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Taking it Big

Taking it Big

C. Wright Mills and the Making of Political Intellectuals
by Stanley Aronowitz 2012 288 pages
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Key Takeaways

1. Mills's Transdisciplinary Critique of American Society

Mills was a singular figure of his time.

A Restless Mind. C. Wright Mills defied easy categorization, drawing widely from philosophy, social science, and the arts, much like classical thinkers such as Marx, Veblen, and Weber. He rejected the prevailing academic trends of "abstracted empiricism" (small, isolated studies) and "grand theory" (overly abstract, untestable ideas), instead advocating for a holistic understanding of society. His approach was to synthesize diverse intellectual traditions to make sense of the "main drift" of politics and social relations.

Challenging Consensus. Against the notion of American exceptionalism, which posited the U.S. as immune to class conflict, Mills adopted a Marxian perspective that history is driven by class struggles. However, his later view of class power leaned more towards Mosca's elite-mass model than Marx's capital-labor divide, reflecting his skepticism about the labor movement's radical potential. He consistently opposed the dominant ideology of American pluralism, arguing that power was concentrated in "institutional orders" rather than dispersed among competing forces.

Studying "Up." Mills primarily focused on the elites controlling society's key institutions, believing that subaltern groups were rarely direct contenders for power. This "studying up" approach, evident in his analyses of labor leaders and the power elite, was informed by Weber's concept of ideal types and Veblen's ideas on institutional control. He sought to create "composite portraits" of social groups, blending collective biographies with historical context to reveal the true nature of power.

2. The Power Elite: Concentrated Power, Not Pluralism

Designating the power elite as the only “independent variable” in American society, Mills was obliged to revise his earlier estimation of the labor movement.

Beyond Pluralism. Mills fundamentally challenged the liberal notion that American power is dispersed among competing interest groups. Instead, he argued that at the national level, power is highly concentrated within a "power elite" composed of three closely linked, yet historically distinct, institutional orders: the corporate, the political, and the military. This elite, rather than a "ruling class" in the traditional Marxist sense, represents an alliance of individuals at the apex of these crucial institutions.

The Tripartite Nexus. In the post-World War II era, Mills observed a significant shift in this power structure.

  • Corporate: Dominated by the "corporate rich," an amalgam of traditional property owners and high-salaried chief executives, whose interests transcended individual firms to represent a broader class.
  • Military: Gained unprecedented autonomy and influence, becoming a driving force in the alliance due to the "permanent war economy" and the Cold War.
  • Political Directorate: While Congress and local politicians occupied "middle levels" of power, the executive branch's key players were often "political outsiders" with strong ties to the corporate and military sectors, effectively merging these powerful institutional orders.

Consequences of Concentration. This concentration of power meant that genuine democratic participation was severely undermined, with most citizens relegated to a "phantom public." The power elite's decisions, particularly in foreign policy and economic direction, were largely immune to influence from interest groups or the general populace. This hierarchical model of power, where labor and other social movements became "dependent variables," was a stark contrast to the prevailing optimistic narratives of American democracy.

3. The "White Collar" Class: A History Without Events

The white collar people . . . slipped quietly into modern society. Whatever history they have had is a history without events, whatever common interests they have do not lead to unity; whatever future they have will not be of their own making.

A New Social Stratum. Mills's "White Collar" is a seminal study of the emerging salaried middle class, encompassing professionals, technicians, and clerical employees. He observed that this group, unlike the "old" middle class of independent farmers and small merchants, lacked genuine economic independence and was increasingly subordinated within large corporate and state bureaucracies. Their growth was a defining feature of advanced industrial societies, yet they remained largely without collective agency.

Alienation and Conformity. White-collar work, despite its "not manual" status, offered few intrinsic satisfactions, leading to a profound sense of alienation. This emptiness was often compensated by the pursuit of leisure and mass consumption, making this class a core constituency of "mass society." Mills noted:

  • Work as unpleasant: Work became a means to an end (income) rather than a source of meaning.
  • Leisure as escape: Amusement and glamour provided diversion from the "restless grind" of work.
  • Loss of craftsmanship: The rise of mechanization and routine tasks diminished opportunities for independent craftsmanship.
    This fostered a "white-collar mentality" characterized by political indifference and a focus on private troubles over public issues.

A Class Without Agency. Despite their growing numbers, the new middle class failed to coalesce into an independent political force. Their cultural aspirations for individual social mobility masked their collective proletarianization, as they neither owned productive property nor controlled their labor. Mills concluded that their future would not be "of their own making," as they remained an atomized mass, easily swayed by the cultural apparatus and integrated into the existing power structures.

4. The Cultural Apparatus: Shaping a "Second-Hand World"

The consciousness of men does not determine their material existence; nor does their material existence determine their consciousness. Between consciousness and existence stand meanings and designs and communications which other men have passed on—first, in human speech itself, and later, by the management of symbols.

Mediated Reality. Mills argued that humans live in "second-hand worlds," where their understanding of reality is profoundly shaped by meanings, designs, and communications received from others, rather than direct experience. This "cultural apparatus"—comprising all organizations involved in artistic, intellectual, and scientific work—plays a decisive role in influencing what people see, how they respond, and how they feel. It acts as a powerful mediator between individual consciousness and material existence.

Ideology and Control. The cultural apparatus, far from being independent, is deeply intertwined with institutions of political, military, and economic power. It distributes prevailing ideas to a mass public, often through stereotypes and ready-made interpretations. This process:

  • Trivializes issues: Reduces complex public problems to personal squabbles.
  • Spins political emptiness: Offers narratives that reinforce the status quo.
  • Monopolizes ideological discourse: Limits genuine public debate and critical thought.
    This "rationality" of symbolic manipulation often trumps "reason," as facts become less important than how symbols are managed to sway public perception.

From Art to Commodity. Mills traced the evolution of cultural organization from feudal patronage to early capitalist entrepreneurship, culminating in the 20th century's bureaucratization of arts and sciences. In "overdeveloped" capitalism, culture itself becomes a commodity, subject to pecuniary evaluation and mass production. This commercial dominance leads to "cultural scope, confusion, banality, excitement, sterility," further integrating intellectuals into the apparatus of power and reducing their autonomy.

5. The Decline of Labor's Radical Potential

It is the task of the labor leaders to allow and to initiate a union of power and the intellect. They are the only ones who can do it; that is why they are now the strategic elite in American society. Never has so much depended upon men who are so ill-prepared and so little inclined to assume the responsibility.

Initial Hopes. In "The New Men of Power" (1948), Mills initially saw labor leaders as a "strategic elite" with the potential to shape the political economy and become major actors in American politics. He recognized their contradictory position as both "army general and a contractor of labor," capable of leading a broader social movement. This optimism was fueled by the post-WWII industrial worker strikes and the labor movement's significant growth during the New Deal.

The Shift to Integration. However, Mills quickly became disillusioned. By the early 1950s, he observed labor leaders increasingly choosing to integrate with, rather than oppose, the prevailing "set up." This "de-radicalization" was driven by:

  • Conservative counterattack: The Taft-Hartley Act and corporate resistance weakened unions.
  • Democratic Party loyalty: Union leaders remained faithful to the fading New Deal coalition, abandoning the idea of an independent labor party.
  • Business unionism: A focus on securing economic gains through collective bargaining, rather than broader social transformation.
    This led Mills to relegate organized labor to a "dependent variable" within the national power structure by the time of "The Power Elite."

A Lost Opportunity. Mills lamented the labor leaders' "failure of the left in America," arguing that their lack of an "explicit ideology" and their adoption of "liberal rhetoric" of cooperation with business and government ultimately undermined their power. He envisioned a radicalized labor movement, allied with intellectuals and other oppressed groups, forming a new "power bloc" to institute democratic socialism and workers' control. However, the leaders' reluctance to embrace social combat and their acquiescence to the liberal center meant that this "dream" remained unrealized, leaving unions vulnerable to decline.

6. Pragmatism's Influence and Mills's Critical Evolution

In pragmatism, there is no question of intrinsic “truth,” if by that term we designate the possibility that truth may be independent of the context within which a proposition about the social world is uttered.

Pragmatic Roots. Mills's intellectual journey began deeply rooted in American pragmatism, particularly the ideas of Charles Saunders Peirce, George Herbert Mead, and John Dewey. His dissertation, "A Sociological Account of Pragmatism," explored the link between this philosophy and the emergence of higher education. He embraced pragmatism's core tenet that truth is tied to practical consequences and social interest, and that knowledge is actively constituted by inquiry, not merely a passive reflection of objects.

Beyond Dewey's Utopia. While admiring Dewey's commitment to radical democracy and an active polity, Mills grew critical of his "promiscuous use of the term 'democracy'" and his backward-looking utopianism.

  • Limited scope: Dewey's vision of democracy, reminiscent of New England town meetings, was ill-suited for modern, rationalized institutions.
  • Nominalism: Dewey's suspicion of comprehensive theories and focus on "immediate reality" as concrete particulars, rather than abstract qualities, limited his grasp of systemic power.
  • Agrarian worldview: Mills saw Dewey's philosophy as locked into an 18th-century agrarian perspective, unable to fully confront the complexities of industrial capitalism and concentrated power.
    Mills found Dewey's social philosophy utopian and ultimately inadequate for understanding the modern world.

Integrating European Theory. Mills's collaboration with Hans Gerth, a student of Karl Mannheim, marked a significant turn towards European social theory, particularly Marx and Weber. This allowed him to:

  • Incorporate power: Analyze bureaucracy and institutional power, which pragmatism largely overlooked.
  • Develop social psychology: Fuse Mead's social self with Weber's institutional analysis in "Character and Social Structure," though he later rejected psychoanalysis for its "metaphysical" elements.
  • Critique ideology: Use Mannheim's sociology of knowledge to understand how ideas are shaped by social conditions, moving beyond pragmatism's focus on individual inquiry.
    This evolution allowed Mills to develop a more robust framework for critiquing American society's power structures and cultural dynamics.

7. The Intellectual's Dilemma: Conformity vs. Critical Engagement

For Mills, becoming a political intellectual was, first and foremost, a moral obligation to one’s self as much as to society.

The Neutered Intellect. Mills observed a profound "failure of nerve" among American intellectuals in the post-WWII era, particularly during the McCarthy period. Instead of providing vigorous dissent, many became "technicians" of existing powers, integrated into the "cultural apparatus" of universities, media, and corporations. This shift meant:

  • Loss of autonomy: Intellectuals became salaried employees, subject to institutional dictates and market demands.
  • Self-intimidation: A "vague general fear" led to self-censorship and a reluctance to challenge prevailing wisdom.
  • Commodification of knowledge: Intellectual activity without relevance to "established money" was devalued.
    This transformation undermined the intellectual's traditional role as a critical, independent voice, leading to a "politics of despair."

A Moral Imperative. For Mills, the political intellectual's role was to persist in writing, speaking, and teaching "unauthorized ideas," challenging the hegemony of power at both discursive and institutional levels. This was a moral obligation, demanding courage to "speak truth to power" and expose the "distortions, half-truths, and outright lies" of official propaganda. He believed that intellectuals, despite their marginalization, could act as catalysts for social change by:

  • Creating a public: Actively seeking and engaging with audiences beyond academia.
  • Employing criticism: Using wide and deep learning to critique society ruthlessly.
  • Resisting co-optation: Maintaining independence from state and corporate interests.
    His own career exemplified this commitment, often leading to isolation but also earning him international recognition and inspiring future generations.

8. The "Fourth Epoch" and the "Cheerful Robot"

The increasing rationalization of society, the contradiction between such rationality and reason, the collapse of the assumed coincidence of reason and freedom—these developments lie back of the rise into view of the man who is “with” rationality but without reason, who is increasingly self-rationalized and also increasingly uneasy.

Beyond Modernity. In "The Sociological Imagination," Mills introduced the concept of the "Fourth Epoch," a historical stage succeeding the Modern Age, which he saw as a "condition" where the Enlightenment ideals of freedom and reason had become "ambiguous." This epoch is characterized by the triumph of "rationality" (technical efficiency, bureaucratic organization) over "reason" (critical thought, human emancipation).

The Cheerful Robot. This societal shift gives rise to the "cheerful robot"—an individual who is "with rationality but without reason." This figure is:

  • Self-rationalized: Adapting to the demands of bureaucratic and technological systems.
  • Increasingly uneasy: Experiencing personal discontent despite material comforts.
  • Trapped: Feeling powerless within vast, impersonal structures.
    Freedom, in this context, is reduced to a slogan, and individuals are manipulated by power rather than genuinely empowered. This concept echoes Marx's "alienated man" and Simmel's "mass man," but updated for an "overdeveloped" capitalist society.

The Eclipse of Public Life. The pervasive rationalization, coupled with the cultural apparatus's influence, leads to the privatization of public issues. Individuals experience systemic problems as "private troubles," fostering apathy and hindering collective action. Mills argued that this condition, while not an established fact, was a dangerous "trend" that, unless challenged by the remnants of "reason," could become the dominant mode of life, further eroding democratic participation and critical thought.

9. A Call for a New Left: Abandoning Old Dogmas

It is with this problem of agency in mind that I have been studying, for several years now, the cultural apparatus, the intellectuals—as a possible immediate, radical agency of change.

The Search for Agency. Mills's later work, particularly "The Marxists" and his "Letter to the New Left," reflected his deepening political radicalization and a search for new agents of social change. Disillusioned with the labor movement and the "tired liberals" and "disillusioned radicals" of his generation, he openly embraced socialism and called for a "new Left" to challenge the Cold War consensus and "overdeveloped capitalism." He urged this new movement to abandon the "labor metaphysic" and other dogmatic orthodoxies.

Intellectuals as Catalysts. Mills placed his "utopian" faith in the "young intelligentsia" as a "possible immediate, radical agency of change." He believed that intellectuals, despite their historical compromises, possessed the capacity for critical thought and could:

  • Expose power structures: Unmask the workings of the military-industrial complex and the cultural apparatus.
  • Reframe public issues: Connect individual "private troubles" to larger "public issues."
  • Inspire new movements: Provide the intellectual and moral leadership for a bottom-up, self-managed socialism.
    His "Letter to the New Left" became a foundational document for student movements of the 1960s, urging them to forge a distinctly American radical tradition.

A Legacy of Critical Inquiry. Mills's final project, the unfinished "The Cultural Apparatus," aimed to understand how culture shapes political consciousness and to develop a counter-hegemonic strategy. He believed that social studies must be "bold enough to grasp the whole social world" and "recapture experience that is relatively independent of the power of the cultural apparatus to render it 'secondhand.'" His enduring legacy lies in his relentless critique of power, his commitment to intellectual independence, and his call for a social science that actively engages with the problems of history, biography, and social structure to foster genuine freedom and equality.

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About the Author

Stanley Aronowitz (1933–2021) was a prominent American sociologist, cultural critic, and political activist who served as a professor of sociology, cultural studies, and urban education at the CUNY Graduate Center. A lifelong advocate for organized labor, he was deeply committed to working-class issues and participatory democracy, serving as a member of the interim consultative committee of the International Organization for a Participatory Society. His contributions to academia and activism were widely recognized, earning him the Center for Study of Working Class Life's Lifetime Achievement Award at Stony Brook University in 2012. He authored the book Taking it Big.

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