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اردو
Indistractable

Indistractable

How to Control Your Attention and Choose Your Life
by Nir Eyal 2019 288 pages
Self Help
Productivity
Psychology
Listen
7 minutes

Key Takeaways

1. Distraction is rooted in discomfort, not technology

Time management is pain management.

Psychological discomfort drives distraction. Our brains are wired to seek relief from unpleasant emotions and experiences. This evolutionary trait, while once crucial for survival, now often leads us to escape into distractions. Technology is not the root cause of our distraction; rather, it's a convenient tool we use to alleviate discomfort.

Understanding the true source is key. By recognizing that distraction stems from our internal state, we can begin to address the underlying issues. This shift in perspective allows us to move beyond blaming external factors and take responsibility for our attention. Factors contributing to our discomfort include:

  • Boredom
  • Negativity bias
  • Rumination
  • Hedonic adaptation

2. Master internal triggers to regain control

We can't control the feelings and thoughts that pop into our heads, but we can control what we do with them.

Awareness is the first step. Recognizing and acknowledging our internal triggers allows us to respond intentionally rather than react impulsively. This process involves:

  1. Identifying the emotion preceding the distraction
  2. Writing down the internal trigger
  3. Exploring the negative sensation with curiosity

Reimagine the trigger, task, and temperament. Instead of trying to suppress urges, which often backfires, we can:

  • Reimagine the trigger: Reframe the discomfort as a growth opportunity
  • Reimagine the task: Find novelty and challenge in seemingly mundane activities
  • Reimagine your temperament: Adopt a growth mindset about willpower and self-control

3. Make time for traction through intentional scheduling

You can't call something a distraction unless you know what it's distracting you from.

Define your values and priorities. Traction is any action that moves you closer to your goals and values. By clearly defining what's important to you, you create a framework for decision-making and time allocation.

Use timeboxing to schedule your day. This technique involves:

  1. Creating a template for your ideal week
  2. Scheduling time for yourself, relationships, and work
  3. Eliminating white space in your calendar
  4. Syncing your schedule with stakeholders

By proactively planning your time, you ensure that your actions align with your intentions and reduce the likelihood of falling into distraction.

4. Hack back external triggers to minimize interruptions

Is this trigger serving me, or am I serving it?

Identify and eliminate unhelpful triggers. External triggers are cues in our environment that prompt us to action. While some are beneficial, many lead to distraction. Assess each trigger by asking if it's serving your goals or pulling you away from them.

Implement strategies to manage common distractions:

  • Email: Batch processing, using the "two-touch" rule
  • Meetings: Require agendas, implement device-free policies
  • Group chat: Set expectations for response times, use status indicators
  • Smartphone: Remove non-essential apps, adjust notification settings
  • Desktop: Clear visual clutter, use website blockers during focused work

By taking control of your environment, you create space for sustained attention and productivity.

5. Use precommitments to prevent distraction

The antidote to impulsiveness is forethought.

Leverage the power of precommitments. These are decisions made in advance to limit our future behaviors. By creating barriers to distraction before we're tempted, we increase our chances of staying focused.

Types of precommitments:

  1. Effort pacts: Make unwanted behaviors more difficult

    • Example: Using website blockers during work hours
  2. Price pacts: Attach a monetary cost to distraction

    • Example: Committing to donate money if you miss a deadline
  3. Identity pacts: Align behaviors with your self-image

    • Example: Defining yourself as an "indistractable" person

By utilizing these strategies, you create a support system that reinforces your commitment to focused work and intentional living.

6. Create an indistractable workplace culture

Distraction is a sign of dysfunction.

Address the root causes of workplace distraction. A culture of constant connectivity often stems from deeper issues such as lack of psychological safety, unclear expectations, or poor communication.

Foster an environment that supports focus:

  • Encourage open dialogue about workload and priorities
  • Implement regular "focus time" for deep work
  • Model healthy boundaries around technology use
  • Create clear guidelines for communication and responsiveness

By tackling the underlying cultural issues, organizations can create a more productive and satisfying work environment that supports employees' well-being and effectiveness.

7. Raise indistractable children by addressing psychological needs

Kids need psychological nutrients.

Understand the driving forces behind children's behavior. According to self-determination theory, all people need three things to thrive:

  1. Autonomy: Sense of control over their choices
  2. Competence: Feeling of mastery and growth
  3. Relatedness: Connection to others and sense of belonging

Provide alternatives to digital distractions:

  • Allow children to make choices about their time and activities
  • Create opportunities for skill development and achievement
  • Prioritize face-to-face social interactions and unstructured play

By addressing these fundamental needs, parents can help children develop healthier relationships with technology and improve their ability to focus.

8. Foster indistractable relationships through mutual understanding

Distraction in social situations can keep us from being fully present with important people in our lives.

Develop social norms around technology use. Just as society developed "social antibodies" to combat issues like public smoking, we can create new norms to address digital distractions in social settings.

Strategies for indistractable relationships:

  • Establish device-free zones or times (e.g., during meals)
  • Use gentle reminders to redirect attention (e.g., "Is everything okay?" when someone checks their phone)
  • Model the behavior you want to see in others
  • Have open conversations about expectations and boundaries

By collectively addressing the issue of distraction, we can create stronger, more meaningful connections with the people in our lives.

Last updated:

Review Summary

3.75 out of 5
Average of 21k+ ratings from Goodreads and Amazon.

Indistractable receives mixed reviews, with praise for its practical tips on managing distractions and improving focus. Readers appreciate the book's relatable content and actionable advice, particularly regarding technology use and time management. However, some critics find it repetitive, lacking depth, or overly simplistic. The book's discussions on workplace productivity, relationships, and parenting are highlighted as valuable. While some readers find the content life-changing, others suggest it could have been condensed into a shorter format. Overall, the book is seen as a helpful guide for those seeking to regain control over their attention in a distracting world.

About the Author

Nir Eyal is a bestselling author known for his books on technology, psychology, and productivity. His works include "Hooked: How to Build Habit-Forming Products" and "Indistractable: How to Control Your Attention and Choose Your Life," both of which have been nominated for Goodreads Choice Awards. Eyal has taught at prestigious institutions such as Stanford Graduate School of Business and Hasso Plattner Institute of Design. His writing appears in publications like Harvard Business Review, The Atlantic, TechCrunch, and Psychology Today. Eyal regularly shares insights on his blog, NirAndFar.com, focusing on the intersection of technology, psychology, and business. His expertise in habit formation and attention management has made him a prominent voice in the field of behavioral design and productivity.

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