กลยุทธ์ธุรกิจ

หนังสือกลยุทธ์ทางธุรกิจเผยให้เห็นว่าบริษัทที่ประสบความสำเร็จเอาชนะคู่แข่งได้อย่างไรผ่านการวางแผนอย่างมีวินัย การวางตำแหน่งอย่างชาญฉลาด และการดำเนินงานอย่างมีวิสัยทัศน์ในตลาด ผลงานเหล่านี้ถอดรหัสกรอบแนวคิดและโมเดลทางความคิดที่ผู้นำใช้ในการกำหนดเส้นทางที่ยั่งยืน ไม่ว่าจะเป็นการเปิดตัวผลิตภัณฑ์ใหม่ การยึดส่วนแบ่งตลาด หรือการเปลี่ยนแปลงองค์กรทั้งหมด

กลยุทธ์ธุรกิจ สรุปหนังสือ

Good Strategy Bad Strategy

โดย Richard P. Rumelt • 2011

Most 'strategy' is just goals with a fancy title. The discipline to build one that wins.

4.13

17,000+

🏢 Corporate Strategy 🏆 Competitive Advantage 🧠 Strategic Thinking

อิมเมอร์ซีฟ

Good Strategy Bad Strategy

Most 'strategy' is just goals with a fancy title. The discipline to build one that wins.

โดย Richard P. Rumelt 2011 323 หน้า

4.13

17,000+ คะแนน

🏢 Corporate Strategy 🏆 Competitive Advantage 🧠 Strategic Thinking

7 Powers

โดย Hamilton Wright Helmer • 2016

Durable advantage comes in only seven forms. Most businesses possess none.

4.26

3,000+

🧱 Economic Moats 🌐 Network Effects ⚔️ Competitive Dynamics

อิมเมอร์ซีฟ

7 Powers

Durable advantage comes in only seven forms. Most businesses possess none.

โดย Hamilton Wright Helmer 2016 210 หน้า

4.26

3,000+ คะแนน

🧱 Economic Moats 🌐 Network Effects ⚔️ Competitive Dynamics

Blue Ocean Strategy

โดย W. Chan Kim • 2005

Stop fighting over existing markets. Create a new one where the competition simply does not matter.

4.01

88,000+

💼 Business Strategy 📊 Strategic Management 🏗️ Market Creation

Blue Ocean Strategy

Stop fighting over existing markets. Create a new one where the competition simply does not matter.

โดย W. Chan Kim 2005 240 หน้า

4.01

88,000+ คะแนน

💼 Business Strategy 📊 Strategic Management 🏗️ Market Creation

Playing to Win

โดย A.G. Lafley • 2013

Forget the plan. Winners make a handful of choices that lock together and beat the market.

3.99

9,000+

🏢 Corporate Strategy 🎯 Strategic Choice 🏆 Competitive Advantage

Playing to Win

Forget the plan. Winners make a handful of choices that lock together and beat the market.

โดย A.G. Lafley 2013 272 หน้า

3.99

9,000+ คะแนน

🏢 Corporate Strategy 🎯 Strategic Choice 🏆 Competitive Advantage

The Crux

โดย Richard P. Rumelt • 2022

Most strategy starts with goals. Real strategy starts with the one challenge worth solving.

4.17

1,000+

🗺️ Strategic Planning 🏢 Corporate Strategy 🔍 Problem Diagnosis

The Crux

Most strategy starts with goals. Real strategy starts with the one challenge worth solving.

โดย Richard P. Rumelt 2022 396 หน้า

4.17

1,000+ คะแนน

🗺️ Strategic Planning 🏢 Corporate Strategy 🔍 Problem Diagnosis

The Mind of the Strategist

โดย Kenichi Ohmae • 1982

The strategy playbook that powered Japan's corporate dominance: dissect, focus, exploit, disrupt.

4.01

500+

🧠 Strategic Thinking 🏆 Competitive Strategy 🇯🇵 Japanese Business

The Mind of the Strategist

The strategy playbook that powered Japan's corporate dominance: dissect, focus, exploit, disrupt.

โดย Kenichi Ohmae 1982 304 หน้า

4.01

500+ คะแนน

🧠 Strategic Thinking 🏆 Competitive Strategy 🇯🇵 Japanese Business

Play Bigger

โดย Al Ramadan • 2016

76% of a market's value goes to whoever defines it. This is the manual.

3.86

2,000+

🗂️ Category Strategy 🎯 Brand Positioning 🌐 Market Shaping

Play Bigger

76% of a market's value goes to whoever defines it. This is the manual.

โดย Al Ramadan 2016 272 หน้า

3.86

2,000+ คะแนน

🗂️ Category Strategy 🎯 Brand Positioning 🌐 Market Shaping

Strategy Safari

โดย Henry Mintzberg • 1998

Ten schools of strategic thought, each partly right, each dangerously incomplete on its own.

4.00

1,000+

🧭 Strategic Management 📚 Management Theory 🗺️ Strategy Frameworks

Strategy Safari

Ten schools of strategic thought, each partly right, each dangerously incomplete on its own.

โดย Henry Mintzberg 1998 461 หน้า

4.00

1,000+ คะแนน

🧭 Strategic Management 📚 Management Theory 🗺️ Strategy Frameworks

กลยุทธ์การแข่งขัน

โดย ไมเคิล อี. พอร์เตอร์ • 1980

Strategy is not about beating rivals; it is about reading the economic terrain before you move.

4.17

17,000+

📊 Strategic Management 🔍 Industry Analysis 🏆 Competitive Advantage

กลยุทธ์การแข่งขัน

Strategy is not about beating rivals; it is about reading the economic terrain before you move.

โดย ไมเคิล อี. พอร์เตอร์ 1980 397 หน้า

4.17

17,000+ คะแนน

📊 Strategic Management 🔍 Industry Analysis 🏆 Competitive Advantage

ความได้เปรียบในการแข่งขัน

โดย ไมเคิล อี. พอร์เตอร์ • 1985

Your industry does not determine your profits. The way you arrange your activities does.

4.18

4,000+

📊 Strategic Management 🔍 Industry Analysis 🗺️ Competitive Positioning

ความได้เปรียบในการแข่งขัน

Your industry does not determine your profits. The way you arrange your activities does.

โดย ไมเคิล อี. พอร์เตอร์ 1985 592 หน้า

4.18

4,000+ คะแนน

📊 Strategic Management 🔍 Industry Analysis 🗺️ Competitive Positioning

Competition Demystified

โดย Bruce C. Greenwald • 2005

Real strategy isn't vision or goal-setting. It's barriers to entry. Most businesses have none.

4.30

1,000+

🏢 Corporate Strategy 🔍 Competitive Analysis 🚧 Barriers To Entry

Competition Demystified

Real strategy isn't vision or goal-setting. It's barriers to entry. Most businesses have none.

โดย Bruce C. Greenwald 2005 416 หน้า

4.30

1,000+ คะแนน

🏢 Corporate Strategy 🔍 Competitive Analysis 🚧 Barriers To Entry

Blue Ocean Strategy, Expanded Edition

โดย W. Chan Kim • 2005

Markets are not fixed. The tools for redrawing their boundaries so you compete on empty terrain.

4.01

88,000+

🌊 Market Creation 🏢 Corporate Strategy 🧰 Strategic Frameworks

Blue Ocean Strategy, Expanded Edition

Markets are not fixed. The tools for redrawing their boundaries so you compete on empty terrain.

โดย W. Chan Kim 2005 287 หน้า

4.01

88,000+ คะแนน

🌊 Market Creation 🏢 Corporate Strategy 🧰 Strategic Frameworks

Strategic Brand Management

โดย Kevin Lane Keller • 2007

Customer memory, not ad spend, determines brand value. The system for measuring and building it.

4.03

440

🏷️ Brand Equity 🎯 Brand Positioning 🎨 Brand Identity

Strategic Brand Management

Customer memory, not ad spend, determines brand value. The system for measuring and building it.

โดย Kevin Lane Keller 2007 692 หน้า

4.03

440 คะแนน

🏷️ Brand Equity 🎯 Brand Positioning 🎨 Brand Identity

HBR's 10 Must Reads on Strategy

โดย Michael E. Porter • 2010

Strategic plans lose a third of their value after approval. Ten articles trace the leak.

4.02

3,000+

🏢 Corporate Strategy ⚙️ Strategy Execution 📋 Strategic Planning

HBR's 10 Must Reads on Strategy

Strategic plans lose a third of their value after approval. Ten articles trace the leak.

โดย Michael E. Porter 2010 288 หน้า

4.02

3,000+ คะแนน

🏢 Corporate Strategy ⚙️ Strategy Execution 📋 Strategic Planning

HBR's 10 Must Reads on Strategic Marketing

โดย Harvard Business Review • 2013

Marketing and sales are undermining each other. The structural fix that turns friction into revenue.

3.99

500+

🎯 Marketing Strategy 🤝 Sales Alignment 🧱 Departmental Silos

HBR's 10 Must Reads on Strategic Marketing

Marketing and sales are undermining each other. The structural fix that turns friction into revenue.

โดย Harvard Business Review 2013 224 หน้า

3.99

500+ คะแนน

🎯 Marketing Strategy 🤝 Sales Alignment 🧱 Departmental Silos

Monetizing Innovation

โดย Madhavan Ramanujam • 2016

Why 72% of new products fail: companies build before asking what anyone will actually pay.

4.15

1,000+

💲 Pricing Strategy 📊 Value-Based Pricing 💰 Product Monetization

Monetizing Innovation

Why 72% of new products fail: companies build before asking what anyone will actually pay.

โดย Madhavan Ramanujam 2016 256 หน้า

4.15

1,000+ คะแนน

💲 Pricing Strategy 📊 Value-Based Pricing 💰 Product Monetization

Strategy Beyond the Hockey Stick

โดย Chris Bradley • 2018

Corporate profits follow a power law: a few concentrated bets separate winners from the rest.

4.02

1,000+

🏢 Corporate Strategy 📊 Power Law Dynamics 🔄 Resource Reallocation

Strategy Beyond the Hockey Stick

Corporate profits follow a power law: a few concentrated bets separate winners from the rest.

โดย Chris Bradley 2018 256 หน้า

4.02

1,000+ คะแนน

🏢 Corporate Strategy 📊 Power Law Dynamics 🔄 Resource Reallocation

Balanced Scorecard

โดย Robert S. Kaplan • 1996

Four metrics, one rule: run a technical team like a business by developing the people first.

3.91

5,000+

🖥️ Engineering Management 📊 Balanced Scorecard 📈 Strategic Metrics

Balanced Scorecard

Four metrics, one rule: run a technical team like a business by developing the people first.

โดย Robert S. Kaplan 1996 322 หน้า

3.91

5,000+ คะแนน

🖥️ Engineering Management 📊 Balanced Scorecard 📈 Strategic Metrics

Profit from the Core

โดย Chris Zook • 2010

80% of sustained value creators focused on one core. Diversification is the exception, not the rule.

3.79

335

🏢 Business Strategy 📈 Corporate Growth 🎯 Strategic Focus

Profit from the Core

80% of sustained value creators focused on one core. Diversification is the exception, not the rule.

โดย Chris Zook 2010 192 หน้า

3.79

335 คะแนน

🏢 Business Strategy 📈 Corporate Growth 🎯 Strategic Focus

Turning the Flywheel

โดย Jim Collins • 2019

Four to six linked components, pushed relentlessly, compound into decades of unstoppable momentum.

4.20

2,000+

⚙️ Compounding Systems 🎯 Strategic Execution 🧪 Experiment-Driven Growth

Turning the Flywheel

Four to six linked components, pushed relentlessly, compound into decades of unstoppable momentum.

โดย Jim Collins 2019 46 หน้า

4.20

2,000+ คะแนน

⚙️ Compounding Systems 🎯 Strategic Execution 🧪 Experiment-Driven Growth

The Strategist

โดย Cynthia A. Montgomery • 2012

Ask what the world loses if your company disappears; the answer is your strategy.

3.86

1,000+

🏢 Corporate Strategy 🧭 Strategic Leadership 💡 Business Purpose

The Strategist

Ask what the world loses if your company disappears; the answer is your strategy.

โดย Cynthia A. Montgomery 2012 189 หน้า

3.86

1,000+ คะแนน

🏢 Corporate Strategy 🧭 Strategic Leadership 💡 Business Purpose

Your Strategy Needs a Strategy

โดย Martin Reeves • 2015

Five environments call for five different strategies. How to diagnose yours and pick the right play.

4.01

500+

🏢 Corporate Strategy 🏆 Competitive Advantage ⚡ Strategic Agility

Your Strategy Needs a Strategy

Five environments call for five different strategies. How to diagnose yours and pick the right play.

โดย Martin Reeves 2015 288 หน้า

4.01

500+ คะแนน

🏢 Corporate Strategy 🏆 Competitive Advantage ⚡ Strategic Agility

The AI Advantage

โดย Thomas H. Davenport • 2018

Stop chasing AI hype: the three business capabilities that actually deliver returns.

3.54

149

🏢 Enterprise Ai 📱 Digital Transformation ⚙️ Process Automation

The AI Advantage

Stop chasing AI hype: the three business capabilities that actually deliver returns.

โดย Thomas H. Davenport 2018 248 หน้า

3.54

149 คะแนน

🏢 Enterprise Ai 📱 Digital Transformation ⚙️ Process Automation

Rise and Fall of Strategic Planning

โดย Henry Mintzberg • 1993

Strategic planning is an expensive illusion: why prediction fails and where real strategy emerges.

3.80

234

🧱 Corporate Strategy 🧩 Emergent Strategy 📋 Critique Of Planning

Rise and Fall of Strategic Planning

Strategic planning is an expensive illusion: why prediction fails and where real strategy emerges.

โดย Henry Mintzberg 1993 482 หน้า

3.80

234 คะแนน

🧱 Corporate Strategy 🧩 Emergent Strategy 📋 Critique Of Planning

Competing for the Future

โดย Gary Hamel • 1994

Your current products matter less than your ability to create products no one has imagined yet.

4.03

3,000+

🏢 Corporate Strategy 🔭 Strategic Foresight 🏗️ Capability Building

Competing for the Future

Your current products matter less than your ability to create products no one has imagined yet.

โดย Gary Hamel 1994 384 หน้า

4.03

3,000+ คะแนน

🏢 Corporate Strategy 🔭 Strategic Foresight 🏗️ Capability Building

The HR Value Proposition

โดย Dave Ulrich • 2005

What if HR's primary output was organizational culture, and everything else was built to support it?

3.92

224

👥 Human Resources 🏢 Organizational Culture 🤝 Stakeholder Value

The HR Value Proposition

What if HR's primary output was organizational culture, and everything else was built to support it?

โดย Dave Ulrich 2005 338 หน้า

3.92

224 คะแนน

👥 Human Resources 🏢 Organizational Culture 🤝 Stakeholder Value

Better, Simpler Strategy

โดย Felix Oberholzer-Gee • 2021

A better strategy is simpler: make customers happier to pay and employees happier to stay.

4.06

415

🏢 Corporate Strategy 📈 Value Creation 🎯 Customer Value

Better, Simpler Strategy

A better strategy is simpler: make customers happier to pay and employees happier to stay.

โดย Felix Oberholzer-Gee 2021 273 หน้า

4.06

415 คะแนน

🏢 Corporate Strategy 📈 Value Creation 🎯 Customer Value

Driving Digital Strategy

โดย Sunil Gupta • 2018

Digital strategy is business model strategy. Guide for reimagining yours without killing the present

4.05

442

🔄 Digital Transformation 🌐 Platform Strategy 💡 Open Innovation

Driving Digital Strategy

Digital strategy is business model strategy. Guide for reimagining yours without killing the present

โดย Sunil Gupta 2018 345 หน้า

4.05

442 คะแนน

🔄 Digital Transformation 🌐 Platform Strategy 💡 Open Innovation

Escape Velocity

โดย Geoffrey A. Moore • 2011

Last year's operating plan is a gravity well. The five-part power framework for escaping it.

3.90

500+

📊 Corporate Strategy 💻 Technology Adoption 📈 Portfolio Management

Escape Velocity

Last year's operating plan is a gravity well. The five-part power framework for escaping it.

โดย Geoffrey A. Moore 2011 240 หน้า

3.90

500+ คะแนน

📊 Corporate Strategy 💻 Technology Adoption 📈 Portfolio Management

Seeing Around Corners

โดย Rita McGrath • 2019

Disruption announces itself at the edges first. A system for reading the signals before they arrive.

3.80

500+

🧭 Strategic Foresight 🏗️ Innovation Culture 💥 Disruptive Innovation

Seeing Around Corners

Disruption announces itself at the edges first. A system for reading the signals before they arrive.

โดย Rita McGrath 2019 272 หน้า

3.80

500+ คะแนน

🧭 Strategic Foresight 🏗️ Innovation Culture 💥 Disruptive Innovation

Understanding Michael Porter

โดย Joan Magretta • 2011

Trying to be the best kills profits. Porter's alternative path to a business no rival can copy.

4.29

3,000+

👔 Corporate Strategy 🔍 Competitive Analysis 📍 Strategic Positioning

Understanding Michael Porter

Trying to be the best kills profits. Porter's alternative path to a business no rival can copy.

โดย Joan Magretta 2011 256 หน้า

4.29

3,000+ คะแนน

👔 Corporate Strategy 🔍 Competitive Analysis 📍 Strategic Positioning

The Pricing Roadmap

โดย Ulrik Lehrskov-Schmidt • 2023

SaaS pricing is a design job. How to build models that customers love and committees approve.

4.49

183

💻 Saas Pricing 💎 Value-Based Pricing 🧠 Behavioral Economics

The Pricing Roadmap

SaaS pricing is a design job. How to build models that customers love and committees approve.

โดย Ulrik Lehrskov-Schmidt 2023 278 หน้า

4.49

183 คะแนน

💻 Saas Pricing 💎 Value-Based Pricing 🧠 Behavioral Economics

Balanced Scorecard

โดย Robert S. Kaplan • 1996

Your balance sheet is a rearview mirror. A system with four windows looking forward.

3.91

5,000+

📊 Performance Management 🗺️ Strategic Planning ⚙️ Strategy Execution

Balanced Scorecard

Your balance sheet is a rearview mirror. A system with four windows looking forward.

โดย Robert S. Kaplan 1996 322 หน้า

3.91

5,000+ คะแนน

📊 Performance Management 🗺️ Strategic Planning ⚙️ Strategy Execution

The Strategy-Focused Organization

โดย Robert S. Kaplan • 2000

A measurement system that translates strategy into a handful of metrics every employee can act on.

3.94

500+

📈 Strategy Execution 📊 Performance Measurement 🔗 Strategic Alignment

The Strategy-Focused Organization

A measurement system that translates strategy into a handful of metrics every employee can act on.

โดย Robert S. Kaplan 2000 416 หน้า

3.94

500+ คะแนน

📈 Strategy Execution 📊 Performance Measurement 🔗 Strategic Alignment

The Designful Company

โดย Marty Neumeier • 2008

Your management model is obsolete. Design thinking as the operating system for nonstop innovation.

4.00

500+

🧠 Design Thinking 🏢 Organizational Culture 💡 Innovation Management

The Designful Company

Your management model is obsolete. Design thinking as the operating system for nonstop innovation.

โดย Marty Neumeier 2008 194 หน้า

4.00

500+ คะแนน

🧠 Design Thinking 🏢 Organizational Culture 💡 Innovation Management

Design a Better Business

โดย Patrick van der Pijl • 2016

Replace business plans with business experiments: the visual toolkit for strategy and innovation.

4.14

318

🧠 Design Thinking 💼 Business Model Innovation 👁️ Visual Thinking

Design a Better Business

Replace business plans with business experiments: the visual toolkit for strategy and innovation.

โดย Patrick van der Pijl 2016 272 หน้า

4.14

318 คะแนน

🧠 Design Thinking 💼 Business Model Innovation 👁️ Visual Thinking

Think Like Amazon

โดย ROSSMAN • 2019

The 50.5 principles that turned an online bookstore into the world's most relentless company.

4.08

440

🖥️ Digital Transformation 🎯 Customer Centricity 🧪 Experimentation Culture

Think Like Amazon

The 50.5 principles that turned an online bookstore into the world's most relentless company.

โดย ROSSMAN 2019 320 หน้า

4.08

440 คะแนน

🖥️ Digital Transformation 🎯 Customer Centricity 🧪 Experimentation Culture

50 Business Classics

โดย Tom Butler-Bowdon • 2018

Your brain airbrushes failure from your own story. The most reliable systems do the reverse.

4.12

184

📉 Learning From Failure 🧠 Cognitive Biases 🔄 Continuous Improvement

50 Business Classics

Your brain airbrushes failure from your own story. The most reliable systems do the reverse.

โดย Tom Butler-Bowdon 2018 400 หน้า

4.12

184 คะแนน

📉 Learning From Failure 🧠 Cognitive Biases 🔄 Continuous Improvement

The Synergist

โดย Les McKeown • 2012

Every team holds three clashing instincts. A fourth role breaks the cycle, and anyone can learn it.

4.10

221

🧩 Team Dynamics 🎯 Group Facilitation 🤝 Conflict Resolution

The Synergist

Every team holds three clashing instincts. A fourth role breaks the cycle, and anyone can learn it.

โดย Les McKeown 2012 272 หน้า

4.10

221 คะแนน

🧩 Team Dynamics 🎯 Group Facilitation 🤝 Conflict Resolution

Strategy Rules

โดย David B. Yoffie • 2015

Gates, Grove, and Jobs ran three very different companies. Their strategy playbook was the same.

3.82

500+

🎯 Strategic Management 💻 Tech Leadership 🏗️ Platform Economics

Strategy Rules

Gates, Grove, and Jobs ran three very different companies. Their strategy playbook was the same.

โดย David B. Yoffie 2015 272 หน้า

3.82

500+ คะแนน

🎯 Strategic Management 💻 Tech Leadership 🏗️ Platform Economics

Clausewitz on Strategy

โดย Tiha von Ghyczy • 2001

Your real competition is the fog, friction, and chaos Clausewitz mapped two centuries ago.

4.05

109

🪖 Military Strategy 🏢 Corporate Strategy ⚔️ Clausewitzian Strategy

Clausewitz on Strategy

Your real competition is the fog, friction, and chaos Clausewitz mapped two centuries ago.

โดย Tiha von Ghyczy 2001 208 หน้า

4.05

109 คะแนน

🪖 Military Strategy 🏢 Corporate Strategy ⚔️ Clausewitzian Strategy

Certain to Win

โดย Chet Richards • 2004

Speed of decision, not budget, wins: a fighter pilot's framework for outmaneuvering larger rivals.

4.13

500+

⚔️ Competitive Strategy 🤸 Organizational Agility 🪖 Maneuver Warfare

Certain to Win

Speed of decision, not budget, wins: a fighter pilot's framework for outmaneuvering larger rivals.

โดย Chet Richards 2004

4.13

500+ คะแนน

⚔️ Competitive Strategy 🤸 Organizational Agility 🪖 Maneuver Warfare

Simplify

โดย Richard Koch • 2016

World-beating businesses pick one: slash prices 90%, or make the product a joy. Trying both fails.

3.91

500+

📊 Business Strategy ✂️ Simplification 💥 Disruptive Innovation

Simplify

World-beating businesses pick one: slash prices 90%, or make the product a joy. Trying both fails.

โดย Richard Koch 2016 307 หน้า

3.91

500+ คะแนน

📊 Business Strategy ✂️ Simplification 💥 Disruptive Innovation

The Strategy Book

โดย Max McKeown • 2012

Strategy is not a plan for the future; it is the act of inventing it. The toolkit.

3.53

430

🧭 Corporate Strategy 🗺️ Strategic Planning 🏆 Competitive Advantage

The Strategy Book

Strategy is not a plan for the future; it is the act of inventing it. The toolkit.

โดย Max McKeown 2012 261 หน้า

3.53

430 คะแนน

🧭 Corporate Strategy 🗺️ Strategic Planning 🏆 Competitive Advantage

The Lords of Strategy

โดย Walter Kiechel III • 2009

Before the 1960s, strategy didn't exist. The secret story of four outsiders who invented it.

3.94

2,000+

🏢 Management Consulting ♟️ Corporate Strategy 📜 Business History

The Lords of Strategy

Before the 1960s, strategy didn't exist. The secret story of four outsiders who invented it.

โดย Walter Kiechel III 2009 368 หน้า

3.94

2,000+ คะแนน

🏢 Management Consulting ♟️ Corporate Strategy 📜 Business History

Reinvent Your Business Model

โดย Mark W. Johnson • 2018

New growth doesn't come from new products. It comes from new business models, systematically built.

3.98

108

🧱 Business Model Design 🔧 Jobs-To-Be-Done 🌐 Market Creation

Reinvent Your Business Model

New growth doesn't come from new products. It comes from new business models, systematically built.

โดย Mark W. Johnson 2018 240 หน้า

3.98

108 คะแนน

🧱 Business Model Design 🔧 Jobs-To-Be-Done 🌐 Market Creation

The Seven Pillars of Customer Success

โดย Wayne McCulloch • 2021

Turn customer success into a growth engine. Seven pillars, from onboarding to advocacy.

4.16

245

🧭 Customer Success Management 🔄 Subscription Business 💻 B2B SaaS

The Seven Pillars of Customer Success

Turn customer success into a growth engine. Seven pillars, from onboarding to advocacy.

โดย Wayne McCulloch 2021 349 หน้า

4.16

245 คะแนน

🧭 Customer Success Management 🔄 Subscription Business 💻 B2B SaaS

Pivot to the Future

โดย Omar Abbosh • 2019

Future growth hides in your oldest business. A framework for unlocking it before disruptors do.

3.75

190

🔄 Corporate Reinvention 💻 Digital Transformation 🛡️ Disruption Response

Pivot to the Future

Future growth hides in your oldest business. A framework for unlocking it before disruptors do.

โดย Omar Abbosh 2019 288 หน้า

3.75

190 คะแนน

🔄 Corporate Reinvention 💻 Digital Transformation 🛡️ Disruption Response

Jack Welch and the GE Way

โดย Robert Slater • 1998

A CEO's handbook from Jack Welch's GE: be honest, move fast, and own your market or walk.

3.69

500+

🏢 Corporate Turnarounds 👔 Ceo Memoirs 📚 Management Classics

Jack Welch and the GE Way

A CEO's handbook from Jack Welch's GE: be honest, move fast, and own your market or walk.

โดย Robert Slater 1998 328 หน้า

3.69

500+ คะแนน

🏢 Corporate Turnarounds 👔 Ceo Memoirs 📚 Management Classics

The Greatest Business Decisions of All Time

โดย Fortune Magazine • 2012

From Boeing's jet bet to Intel's chip campaign: how a handful of decisions reshaped business.

3.87

500+

🏛️ Business History 📋 Corporate Case Studies 🏢 Company Culture

The Greatest Business Decisions of All Time

From Boeing's jet bet to Intel's chip campaign: how a handful of decisions reshaped business.

โดย Fortune Magazine 2012 209 หน้า

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500+ คะแนน

🏛️ Business History 📋 Corporate Case Studies 🏢 Company Culture

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