Bernadette Jiwa

bernadettejiwa.com

Gegenwartsliteratur Belletristik Historischer Roman

Bernadette Jiwa ist eine irisch-australische Autorin, die für ihre Arbeiten im Bereich Business und Marketing bekannt ist.
Sie hat mehrere Bücher über Branding, Innovation und kundenorientierte Strategien geschrieben.
Ihr Schreibstil wird oft als prägnant und aufschlussreich beschrieben, wobei sie reale Beispiele heranzieht, um zentrale Konzepte zu veranschaulichen.
Neben ihrer Sachbucharbeit hat Jiwa auch den Schritt in die Belletristik gewagt.
Ihr Debütroman, "The Making of Her", wurde 2022 veröffentlicht und markiert eine neue Richtung in ihrer literarischen Karriere.
Jiwes Arbeiten konzentrieren sich häufig auf die Bedeutung des Verständnisses von Kundenbedürfnissen und der Schaffung bedeutungsvoller Verbindungen im Geschäftsleben.

Bücher von Bernadette Jiwa

Meaningful

von Bernadette Jiwa • 2015

Why solving the problems people have stopped noticing builds brands they never stop loving.

3.71

500+

🎨 Design Thinking 💛 Customer Empathy 🎯 Product-Market Fit 🤝 Brand Affinity 💫 Emotional Design

Meaningful

Why solving the problems people have stopped noticing builds brands they never stop loving.

von Bernadette Jiwa 2015 176 Seiten

3.71

500+ Bewertungen

🎨 Design Thinking 💛 Customer Empathy 🎯 Product-Market Fit 🤝 Brand Affinity 💫 Emotional Design

The Fortune Cookie Principle

von Bernadette Jiwa • 2013

Twenty design decisions that make your brand a story worth telling and sharing.

3.88

500+

🧱 Brand Building 📖 Brand Narrative 🎯 Purpose Driven 🧭 Values Alignment 💯 Authentic Branding

The Fortune Cookie Principle

Twenty design decisions that make your brand a story worth telling and sharing.

von Bernadette Jiwa 2013 202 Seiten

3.88

500+ Bewertungen

🧱 Brand Building 📖 Brand Narrative 🎯 Purpose Driven 🧭 Values Alignment 💯 Authentic Branding

Story Driven

von Bernadette Jiwa • 2018

Most strategy starts with the market. The best strategy starts with the mirror.

3.85

500+

🧭 Brand Strategy 📖 Business Storytelling 🎯 Corporate Purpose 🤝 Authenticity In Business ⚖️ Values-Based Leadership

Story Driven

Most strategy starts with the market. The best strategy starts with the mirror.

von Bernadette Jiwa 2018 176 Seiten

3.85

500+ Bewertungen

🧭 Brand Strategy 📖 Business Storytelling 🎯 Corporate Purpose 🤝 Authenticity In Business ⚖️ Values-Based Leadership

Hunch

von Bernadette Jiwa • 2017

Breakthrough ideas start with noticing what others overlook, and that is a skill you can train.

3.51

490

🎨 Design Thinking 💡 Everyday Innovation 👀 Opportunity Spotting 🔄 Iterative Development 🌱 Growth Mindset

Hunch

Breakthrough ideas start with noticing what others overlook, and that is a skill you can train.

von Bernadette Jiwa 2017 208 Seiten

3.51

490 Bewertungen

🎨 Design Thinking 💡 Everyday Innovation 👀 Opportunity Spotting 🔄 Iterative Development 🌱 Growth Mindset

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Read unlimited summaries. Free users get 3 per month

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Listen to unlimited summaries in 40 languages

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❤️ Unlimited Bookmarks

Free users are limited to 4

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—

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