach focuses on the power of positive self-talk to change behavior and achieve success.
He emphasizes the importance of reprogramming one's thoughts through affirmations and has developed audio programs to complement his books.
While some readers praise his insights, others criticize the lack of scientific evidence in his work.
Helmstetter's background includes a Ph.D., though the specific field is not mentioned in the provided information.
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