Web

O panorama digital de sites, aplicativos e plataformas online molda a vida moderna através de camadas complexas de código, princípios de design e estratégias de otimização. Aqui você encontrará orientação especializada sobre tudo, desde linguagens de programação e ajuste de desempenho até estratégia de conteúdo e experiência do usuário, ajudando você a dominar os elementos técnicos e criativos que impulsionam a web.

Web Resumos de Livros

500 Social Media Marketing Tips

por Andrew Macarthy • 2012

Turn social media into a growth engine: platform-specific tactics from profile tweaks to $5 ads.

3.67

500+

📱 Social Media Strategy 🏪 Small Business Marketing 📝 Content Strategy

500 Social Media Marketing Tips

Turn social media into a growth engine: platform-specific tactics from profile tweaks to $5 ads.

por Andrew Macarthy 2012 197 páginas

3.67

500+ avaliações

📱 Social Media Strategy 🏪 Small Business Marketing 📝 Content Strategy

The Elements of User Experience

por Jesse James Garrett • 2002

User experience has five layers. Most teams start at the top and wonder why it cracks.

4.01

4.000+

🎨 User Experience Design 👤 User-Centered Design 🔄 Design Process

The Elements of User Experience

User experience has five layers. Most teams start at the top and wonder why it cracks.

por Jesse James Garrett 2002 240 páginas

4.01

4.000+ avaliações

🎨 User Experience Design 👤 User-Centered Design 🔄 Design Process

Rocket Surgery Made Easy

por Steve Krug • 2009

Usability testing sounds expensive and complex. A three-person, one-morning method proves it isn't.

4.14

4.000+

🧪 Usability Testing 🎨 User Experience Design 👀 User Observation

Rocket Surgery Made Easy

Usability testing sounds expensive and complex. A three-person, one-morning method proves it isn't.

por Steve Krug 2009 161 páginas

4.14

4.000+ avaliações

🧪 Usability Testing 🎨 User Experience Design 👀 User Observation

Atomic Design

por Brad Frost • 2016

Chemistry meets web design: a method for building reusable component systems from the ground up.

4.00

1.000+

🎨 Interface Design 🧩 Design Systems 🧱 Modular Design

Atomic Design

Chemistry meets web design: a method for building reusable component systems from the ground up.

por Brad Frost 2016 189 páginas

4.00

1.000+ avaliações

🎨 Interface Design 🧩 Design Systems 🧱 Modular Design

High Performance Browser Networking

por Ilya Grigorik • 2013

The network is your slowest component. Master the protocols and browser APIs that make it fast.

4.51

500+

🚀 Web Performance 🌐 Network Protocols 📱 Mobile Performance

High Performance Browser Networking

The network is your slowest component. Master the protocols and browser APIs that make it fast.

por Ilya Grigorik 2013 398 páginas

4.51

500+ avaliações

🚀 Web Performance 🌐 Network Protocols 📱 Mobile Performance

Web Analytics 2.0

por Avinash Kaushik • 2009

Your web data is lying to you. The framework that turns page views into decisions.

4.13

1.000+

🖥️ Digital Analytics 🎯 Performance Indicators 🧪 Online Experimentation

Web Analytics 2.0

Your web data is lying to you. The framework that turns page views into decisions.

por Avinash Kaushik 2009 475 páginas

4.13

1.000+ avaliações

🖥️ Digital Analytics 🎯 Performance Indicators 🧪 Online Experimentation

Strategic Writing for UX

por Torrey Podmajersky • 2019

Every button, error message, and empty state is a growth lever. The UX writer's playbook.

4.22

500+

🖊️ Ux Writing 📋 Content Strategy 🗣️ Voice And Tone

Strategic Writing for UX

Every button, error message, and empty state is a growth lever. The UX writer's playbook.

por Torrey Podmajersky 2019 192 páginas

4.22

500+ avaliações

🖊️ Ux Writing 📋 Content Strategy 🗣️ Voice And Tone

The Art of SEO

por Eric Enge • 2009

Master the link graph: why relevance, trust, and timing matter more than the vote count alone.

4.10

500+

🖥️ Search Engine Optimization 📈 Digital Marketing 🔗 Link Building

The Art of SEO

Master the link graph: why relevance, trust, and timing matter more than the vote count alone.

por Eric Enge 2009 556 páginas

4.10

500+ avaliações

🖥️ Search Engine Optimization 📈 Digital Marketing 🔗 Link Building

Content Strategy for the Web

por Kristina Halvorson • 2012

Everyone demands new web content. Nobody plans for its upkeep. The system that changes that.

4.00

2.000+

🧱 Content Strategy ✍️ Web Writing ♻️ Content Lifecycle

Content Strategy for the Web

Everyone demands new web content. Nobody plans for its upkeep. The system that changes that.

por Kristina Halvorson 2012 198 páginas

4.00

2.000+ avaliações

🧱 Content Strategy ✍️ Web Writing ♻️ Content Lifecycle

A Project Guide to UX Design

por Russ Unger • 2009

The methods and documents that carry a UX project from first requirement to final design.

3.87

1.000+

🖥️ User Experience Design 🎯 User Centered Design 🔍 User Research Methods

A Project Guide to UX Design

The methods and documents that carry a UX project from first requirement to final design.

por Russ Unger 2009 267 páginas

3.87

1.000+ avaliações

🖥️ User Experience Design 🎯 User Centered Design 🔍 User Research Methods

Convert!

por Ben Hunt • 2011

Stop designing for yourself. A system for building websites that answer what visitors actually need.

3.91

128

🎯 Conversion Optimization 🧠 Buyer Psychology 🗺️ Buyer Journey

Convert!

Stop designing for yourself. A system for building websites that answer what visitors actually need.

por Ben Hunt 2011 312 páginas

3.91

128 avaliações

🎯 Conversion Optimization 🧠 Buyer Psychology 🗺️ Buyer Journey

Making Websites Win

por Karl Blanks • 2017

The scientific method applied to your website: how tiny, tested changes compound into doubled sales.

4.31

435

📈 Conversion Rate Optimization 🖥️ Web Design 🧪 A/B Testing

Making Websites Win

The scientific method applied to your website: how tiny, tested changes compound into doubled sales.

por Karl Blanks 2017 352 páginas

4.31

435 avaliações

📈 Conversion Rate Optimization 🖥️ Web Design 🧪 A/B Testing

Neuro Web Design

por Susan M. Weinschenk • 2008

The conscious mind is your site's last reader. Design for the ones that decide first.

3.85

500+

🖥️ Web Design 📱 User Experience 📈 Behavioral Economics

Neuro Web Design

The conscious mind is your site's last reader. Design for the ones that decide first.

por Susan M. Weinschenk 2008 168 páginas

3.85

500+ avaliações

🖥️ Web Design 📱 User Experience 📈 Behavioral Economics

Mobile First

por Luke Wroblewski • 2011

Eighty percent less screen space forces decisions that make your product better on every device.

3.90

2.000+

📱 Mobile Design 🌐 Web Design 🖌️ Ux Design

Mobile First

Eighty percent less screen space forces decisions that make your product better on every device.

por Luke Wroblewski 2011 130 páginas

3.90

2.000+ avaliações

📱 Mobile Design 🌐 Web Design 🖌️ Ux Design

Frontend Architecture for Design Systems

por Micah Godbolt • 2015

Forget page-building. Build a design system with modular markup and CSS that scales.

3.33

123

🏗️ Front-End Architecture 🎨 Design Systems 📐 CSS Methodologies

Frontend Architecture for Design Systems

Forget page-building. Build a design system with modular markup and CSS that scales.

por Micah Godbolt 2015 198 páginas

3.33

123 avaliações

🏗️ Front-End Architecture 🎨 Design Systems 📐 CSS Methodologies

Two Scoops of Django

por Daniel Roy Greenfeld • 2013

Django gets messy fast. The project structure, query rules, and Unix principle that keep it clean.

4.22

260

💻 Python Web Development 🧩 Django Framework ⚙️ Backend Development

Two Scoops of Django

Django gets messy fast. The project structure, query rules, and Unix principle that keep it clean.

por Daniel Roy Greenfeld 2013 312 páginas

4.22

260 avaliações

💻 Python Web Development 🧩 Django Framework ⚙️ Backend Development

REST API Design Rulebook

por Mark Masse • 2011

Why most REST APIs fail, and the rules for URIs, methods, and caching that fix them.

3.34

294

🔧 Api Design 🏛️ Rest Architecture 🌐 Http Protocol

REST API Design Rulebook

Why most REST APIs fail, and the rules for URIs, methods, and caching that fix them.

por Mark Masse 2011 112 páginas

3.34

294 avaliações

🔧 Api Design 🏛️ Rest Architecture 🌐 Http Protocol

Landing Page Optimization

por Tim Ash • 2008

Small tests, big returns: how to optimize every landing page element for maximum conversion.

3.82

500+

🎯 Conversion Rate Optimization 🧪 A/B Testing 🖌️ User Experience Design

Landing Page Optimization

Small tests, big returns: how to optimize every landing page element for maximum conversion.

por Tim Ash 2008 496 páginas

3.82

500+ avaliações

🎯 Conversion Rate Optimization 🧪 A/B Testing 🖌️ User Experience Design

Nicely Said

por Nicole Fenton • 2014

Your website has a voice. The rules for making it helpful, clear, and worth reading.

4.11

500+

🖥️ Web Writing 📋 Content Strategy 🖱️ Ux Writing

Nicely Said

Your website has a voice. The rules for making it helpful, clear, and worth reading.

por Nicole Fenton 2014 192 páginas

4.11

500+ avaliações

🖥️ Web Writing 📋 Content Strategy 🖱️ Ux Writing

High Performance Web Sites

por Steve Souders • 2007

The browser, not the backend, eats your load time. The engineering rules that win it back.

4.15

500+

🚀 Web Performance ⚙️ Performance Engineering 📡 HTTP Optimization

High Performance Web Sites

The browser, not the backend, eats your load time. The engineering rules that win it back.

por Steve Souders 2007 168 páginas

4.15

500+ avaliações

🚀 Web Performance ⚙️ Performance Engineering 📡 HTTP Optimization

The Elements of Content Strategy

por Erin Kissane • 2011

Great web content does not just happen. The discipline, workflow, and standards for planning it.

3.73

1.000+

🧩 Content Strategy 📝 Web Writing 🧑‍💻 User-Centered Design

The Elements of Content Strategy

Great web content does not just happen. The discipline, workflow, and standards for planning it.

por Erin Kissane 2011 88 páginas

3.73

1.000+ avaliações

🧩 Content Strategy 📝 Web Writing 🧑‍💻 User-Centered Design

Content Strategy Toolkit, The

por Meghan Casey • 2015

Content audit to governance: the tools, roles, and processes for making your content earn its keep.

4.14

209

🗺️ Content Strategy 📋 Content Governance ✏️ Content Design

Content Strategy Toolkit, The

Content audit to governance: the tools, roles, and processes for making your content earn its keep.

por Meghan Casey 2015 272 páginas

4.14

209 avaliações

🗺️ Content Strategy 📋 Content Governance ✏️ Content Design

PHP and MySQL Web Development

por Luke Welling • 2003

Build a database-backed site with PHP and MySQL: setup, queries, security, and path to production.

3.96

500+

🔧 Backend Development 🐘 Php And Mysql 📊 Relational Databases

PHP and MySQL Web Development

Build a database-backed site with PHP and MySQL: setup, queries, security, and path to production.

por Luke Welling 2003

3.96

500+ avaliações

🔧 Backend Development 🐘 Php And Mysql 📊 Relational Databases

Content Strategy for Mobile

por Karen Mcgrane • 2012

One content source, every device, no separate mobile site. Here is how to build it.

4.01

468

📋 Content Strategy 🔄 Responsive Design 🗺️ Information Architecture

Content Strategy for Mobile

One content source, every device, no separate mobile site. Here is how to build it.

por Karen Mcgrane 2012 165 páginas

4.01

468 avaliações

📋 Content Strategy 🔄 Responsive Design 🗺️ Information Architecture

JavaScript Enlightenment

por Cody Lindley • 2012

Why your jQuery knowledge isn't enough: the foundational JavaScript concepts that close the gap.

3.54

189

🧱 Vanilla Javascript 🔧 Javascript Internals 🧬 Prototypal Inheritance

JavaScript Enlightenment

Why your jQuery knowledge isn't enough: the foundational JavaScript concepts that close the gap.

por Cody Lindley 2012 164 páginas

3.54

189 avaliações

🧱 Vanilla Javascript 🔧 Javascript Internals 🧬 Prototypal Inheritance

Programming Javascript Applications

por Eric Elliott • 2014

Your chronic pain isn't damage. It's a misalignment your muscles can fix, no surgery required.

3.63

160

🩹 Chronic Pain 📐 Body Alignment 🔬 Pain Science

Programming Javascript Applications

Your chronic pain isn't damage. It's a misalignment your muscles can fix, no surgery required.

por Eric Elliott 2014 300 páginas

3.63

160 avaliações

🩹 Chronic Pain 📐 Body Alignment 🔬 Pain Science

Web Copy That Sells

por Maria Veloso • 2004

Most websites convert half a percent to five. The copy system that changes the math.

3.81

324

💻 Web Copywriting 📬 Direct Response Copywriting 🧠 Sales Psychology

Web Copy That Sells

Most websites convert half a percent to five. The copy system that changes the math.

por Maria Veloso 2004 417 páginas

3.81

324 avaliações

💻 Web Copywriting 📬 Direct Response Copywriting 🧠 Sales Psychology

Web 2.0

por Amy Shuen • 2007

Your users are your best asset: why giving products away builds billion-dollar businesses.

3.32

149

🏗️ Platform Economics 🔗 Network Effects 🆓 Freemium Models

Web 2.0

Your users are your best asset: why giving products away builds billion-dollar businesses.

por Amy Shuen 2007 266 páginas

3.32

149 avaliações

🏗️ Platform Economics 🔗 Network Effects 🆓 Freemium Models

Groundswell

por Charlene Li • 2008

Customers now trust each other more than they trust your brand. The strategy for adapting.

3.75

5.000+

📊 Social Media Strategy 🔄 Digital Transformation 🗣️ Word Of Mouth Marketing

Groundswell

Customers now trust each other more than they trust your brand. The strategy for adapting.

por Charlene Li 2008 286 páginas

3.75

5.000+ avaliações

📊 Social Media Strategy 🔄 Digital Transformation 🗣️ Word Of Mouth Marketing

You're My Favorite Client

por Mike Monteiro • 2014

Stop saying 'make the logo bigger' and learn what to ask for instead.

4.26

446

🗂️ Design Management 🤝 Working With Creatives 💬 Design Feedback

You're My Favorite Client

Stop saying 'make the logo bigger' and learn what to ask for instead.

por Mike Monteiro 2014 127 páginas

4.26

446 avaliações

🗂️ Design Management 🤝 Working With Creatives 💬 Design Feedback

HTML5 for Web Designers

por Jeremy Keith • 2010

Ditch plugins and browser hacks: native audio, video, and responsive images arrive with HTML5.

3.98

3.000+

🌐 Html5 💻 Front-End Development 🧱 Html And Css

HTML5 for Web Designers

Ditch plugins and browser hacks: native audio, video, and responsive images arrive with HTML5.

por Jeremy Keith 2010

3.98

3.000+ avaliações

🌐 Html5 💻 Front-End Development 🧱 Html And Css

Async JavaScript

por Trevor Burnham • 2012

JavaScript's single thread is a feature: the async patterns that keep code responsive.

4.00

204

🔄 Asynchronous Programming 🧩 Javascript Design Patterns 📡 Event-Driven Architecture

Async JavaScript

JavaScript's single thread is a feature: the async patterns that keep code responsive.

por Trevor Burnham 2012 84 páginas

4.00

204 avaliações

🔄 Asynchronous Programming 🧩 Javascript Design Patterns 📡 Event-Driven Architecture

Undercover User Experience Design

por Cennydd Bowles • 2010

No budget, no mandate? A tactical guide for smuggling user experience into resistant organizations.

4.02

500+

🗣️ Ux Advocacy 🔄 Organizational Change 💡 Design Thinking

Undercover User Experience Design

No budget, no mandate? A tactical guide for smuggling user experience into resistant organizations.

por Cennydd Bowles 2010 183 páginas

4.02

500+ avaliações

🗣️ Ux Advocacy 🔄 Organizational Change 💡 Design Thinking

Information Architecture for the World Wide Web

por Peter Morville • 1998

Why most large websites feel like a maze, and the craft of making them findable.

3.93

3.000+

🧱 Information Architecture 🌐 Web Design 💻 User Experience Design

Information Architecture for the World Wide Web

Why most large websites feel like a maze, and the craft of making them findable.

por Peter Morville 1998 526 páginas

3.93

3.000+ avaliações

🧱 Information Architecture 🌐 Web Design 💻 User Experience Design

HTML5

por Mark Pilgrim • 2010

Plugins are dying: video, graphics, and storage now live in the browser itself. Here is how.

3.97

500+

🌐 Web Development 💻 Frontend Development 🏷️ Semantic Markup

HTML5

Plugins are dying: video, graphics, and storage now live in the browser itself. Here is how.

por Mark Pilgrim 2010 207 páginas

3.97

500+ avaliações

🌐 Web Development 💻 Frontend Development 🏷️ Semantic Markup

Search Patterns

por Peter Morville • 2010

Algorithms do not fix search; design does. How the patterns users follow reveal what engineers miss.

3.86

291

🏛️ Information Architecture 🖱️ Interaction Design 🔍 Findability

Search Patterns

Algorithms do not fix search; design does. How the patterns users follow reveal what engineers miss.

por Peter Morville 2010 191 páginas

3.86

291 avaliações

🏛️ Information Architecture 🖱️ Interaction Design 🔍 Findability

PHP Solutions

por David Powers • 2006

Dynamic sites from scratch: plain PHP for form handling, sessions, databases, and server-side logic.

3.91

148

🐘 Php And Mysql 🌐 Web Development 🖥️ Server-Side Scripting

PHP Solutions

Dynamic sites from scratch: plain PHP for form handling, sessions, databases, and server-side logic.

por David Powers 2006 512 páginas

3.91

148 avaliações

🐘 Php And Mysql 🌐 Web Development 🖥️ Server-Side Scripting

Marketing in the Age of Google

por Vanessa Fox • 2010

Most searchers bypass ads entirely. A strategy for capturing the 85% of clicks you are missing.

3.91

390

📱 Digital Marketing 🔍 Search Engine Optimization 📊 Market Research

Marketing in the Age of Google

Most searchers bypass ads entirely. A strategy for capturing the 85% of clicks you are missing.

por Vanessa Fox 2010 256 páginas

3.91

390 avaliações

📱 Digital Marketing 🔍 Search Engine Optimization 📊 Market Research

Algorithms of the Intelligent Web

por Haralambos Marmanis • 2009

Search, recommend, cluster, classify: the algorithms that make web applications intelligent.

3.62

130

🤖 Machine Learning 🌐 Web Applications 🎯 Recommendation Systems

Algorithms of the Intelligent Web

Search, recommend, cluster, classify: the algorithms that make web applications intelligent.

por Haralambos Marmanis 2009 3445 páginas

3.62

130 avaliações

🤖 Machine Learning 🌐 Web Applications 🎯 Recommendation Systems

Google Analytics

por Justin Cutroni • 2007

Turn Google Analytics from a hit counter into a decision engine with the right setup.

3.72

129

📊 Web Analytics 📈 Marketing Analytics 🎯 Conversion Optimization

Google Analytics

Turn Google Analytics from a hit counter into a decision engine with the right setup.

por Justin Cutroni 2007 216 páginas

3.72

129 avaliações

📊 Web Analytics 📈 Marketing Analytics 🎯 Conversion Optimization

Designing Interface Animation

por Val Head • 2016

Make your UI feel fast, smart, and alive. The motion rules for cognitive ease and 60fps performance.

4.16

🧩 Interface Animation 🎬 Motion Design 🎞️ Classical Animation

Designing Interface Animation

Make your UI feel fast, smart, and alive. The motion rules for cognitive ease and 60fps performance.

por Val Head 2016 240 páginas

4.16

82 avaliações

🧩 Interface Animation 🎬 Motion Design 🎞️ Classical Animation

Estéticas liminales

por Valentina Tanni • 2023

What if vaporwave, creepypasta wikis, and liminal spaces are the real heart of contemporary art?

4.32

428

🎨 Digital Aesthetics 🌐 Online Subcultures 📜 Digital Folklore

Estéticas liminales

What if vaporwave, creepypasta wikis, and liminal spaces are the real heart of contemporary art?

por Valentina Tanni 2023 237 páginas

4.32

428 avaliações

🎨 Digital Aesthetics 🌐 Online Subcultures 📜 Digital Folklore

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