🛒 Ecommerce Marketplaces

Guides to building and thriving within online marketplaces like Amazon, Etsy, and eBay, where visibility and strategy determine success among millions of competing sellers.

The Ultimate Guide to Selling on Etsy

by Noelle Ihli • 2021

Crack Etsy's algorithm, make your products pop, and turn a craft hobby into real income.

4.27

162

🧶 Handmade Business 📸 Product Photography 🔎 Ecommerce Seo

The Ultimate Guide to Selling on Etsy Summary

The Ultimate Guide to Selling on Etsy 91%

Crack Etsy's algorithm, make your products pop, and turn a craft hobby into real income.

by Noelle Ihli 2021

4.27

162 ratings

🧶 Handmade Business 📸 Product Photography 🔎 Ecommerce Seo

Shopify For Dummies

by Paul Waddy • 2022

Launch a profitable Shopify store: the full roadmap from product research to repeat customers.

4.00

🛒 Ecommerce 🏢 Small Business 📈 Digital Marketing

Shopify For Dummies 91%

Launch a profitable Shopify store: the full roadmap from product research to repeat customers.

by Paul Waddy 2022

4.00

19 ratings

🛒 Ecommerce 🏢 Small Business 📈 Digital Marketing

E-commerce Success Mastery 2019

by Derek Ed Wilson • 2019

Why $100-$200 products beat Amazon: a six-figure online store blueprint.

4.00

🛒 E-Commerce Businesses 🎯 Niche Marketing 📦 Product Selection

E-commerce Success Mastery 2019 91%

Why $100-$200 products beat Amazon: a six-figure online store blueprint.

by Derek Ed Wilson 2019

4.00

2 ratings

🛒 E-Commerce Businesses 🎯 Niche Marketing 📦 Product Selection

Ultimate Guide to Amazon Advertising

by Timothy Seward • 2019

Amazon advertising buys organic ranking. A blueprint for turning ad spend into lasting visibility.

4.44

📦 Amazon Marketplace 💻 Digital Advertising 🔍 Search Advertising

Ultimate Guide to Amazon Advertising Summary

Ultimate Guide to Amazon Advertising 90%

Amazon advertising buys organic ranking. A blueprint for turning ad spend into lasting visibility.

by Timothy Seward 2019

4.44

16 ratings

📦 Amazon Marketplace 💻 Digital Advertising 🔍 Search Advertising

Selling on Shopify

by Brian Patrick • 2014

Launch a Shopify store in an afternoon and learn the built-in tools that bring in customers.

3.90

🛒 Ecommerce Platforms 🛍️ Shopify Guides 🚀 Startup Handbooks

Selling on Shopify 90%

Launch a Shopify store in an afternoon and learn the built-in tools that bring in customers.

by Brian Patrick 2014

3.90

67 ratings

🛒 Ecommerce Platforms 🛍️ Shopify Guides 🚀 Startup Handbooks

Intention Economy

by Doc Searls • 2012

The market flipped: when customers bring the data and set the terms, everybody wins.

3.71

177

🌐 Internet Commerce 💪 Customer Empowerment 🔐 Data Ownership

Intention Economy 90%

The market flipped: when customers bring the data and set the terms, everybody wins.

by Doc Searls 2012

3.71

177 ratings

🌐 Internet Commerce 💪 Customer Empowerment 🔐 Data Ownership

Customer Behaviour in eCommerce

by Šárka Zapletalová • 2023

Czech e-grocery reveals five hidden customer types, each demanding its own loyalty strategy.

🛒 Online Grocery 👥 Customer Segmentation 💻 E-Commerce Strategy

Customer Behaviour in eCommerce 90%

Czech e-grocery reveals five hidden customer types, each demanding its own loyalty strategy.

by Šárka Zapletalová 2023

🛒 Online Grocery 👥 Customer Segmentation 💻 E-Commerce Strategy

Reengineering Retail

by Doug Stephens • 2017

E-commerce ate the store. Here's how to rebuild retail into something worth leaving the couch for.

4.14

442

🛒 Omnichannel Retail 🎢 Experience Economy 🚚 Last-Mile Delivery

Reengineering Retail 90%

E-commerce ate the store. Here's how to rebuild retail into something worth leaving the couch for.

by Doug Stephens 2017

4.14

442 ratings

🛒 Omnichannel Retail 🎢 Experience Economy 🚚 Last-Mile Delivery

Amazon and the Rise of E-commerce

by 50Minutes • 2017

The Amazon playbook: why selling at a loss built the world's biggest online retailer.

2.00

📖 Company History 🛒 E-Commerce 🎯 Customer Focus

Amazon and the Rise of E-commerce Summary

Amazon and the Rise of E-commerce 90%

The Amazon playbook: why selling at a loss built the world's biggest online retailer.

by 50Minutes 2017

2.00

2 ratings

📖 Company History 🛒 E-Commerce 🎯 Customer Focus

Your Ecommerce Store

by David Brock • 2019

Build an online store that sells: a non-techie's guide to platforms, pricing, and getting found.

🛒 Ecommerce Startups 🚀 Digital Entrepreneurship 💻 Wordpress Development

Your Ecommerce Store 89%

Build an online store that sells: a non-techie's guide to platforms, pricing, and getting found.

by David Brock 2019

🛒 Ecommerce Startups 🚀 Digital Entrepreneurship 💻 Wordpress Development

Silent Sales Machine 10.0

by Jim Cockrum • 2012

Find the audience, sell what they want: the multi-platform method for unsinkable online income.

3.82

323

🛒 Online Selling 💰 Multiple Income Streams 🏷️ Retail Arbitrage

Silent Sales Machine 10.0 89%

Find the audience, sell what they want: the multi-platform method for unsinkable online income.

by Jim Cockrum 2012

3.82

323 ratings

🛒 Online Selling 💰 Multiple Income Streams 🏷️ Retail Arbitrage

How to Make Money Using Etsy

by Tim Adam • 2011

The Etsy seller's missing manual: how to get your handmade shop found, photographed, and profitable.

3.36

181

🛍️ Etsy Selling 🧵 Handmade Business 📸 Product Photography

How to Make Money Using Etsy 89%

The Etsy seller's missing manual: how to get your handmade shop found, photographed, and profitable.

by Tim Adam 2011

3.36

181 ratings

🛍️ Etsy Selling 🧵 Handmade Business 📸 Product Photography

Ecommerce Evolved

by Tanner Larsson • 2016

Ditch your online store. Funnels, not catalogs, turn ad spend into recurring ecommerce profit.

4.42

401

🛒 Ecommerce Strategy 🔻 Sales Funnels 🔁 Recurring Revenue

Ecommerce Evolved 89%

Ditch your online store. Funnels, not catalogs, turn ad spend into recurring ecommerce profit.

by Tanner Larsson 2016

4.42

401 ratings

🛒 Ecommerce Strategy 🔻 Sales Funnels 🔁 Recurring Revenue

Shopify Ecommerce Mastery

by Robert Hill

The Shopify playbook for selling without stock: pick a niche, build a brand, and scale.

🛒 E-Commerce 📦 Drop Shipping 🎯 Niche Selection

Shopify Ecommerce Mastery 89%

The Shopify playbook for selling without stock: pick a niche, build a brand, and scale.

by Robert Hill

🛒 E-Commerce 📦 Drop Shipping 🎯 Niche Selection

Alibaba's World

by Porter Erisman • 2015

How an English teacher and seventeen friends outsmarted eBay in China.

3.89

2k+

🏢 Chinese Tech Companies 🛒 Marketplace Platforms 🚀 Founders And Startups

Alibaba's World 89%

How an English teacher and seventeen friends outsmarted eBay in China.

by Porter Erisman 2015

3.89

2k+ ratings

🏢 Chinese Tech Companies 🛒 Marketplace Platforms 🚀 Founders And Startups

Six Billion Shoppers

by Porter Erisman • 2017

E-commerce took off where roads and trust barely existed, not in rich nations.

4.09

399

🌍 Emerging Market E-Commerce 🏗️ Platform Business Models 💬 Social Commerce

Six Billion Shoppers 89%

E-commerce took off where roads and trust barely existed, not in rich nations.

by Porter Erisman 2017

4.09

399 ratings

🌍 Emerging Market E-Commerce 🏗️ Platform Business Models 💬 Social Commerce

Dropshipping

by Anthony Parker • 2017

Why stock nothing and still outsell retail stores: the Shopify setup that built 400,000 businesses.

4.08

131

📦 Dropshipping 🛒 Ecommerce Startups 💸 Passive Income Streams

Dropshipping 89%

Why stock nothing and still outsell retail stores: the Shopify setup that built 400,000 businesses.

by Anthony Parker 2017

4.08

131 ratings

📦 Dropshipping 🛒 Ecommerce Startups 💸 Passive Income Streams

Arbitrage

by Chris Green • 2012

Clearance aisle to Amazon: the system that turns $5 finds into $35 sales, no inventory required.

3.68

206

🏪 Retail Arbitrage 📦 Amazon Selling 💰 Side Hustles

Arbitrage 89%

Clearance aisle to Amazon: the system that turns $5 finds into $35 sales, no inventory required.

by Chris Green 2012

3.68

206 ratings

🏪 Retail Arbitrage 📦 Amazon Selling 💰 Side Hustles

Starting an Etsy Business for Dummies (For Dummies

by Kate Shoup • 2011

Etsy gives you the storefront. Here's the playbook most shops learn when it's already too late.

3.50

258

🛒 Online Marketplaces 🧵 Handmade Businesses 🎨 Brand Identity

Starting an Etsy Business for Dummies (For Dummies Summary

Starting an Etsy Business for Dummies (For Dummies 89%

Etsy gives you the storefront. Here's the playbook most shops learn when it's already too late.

by Kate Shoup 2011

3.50

258 ratings

🛒 Online Marketplaces 🧵 Handmade Businesses 🎨 Brand Identity

12 Months to $1 Million

by Ryan Daniel Moran • 2020

Build a physical product brand to seven figures. The 12-month playbook: launch, scale, cash out.

4.20

2k+

🛒 E-Commerce Brands 📦 Selling On Amazon 📣 Audience Building

12 Months to $1 Million 89%

Build a physical product brand to seven figures. The 12-month playbook: launch, scale, cash out.

by Ryan Daniel Moran 2020

4.20

2k+ ratings

🛒 E-Commerce Brands 📦 Selling On Amazon 📣 Audience Building

The Lean Marketplace

by Juho Makkonen • 2018

The lean playbook for launching a marketplace without dying on the chicken-and-egg problem.

4.30

243

🛒 Online Marketplaces 🔗 Network Effects 🧪 Lean Startup

The Lean Marketplace 89%

The lean playbook for launching a marketplace without dying on the chicken-and-egg problem.

by Juho Makkonen 2018

4.30

243 ratings

🛒 Online Marketplaces 🔗 Network Effects 🧪 Lean Startup

Bezonomics

by Brian Dumaine • 2020

The self-reinforcing loop that built Amazon's empire, and how the best companies are stealing it.

3.76

2k+

🛒 E-Commerce 🏗️ Platform Business Models 🤖 AI-Powered Growth

Bezonomics 89%

The self-reinforcing loop that built Amazon's empire, and how the best companies are stealing it.

by Brian Dumaine 2020

3.76

2k+ ratings

🛒 E-Commerce 🏗️ Platform Business Models 🤖 AI-Powered Growth

Buy Buttons

by Nick Loper • 2016

An extra $500 a month, one spare hour a day, and 300 platforms to make it happen.

3.97

201

🏃 Side Hustles 🛒 Online Marketplaces 🎸 Gig Economy

Buy Buttons 89%

An extra $500 a month, one spare hour a day, and 300 platforms to make it happen.

by Nick Loper 2016

3.97

201 ratings

🏃 Side Hustles 🛒 Online Marketplaces 🎸 Gig Economy

Amazon

by Natalie Berg • 2019

The company that started with books now controls the infrastructure for how America buys everything.

3.77

196

🛒 Retail Strategy 📦 E-Commerce 🏭 Supply Chain Management

Amazon 89%

The company that started with books now controls the infrastructure for how America buys everything.

by Natalie Berg 2019

3.77

196 ratings

🛒 Retail Strategy 📦 E-Commerce 🏭 Supply Chain Management

One Click

by Richard L. Brandt • 2011

Sell at a loss, think in decades, ignore Wall Street: the unorthodox playbook that built Amazon.

3.74

8k+

🛒 E-Commerce History 🏪 Retail Disruption 📘 Business Biography

One Click 89%

Sell at a loss, think in decades, ignore Wall Street: the unorthodox playbook that built Amazon.

by Richard L. Brandt 2011

3.74

8k+ ratings

🛒 E-Commerce History 🏪 Retail Disruption 📘 Business Biography

The New Rules of Retail

by Robin Lewis • 2010

Only three retail models will survive the next decade. Half of all brands will vanish.

3.80

314

🏬 Retail Industry 🛒 Consumer Behavior 📱 Digital Transformation

The New Rules of Retail 89%

Only three retail models will survive the next decade. Half of all brands will vanish.

by Robin Lewis 2010

3.80

314 ratings

🏬 Retail Industry 🛒 Consumer Behavior 📱 Digital Transformation

The Handmade Entrepreneur—How to Sell on Etsy, or Anywhere Else

by Dani Marie • 2015

Profit from your crafts: the photography, search, and social media system that sells what you make.

4.11

108

🧵 Craft Business 📸 Product Photography 🔎 Ecommerce Seo

The Handmade Entrepreneur—How to Sell on Etsy, or Anywhere Else Summary

The Handmade Entrepreneur—How to Sell on Etsy, or Anywhere Else 89%

Profit from your crafts: the photography, search, and social media system that sells what you make.

by Dani Marie 2015

4.11

108 ratings

🧵 Craft Business 📸 Product Photography 🔎 Ecommerce Seo

Click.ology

by Graham Jones • 2013

Most online carts are abandoned. The psychological fixes that keep customers clicking through.

3.70

🧠 Consumer Psychology 🛒 E-Commerce Strategy 🏪 Online Retail

Click.ology 89%

Most online carts are abandoned. The psychological fixes that keep customers clicking through.

by Graham Jones 2013

3.70

43 ratings

🧠 Consumer Psychology 🛒 E-Commerce Strategy 🏪 Online Retail

Launch

by Jeff Walker • 2014

The launch formula that compresses a year of sales into one week, no existing audience required.

3.99

4k+

🚀 Product Launches 📧 Email Marketing 🔁 Sales Funnels

Launch 88%

The launch formula that compresses a year of sales into one week, no existing audience required.

by Jeff Walker 2014

3.99

4k+ ratings

🚀 Product Launches 📧 Email Marketing 🔁 Sales Funnels

alibaba

by Liu Shiying • 2009

A math-failing English teacher beat eBay with one rule: give everything away for free.

3.62

125

🏮 Chinese Business 🚀 Internet Startups 👤 Founder Stories

alibaba 88%

A math-failing English teacher beat eBay with one rule: give everything away for free.

by Liu Shiying 2009

3.62

125 ratings

🏮 Chinese Business 🚀 Internet Startups 👤 Founder Stories

The Digital Marketing Handbook

by Robert W. Bly • 2018

Email costs ten dollars a customer. Everything else is just a way to get the address.

3.72

🖥️ Digital Marketing 💻 Online Business 📧 Email Marketing

The Digital Marketing Handbook 88%

Email costs ten dollars a customer. Everything else is just a way to get the address.

by Robert W. Bly 2018

3.72

50 ratings

🖥️ Digital Marketing 💻 Online Business 📧 Email Marketing

Email Marketing Demystified

by Matthew Paulson • 2015

The $43-to-$1 channel: a system for building a list that sells on demand.

3.96

163

📧 Email Marketing 💻 Digital Marketing ✍️ Copywriting

Email Marketing Demystified 88%

The $43-to-$1 channel: a system for building a list that sells on demand.

by Matthew Paulson 2015

3.96

163 ratings

📧 Email Marketing 💻 Digital Marketing ✍️ Copywriting

What Would Google Do?

by Jeff Jarvis • 2009

The internet's most successful company wrote a playbook, and it has nothing to do with search.

3.87

11k+

🌐 Internet Business 🏗️ Platform Economics 🔓 Open Systems

What Would Google Do? 88%

The internet's most successful company wrote a playbook, and it has nothing to do with search.

by Jeff Jarvis 2009

3.87

11k+ ratings

🌐 Internet Business 🏗️ Platform Economics 🔓 Open Systems

How To Become A Digital Marketing Hero

by Rufus Lidman • 2018

A digital marketing system that matches the right tool to the right goal, every time, and proves it.

4.50

📱 Digital Marketing 📋 Marketing Frameworks 📊 Marketing Analytics

How To Become A Digital Marketing Hero Summary

How To Become A Digital Marketing Hero 88%

A digital marketing system that matches the right tool to the right goal, every time, and proves it.

by Rufus Lidman 2018

4.50

2 ratings

📱 Digital Marketing 📋 Marketing Frameworks 📊 Marketing Analytics

e-Riches 2.0

by Scott Fox • 2009

Email, blogs, and social media: build an audience, earn their trust, then sell. The online playbook.

3.78

🖥️ Digital Marketing 📧 Email Marketing 📝 Content Marketing

e-Riches 2.0 88%

Email, blogs, and social media: build an audience, earn their trust, then sell. The online playbook.

by Scott Fox 2009

3.78

50 ratings

🖥️ Digital Marketing 📧 Email Marketing 📝 Content Marketing

The Long Tail

by Chris Anderson • 2006

Digital shelves flip the economics: niche products collectively now outsell blockbusters.

3.82

30k+

🖥️ Digital Economics 🎯 Niche Markets 🔍 Algorithmic Curation

The Long Tail 88%

Digital shelves flip the economics: niche products collectively now outsell blockbusters.

by Chris Anderson 2006

3.82

30k+ ratings

🖥️ Digital Economics 🎯 Niche Markets 🔍 Algorithmic Curation

Amazon Unbound

by Brad Stone • 2021

Amazon's second act produced AWS, Alexa, and a $1.7 trillion empire, but the backlash had begun.

4.07

7k+

🏢 Big Tech 📜 Corporate History 💼 Workplace Culture

Amazon Unbound 88%

Amazon's second act produced AWS, Alexa, and a $1.7 trillion empire, but the backlash had begun.

by Brad Stone 2021

4.07

7k+ ratings

🏢 Big Tech 📜 Corporate History 💼 Workplace Culture

Platform Revolution

by Geoffrey G. Parker • 2016

The algorithm is the new assembly line, and network effects are the new economies of scale.

4.04

5k+

🏗️ Platform Business Models ⚖️ Multi-Sided Markets 🕸️ Network Effects

Platform Revolution 88%

The algorithm is the new assembly line, and network effects are the new economies of scale.

by Geoffrey G. Parker 2016

4.04

5k+ ratings

🏗️ Platform Business Models ⚖️ Multi-Sided Markets 🕸️ Network Effects

Web 2.0

by Amy Shuen • 2007

Your users are your best asset: why giving products away builds billion-dollar businesses.

3.32

149

🏗️ Platform Economics 🔗 Network Effects 🆓 Freemium Models

Web 2.0 88%

Your users are your best asset: why giving products away builds billion-dollar businesses.

by Amy Shuen 2007

3.32

149 ratings

🏗️ Platform Economics 🔗 Network Effects 🆓 Freemium Models

A-Z of Product Research

by Marie O'Shea • 2023

A system for finding winning Amazon products: validate demand, source smart, price for profit.

4.83

205

🚚 Amazon Fba 💰 Passive Income 🔍 Market Validation

A-Z of Product Research 88%

A system for finding winning Amazon products: validate demand, source smart, price for profit.

by Marie O'Shea 2023

4.83

205 ratings

🚚 Amazon Fba 💰 Passive Income 🔍 Market Validation

Etsy-preneurship

by Jason Malinak • 2012

From first sale to tax season: the Etsy seller's complete business manual, no MBA required.

3.80

311

🧶 Handmade Business 🛒 Etsy Selling 💼 Side Hustle Guides

Etsy-preneurship 88%

From first sale to tax season: the Etsy seller's complete business manual, no MBA required.

by Jason Malinak 2012

3.80

311 ratings

🧶 Handmade Business 🛒 Etsy Selling 💼 Side Hustle Guides

Internet Marketing 100 Success Secrets - Online Marketing's Most Asked Questions on How to Manage Affiliates, Techniques, Advertising, Programs, Solutions, Strategies and Promotion of an Internet Business

by Jason Harris • 2008

The 100 most-asked questions about internet marketing, from SEO to affiliates, answered straight.

📈 Digital Marketing 📝 Content Marketing 🔍 SEO Fundamentals

Internet Marketing 100 Success Secrets - Online Marketing's Most Asked Questions on How to Manage Affiliates, Techniques, Advertising, Programs, Solutions, Strategies and Promotion of an Internet Business Summary

The 100 most-asked questions about internet marketing, from SEO to affiliates, answered straight.

by Jason Harris 2008

📈 Digital Marketing 📝 Content Marketing 🔍 SEO Fundamentals

The Mesh

by Lisa Gansky • 2010

Selling access beats selling ownership. One product, dozens of transactions, and the customers stay.

3.66

1k+

🤝 Sharing Economy 💡 Business Model Innovation ♻️ Circular Economy

The Mesh 88%

Selling access beats selling ownership. One product, dozens of transactions, and the customers stay.

by Lisa Gansky 2010

3.66

1k+ ratings

🤝 Sharing Economy 💡 Business Model Innovation ♻️ Circular Economy

Working in Public

by Nadia Eghbal • 2020

Open source runs on solo maintainers, not communities. The scarcest resource: attention, not code.

3.92

951

💻 Open Source Software 💰 Creator Economy 👁️ Attention Economics

Working in Public 88%

Open source runs on solo maintainers, not communities. The scarcest resource: attention, not code.

by Nadia Eghbal 2020

3.92

951 ratings

💻 Open Source Software 💰 Creator Economy 👁️ Attention Economics

The Zen of Social Media Marketing

by Shama Hyder • 2010

Three steps to turn social media from a noisy time-sink into a customer-attracting system.

3.74

2k+

📱 Social Media Strategy 🧲 Inbound Marketing 📝 Content Marketing

The Zen of Social Media Marketing Summary

The Zen of Social Media Marketing 88%

Three steps to turn social media from a noisy time-sink into a customer-attracting system.

by Shama Hyder 2010

3.74

2k+ ratings

📱 Social Media Strategy 🧲 Inbound Marketing 📝 Content Marketing

Traffic Secrets

by Russell Brunson • 2020

Your customers gather online. Find those streams, hook their attention, and own the click.

4.31

1k+

🚦 Online Traffic 🔧 Sales Funnels 📧 Email List Building

Traffic Secrets 88%

Your customers gather online. Find those streams, hook their attention, and own the click.

by Russell Brunson 2020

4.31

1k+ ratings

🚦 Online Traffic 🔧 Sales Funnels 📧 Email List Building

Midjourney Professional Design Ebook - Master the Art of AI Design

by Ai Mastery Books • 2023

Turn your Midjourney art into income: the marketplaces, products, and niches that sell.

🤖 Ai Art Generation 🖨️ Print On Demand 💰 Passive Income

Midjourney Professional Design Ebook - Master the Art of AI Design Summary

Midjourney Professional Design Ebook - Master the Art of AI Design 88%

Turn your Midjourney art into income: the marketplaces, products, and niches that sell.

by Ai Mastery Books 2023

🤖 Ai Art Generation 🖨️ Print On Demand 💰 Passive Income

The Retail Revival

by Doug Stephens • 2013

Retail's middle ground is gone. Winners pick a side: extreme convenience or premium experience.

3.87

110

🛒 Retail Strategy 🧠 Consumer Psychology 📉 Market Polarization

The Retail Revival 88%

Retail's middle ground is gone. Winners pick a side: extreme convenience or premium experience.

by Doug Stephens 2013

3.87

110 ratings

🛒 Retail Strategy 🧠 Consumer Psychology 📉 Market Polarization

They Ask, You Answer

by Marcus Sheridan • 2019

Publish your price, admit your flaws, answer every question openly. The buyers sell themselves.

4.22

2k+

📝 Content Marketing 🧲 Inbound Marketing 🎓 Customer Education

They Ask, You Answer 88%

Publish your price, admit your flaws, answer every question openly. The buyers sell themselves.

by Marcus Sheridan 2019

4.22

2k+ ratings

📝 Content Marketing 🧲 Inbound Marketing 🎓 Customer Education

The Funnel Hacker's Cookbook

by Russell Brunson

Plug together proven pages like bricks, break even on the front end, and pocket the backend.

4.48

🖥️ Digital Marketing 📬 Direct Response 🎯 Customer Acquisition

The Funnel Hacker's Cookbook 88%

Plug together proven pages like bricks, break even on the front end, and pocket the backend.

by Russell Brunson

4.48

71 ratings

🖥️ Digital Marketing 📬 Direct Response 🎯 Customer Acquisition

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