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The Noticer Returns

The Noticer Returns

Sometimes You Find Perspective, and Sometimes Perspective Finds You
by Andy Andrews 2013 240 pages
4.26
2k+ ratings
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Key Takeaways

1. The power of perspective in shaping our lives and overcoming challenges

"Perspective changes everything."

Perspective shapes reality. Our view of situations and challenges greatly influences our ability to overcome them and find success. By changing our perspective, we can transform seemingly insurmountable obstacles into opportunities for growth and achievement.

Practical application:

  • Reframe negative situations as chances to learn and improve
  • Look for hidden benefits or lessons in difficult circumstances
  • Consider multiple viewpoints to gain a more comprehensive understanding
  • Practice gratitude to shift focus from problems to possibilities

Jones's teachings: Throughout the book, Jones demonstrates how a shift in perspective can lead to profound changes in people's lives, from Baker Larson's financial struggles to Mary Chandler Bailey's view of her mother's Alzheimer's.

2. The importance of setting standards and agreed-upon results in parenting and society

"If you are doing what everyone else is doing, you are doing something wrong."

Standards drive excellence. Setting clear, agreed-upon standards and desired results is crucial for effective parenting and societal progress. Without these guideposts, we risk falling into mediocrity and losing direction.

Key components:

  • Identify specific, measurable outcomes for children and society
  • Create processes that align with desired results
  • Regularly evaluate and refine standards based on effectiveness
  • Encourage widespread adoption of proven standards

Historical context: Jones draws parallels between the "greatest generation" and their parents, highlighting how clear standards and expectations led to exceptional results in character and achievement.

3. Developing correct thinking as the foundation for success and fulfillment

"What a person thinks is determined by how a person thinks."

Thinking shapes destiny. The way we think is the foundation upon which all our actions, decisions, and ultimately, our lives are built. Developing correct thinking patterns is essential for achieving success and fulfillment.

Steps to improve thinking:

  1. Question assumptions and conventional wisdom
  2. Seek wisdom and knowledge from diverse sources
  3. Practice critical thinking and logical reasoning
  4. Cultivate a growth mindset and embrace learning opportunities
  5. Surround yourself with positive, forward-thinking individuals

Ripple effect: Jones emphasizes that correct thinking not only benefits the individual but also positively impacts families, communities, and society as a whole.

4. The value of persistence and embracing confusion in personal growth

"Confusion precedes learning."

Persistence fuels growth. Embracing confusion and persisting through challenges are crucial elements of personal development and achieving extraordinary results. Many people give up when faced with confusion, but those who push through often find breakthrough insights and success.

Strategies for persistence:

  • Reframe confusion as a sign of impending learning and growth
  • Set clear goals and remind yourself of them during difficult times
  • Break large tasks into smaller, manageable steps
  • Celebrate small victories along the way
  • Seek support and accountability from others

Jones's teachings: Throughout the book, Jones encourages characters to persist through difficult situations, demonstrating how this leads to personal transformation and unexpected opportunities.

5. Creating value for others as a key to business success and personal achievement

"We learned to compete at a different level."

Value creation drives success. Creating genuine value for others is a powerful way to achieve business success and personal fulfillment. By focusing on how we can benefit others, we naturally set ourselves apart from the competition and create lasting relationships.

Ways to create value:

  • Identify and solve problems for your target audience
  • Go above and beyond expected service levels
  • Develop unique skills or offerings that meet unmet needs
  • Build strong, trust-based relationships with clients and colleagues
  • Continuously innovate and improve your products or services

Real-world example: Jack Bailey's car dealership success story demonstrates how creating unexpected value (assembling toys for free during the holidays) led to long-term customer loyalty and business growth.

6. The significance of character and integrity in shaping one's reputation and future

"Character is actively doing what is right."

Character defines legacy. Developing strong character and integrity is crucial for building a positive reputation and creating lasting impact. These qualities form the foundation of trust, respect, and influence in both personal and professional spheres.

Key aspects of character:

  • Honesty and transparency in all dealings
  • Consistency between words and actions
  • Courage to stand up for what's right, even when difficult
  • Responsibility and accountability for one's actions
  • Empathy and consideration for others

Long-term impact: Jones emphasizes that character and integrity contribute to a person's "results ring" or reputation, which can either attract or repel opportunities throughout life.

7. Embracing change and seizing unexpected opportunities for personal transformation

"Change itself, however, happens in a heartbeat."

Change catalyzes growth. Embracing change and seizing unexpected opportunities can lead to profound personal transformation and achievement. While preparation for change may take time, the actual moment of change is often swift and decisive.

Steps to embrace change:

  1. Cultivate an open and flexible mindset
  2. Practice adaptability in small, everyday situations
  3. Seek out new experiences and challenges
  4. Learn from setbacks and view them as growth opportunities
  5. Surround yourself with people who encourage and support your growth

Symbolic journey: The nighttime adventure to the jubilee serves as a powerful metaphor for embracing the unknown, persisting through challenges, and reaping unexpected rewards.

Last updated:

Review Summary

4.26 out of 5
Average of 2k+ ratings from Goodreads and Amazon.

The Noticer Returns receives mostly positive reviews, with readers praising its inspirational messages and life lessons. Many find Jones, the mysterious protagonist, to be a compelling character who offers valuable perspective on various life challenges. Some readers appreciate the book's blend of fiction and self-help, while others find it repetitive or overly simplistic. The book's focus on parenting and personal growth resonates with many, though a few criticize the writing style or find the plot confusing.

Your rating:

About the Author

Andy Andrews is a highly influential author and speaker whose books have achieved widespread popularity and critical acclaim. Known for his ability to blend storytelling with self-help concepts, Andrews has spoken at the request of four U.S. Presidents and is considered a modern-day Will Rogers by some. His works, including The Noticer and The Traveler's Gift, have become New York Times bestsellers, with a book by Andrews sold somewhere in the world every minute. His unique approach to personal development and life wisdom has made him a sought-after voice in both literary and speaking circuits, impacting readers and audiences worldwide with his insightful perspectives on life and success.

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