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Entrepreneurial Leap

Entrepreneurial Leap

Do You Have What it Takes to Become an Entrepreneur?
by Gino Wickman 2019 256 pages
3.83
100+ ratings
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Key Takeaways

1. Entrepreneurship: A Genetic Code, Not a Learnable Skill

"You're either born with them, or you're not."

Innate traits define entrepreneurs. The book challenges the notion that entrepreneurship can be taught, asserting that true entrepreneurs possess a unique set of genetic traits. These traits are not developed but discovered, often manifesting early in life through various entrepreneurial activities.

Entrepreneurial DNA is rare. Only a small percentage of the population possesses all the necessary traits to become successful entrepreneurs. This genetic predisposition explains why some individuals naturally gravitate towards creating businesses and solving problems, while others are better suited for different career paths.

Signs of entrepreneurial DNA:

  • Selling candy or other items as a child
  • Starting small businesses or side hustles
  • Constantly coming up with new ideas or solutions
  • Feeling out of place in traditional educational or work environments

2. The Six Essential Traits of Successful Entrepreneurs

"These are essential traits. You have to have them if you're going to become a true entrepreneur!"

Entrepreneurial DNA decoded. The book identifies six critical traits that all successful entrepreneurs possess:

  1. Visionary: Ability to see the big picture and connect dots
  2. Passionate: Deep enthusiasm for their product, service, or mission
  3. Problem solver: Natural inclination to find solutions
  4. Driven: Strong work ethic and sense of urgency
  5. Risk taker: Willingness to take calculated leaps
  6. Responsible: Accountability for outcomes, blaming no one

All or nothing proposition. The author emphasizes that these traits are not a buffet – entrepreneurs must possess all six to succeed. Missing even one trait significantly reduces the chances of building a successful business.

3. Discover Your Passion to Fuel Your Entrepreneurial Journey

"Passion gives you superhuman strength and unlimited energy."

Passion as a driving force. The book emphasizes that building a business around something you're deeply passionate about is crucial for long-term success. This passion provides the necessary fuel to overcome obstacles, persist through challenges, and maintain enthusiasm over time.

Finding your passion. The author provides several strategies for discovering one's entrepreneurial passion:

  • Reflect on childhood interests and activities
  • Identify topics friends frequently seek your advice on
  • Consider hobbies or skills you're most proud of
  • Explore the intersection of your talents and societal needs

Passion categories:

  1. Helping and serving customers/clients
  2. Building an amazing company
  3. Solving problems and innovating
  4. Winning: being the best or biggest in your field

4. Mentorship: The Overlooked Accelerator of Success

"Having a mentor is like having a speed pass."

Mentorship as a shortcut. The book highlights the often-overlooked power of mentorship in accelerating entrepreneurial success. A mentor can provide invaluable insights, help avoid common pitfalls, and significantly shorten the learning curve.

Finding and nurturing mentorship. The author outlines a process for securing a mentor:

  1. Identify potential mentors who have achieved what you aspire to
  2. Reach out and schedule an initial meeting
  3. Share your story and passionately ask for mentorship
  4. Agree on a format for the mentoring relationship
  5. Show application of the mentor's advice and express gratitude consistently

Evolving mentorship needs. As an entrepreneur's business grows, different mentors may be required for various stages of development, from start-up to scaling and beyond.

5. Taking the Leap: Eight Disciplines for Entrepreneurial Success

"You must see your ten-year goal vividly in your mind every night before you go to bed."

Disciplined approach to entrepreneurship. The book outlines eight key disciplines to increase the odds of success when starting a business:

  1. Clarify Your Vision
  2. Decide if You're a "Partner Person"
  3. Solve Big Problems for Greater Success
  4. Get Early and Frequent Customer Feedback
  5. Always Have a Plan B
  6. Work Hard, Really Hard
  7. Take Criticism with a Grain of Salt
  8. Visualize Your Goal Nightly

Vision as a foundation. The author emphasizes the importance of having a clear, written vision that answers key questions about passion, customer needs, pricing, and goals. This vision serves as a roadmap and decision-making tool throughout the entrepreneurial journey.

Adaptability and resilience. The disciplines stress the importance of being open to change, working tirelessly, and maintaining faith in one's vision despite setbacks or criticism.

6. Building Your Business: Nine Crucial Stages of Growth

"You don't have a business without cash flow."

Staged approach to growth. The book outlines nine key stages in building a successful business:

  1. Generating Cash
  2. Hiring an Integrator
  3. Discovering Your Core Values
  4. Holding Yourself Accountable
  5. Communicating Frequently with Employees
  6. Having a Plan B, C, and D
  7. Staying in Your Personal Sweet Spot
  8. Scaling Your Business
  9. Considering an Exit Strategy

Cash as king. The author stresses that generating cash flow should be the primary focus in the early stages of a business. Without paying customers, there is no viable business.

Culture and communication. As the business grows, the importance of establishing a strong culture through core values and maintaining clear communication with employees becomes crucial for sustainable success.

7. Balancing Action with Patience: The 10-Year Thinking Approach

"You can accomplish anything in ten years, but rarely in two."

Long-term perspective. The book advocates for a 10-year thinking approach to entrepreneurship, balancing the need for immediate action with patience for long-term results. This mindset helps manage expectations and reduce frustration.

Action and experimentation. While thinking long-term, entrepreneurs are encouraged to take consistent action, try various approaches, and learn from experiences. This period of experimentation is crucial for discovering one's true passion and business niche.

Reframing success timelines. The author challenges the notion of overnight success, emphasizing that most successful businesses take years to build. This perspective allows entrepreneurs to:

  • Relax and make better decisions
  • Avoid burnout from unrealistic expectations
  • Appreciate the journey and learning process
  • Recognize that current experiences, even if seemingly unrelated, contribute to future success

Last updated:

Review Summary

3.83 out of 5
Average of 100+ ratings from Goodreads and Amazon.

Entrepreneurial Leap received mixed reviews. Some readers found it insightful and helpful for aspiring entrepreneurs, praising its clear structure and actionable advice. Others criticized the author's narrow definition of entrepreneurship and disagreed with the idea that certain traits are innate rather than developable. The book's focus on self-assessment and understanding one's strengths was appreciated, but some felt it oversimplified the entrepreneurial journey. Overall, readers found value in different aspects of the book, depending on their personal experiences and perspectives.

Your rating:

About the Author

Gino Wickman is an entrepreneur who started his journey at 21. At 25, he took over his family's struggling business, turned it around, and successfully sold it after seven years. This experience fueled his passion for understanding what makes businesses and entrepreneurs successful. Following the sale, Wickman dedicated himself to helping other entrepreneurs and leaders achieve their business goals. His approach is rooted in practical experience and a deep understanding of the challenges faced by business owners. Wickman's work focuses on providing actionable strategies and insights to help entrepreneurs thrive in their ventures.

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