🛒 Ecommerce Platforms

Books examining the architecture and ecosystems of online selling tools, from Shopify to WooCommerce, and how they shape the modern retail landscape.

Selling on Shopify

by Brian Patrick • 2014

Launch a Shopify store in an afternoon and learn the built-in tools that bring in customers.

3.90

🛍️ Shopify Guides 🚀 Startup Handbooks 📋 Inventory Management

Selling on Shopify 92%

Launch a Shopify store in an afternoon and learn the built-in tools that bring in customers.

by Brian Patrick 2014

3.90

67 ratings

🛍️ Shopify Guides 🚀 Startup Handbooks 📋 Inventory Management

Shopify For Dummies

by Paul Waddy • 2022

Launch a profitable Shopify store: the full roadmap from product research to repeat customers.

4.00

🛒 Ecommerce 🏢 Small Business 📈 Digital Marketing

Shopify For Dummies 91%

Launch a profitable Shopify store: the full roadmap from product research to repeat customers.

by Paul Waddy 2022

4.00

19 ratings

🛒 Ecommerce 🏢 Small Business 📈 Digital Marketing

E-commerce Success Mastery 2019

by Derek Ed Wilson • 2019

Why $100-$200 products beat Amazon: a six-figure online store blueprint.

4.00

🛒 E-Commerce Businesses 🎯 Niche Marketing 📦 Product Selection

E-commerce Success Mastery 2019 91%

Why $100-$200 products beat Amazon: a six-figure online store blueprint.

by Derek Ed Wilson 2019

4.00

2 ratings

🛒 E-Commerce Businesses 🎯 Niche Marketing 📦 Product Selection

The Ultimate Guide to Selling on Etsy

by Noelle Ihli • 2021

Crack Etsy's algorithm, make your products pop, and turn a craft hobby into real income.

4.27

162

🛒 Ecommerce Marketplaces 🧶 Handmade Business 📸 Product Photography

The Ultimate Guide to Selling on Etsy Summary

The Ultimate Guide to Selling on Etsy 91%

Crack Etsy's algorithm, make your products pop, and turn a craft hobby into real income.

by Noelle Ihli 2021

4.27

162 ratings

🛒 Ecommerce Marketplaces 🧶 Handmade Business 📸 Product Photography

Your Ecommerce Store

by David Brock • 2019

Build an online store that sells: a non-techie's guide to platforms, pricing, and getting found.

🛒 Ecommerce Startups 🚀 Digital Entrepreneurship 💻 Wordpress Development

Your Ecommerce Store 90%

Build an online store that sells: a non-techie's guide to platforms, pricing, and getting found.

by David Brock 2019

🛒 Ecommerce Startups 🚀 Digital Entrepreneurship 💻 Wordpress Development

Dropshipping

by Anthony Parker • 2017

Why stock nothing and still outsell retail stores: the Shopify setup that built 400,000 businesses.

4.08

131

📦 Dropshipping 🛒 Ecommerce Startups 💸 Passive Income Streams

Dropshipping 90%

Why stock nothing and still outsell retail stores: the Shopify setup that built 400,000 businesses.

by Anthony Parker 2017

4.08

131 ratings

📦 Dropshipping 🛒 Ecommerce Startups 💸 Passive Income Streams

Shopify Ecommerce Mastery

by Robert Hill

The Shopify playbook for selling without stock: pick a niche, build a brand, and scale.

🛒 E-Commerce 📦 Drop Shipping 🎯 Niche Selection

Shopify Ecommerce Mastery 90%

The Shopify playbook for selling without stock: pick a niche, build a brand, and scale.

by Robert Hill

🛒 E-Commerce 📦 Drop Shipping 🎯 Niche Selection

Intention Economy

by Doc Searls • 2012

The market flipped: when customers bring the data and set the terms, everybody wins.

3.71

177

🌐 Internet Commerce 💪 Customer Empowerment 🔐 Data Ownership

Intention Economy 90%

The market flipped: when customers bring the data and set the terms, everybody wins.

by Doc Searls 2012

3.71

177 ratings

🌐 Internet Commerce 💪 Customer Empowerment 🔐 Data Ownership

Reengineering Retail

by Doug Stephens • 2017

E-commerce ate the store. Here's how to rebuild retail into something worth leaving the couch for.

4.14

442

🛒 Omnichannel Retail 🎢 Experience Economy 🚚 Last-Mile Delivery

Reengineering Retail 90%

E-commerce ate the store. Here's how to rebuild retail into something worth leaving the couch for.

by Doug Stephens 2017

4.14

442 ratings

🛒 Omnichannel Retail 🎢 Experience Economy 🚚 Last-Mile Delivery

Ecommerce Evolved

by Tanner Larsson • 2016

Ditch your online store. Funnels, not catalogs, turn ad spend into recurring ecommerce profit.

4.42

401

🛒 Ecommerce Strategy 🔻 Sales Funnels 🔁 Recurring Revenue

Ecommerce Evolved 90%

Ditch your online store. Funnels, not catalogs, turn ad spend into recurring ecommerce profit.

by Tanner Larsson 2016

4.42

401 ratings

🛒 Ecommerce Strategy 🔻 Sales Funnels 🔁 Recurring Revenue

Customer Behaviour in eCommerce

by Šárka Zapletalová • 2023

Czech e-grocery reveals five hidden customer types, each demanding its own loyalty strategy.

🛒 Online Grocery 👥 Customer Segmentation 💻 E-Commerce Strategy

Customer Behaviour in eCommerce 89%

Czech e-grocery reveals five hidden customer types, each demanding its own loyalty strategy.

by Šárka Zapletalová 2023

🛒 Online Grocery 👥 Customer Segmentation 💻 E-Commerce Strategy

Ultimate Guide to Amazon Advertising

by Timothy Seward • 2019

Amazon advertising buys organic ranking. A blueprint for turning ad spend into lasting visibility.

4.44

📦 Amazon Marketplace 💻 Digital Advertising 🔍 Search Advertising

Ultimate Guide to Amazon Advertising Summary

Ultimate Guide to Amazon Advertising 89%

Amazon advertising buys organic ranking. A blueprint for turning ad spend into lasting visibility.

by Timothy Seward 2019

4.44

16 ratings

📦 Amazon Marketplace 💻 Digital Advertising 🔍 Search Advertising

Bezonomics

by Brian Dumaine • 2020

The self-reinforcing loop that built Amazon's empire, and how the best companies are stealing it.

3.76

2k+

🛒 E-Commerce 🏗️ Platform Business Models 🤖 AI-Powered Growth

Bezonomics 89%

The self-reinforcing loop that built Amazon's empire, and how the best companies are stealing it.

by Brian Dumaine 2020

3.76

2k+ ratings

🛒 E-Commerce 🏗️ Platform Business Models 🤖 AI-Powered Growth

One Click

by Richard L. Brandt • 2011

Sell at a loss, think in decades, ignore Wall Street: the unorthodox playbook that built Amazon.

3.74

8k+

🛒 E-Commerce History 🏪 Retail Disruption 📘 Business Biography

One Click 89%

Sell at a loss, think in decades, ignore Wall Street: the unorthodox playbook that built Amazon.

by Richard L. Brandt 2011

3.74

8k+ ratings

🛒 E-Commerce History 🏪 Retail Disruption 📘 Business Biography

Amazon and the Rise of E-commerce

by 50Minutes • 2017

The Amazon playbook: why selling at a loss built the world's biggest online retailer.

2.00

📖 Company History 🛒 E-Commerce 🎯 Customer Focus

Amazon and the Rise of E-commerce Summary

Amazon and the Rise of E-commerce 89%

The Amazon playbook: why selling at a loss built the world's biggest online retailer.

by 50Minutes 2017

2.00

2 ratings

📖 Company History 🛒 E-Commerce 🎯 Customer Focus

Amazon

by Natalie Berg • 2019

The company that started with books now controls the infrastructure for how America buys everything.

3.77

196

🛒 Retail Strategy 📦 E-Commerce 🏭 Supply Chain Management

Amazon 89%

The company that started with books now controls the infrastructure for how America buys everything.

by Natalie Berg 2019

3.77

196 ratings

🛒 Retail Strategy 📦 E-Commerce 🏭 Supply Chain Management

Six Billion Shoppers

by Porter Erisman • 2017

E-commerce took off where roads and trust barely existed, not in rich nations.

4.09

399

🌍 Emerging Market E-Commerce 🏗️ Platform Business Models 💬 Social Commerce

Six Billion Shoppers 89%

E-commerce took off where roads and trust barely existed, not in rich nations.

by Porter Erisman 2017

4.09

399 ratings

🌍 Emerging Market E-Commerce 🏗️ Platform Business Models 💬 Social Commerce

The New Rules of Retail

by Robin Lewis • 2010

Only three retail models will survive the next decade. Half of all brands will vanish.

3.80

314

🏬 Retail Industry 🛒 Consumer Behavior 📱 Digital Transformation

The New Rules of Retail 89%

Only three retail models will survive the next decade. Half of all brands will vanish.

by Robin Lewis 2010

3.80

314 ratings

🏬 Retail Industry 🛒 Consumer Behavior 📱 Digital Transformation

Silent Sales Machine 10.0

by Jim Cockrum • 2012

Find the audience, sell what they want: the multi-platform method for unsinkable online income.

3.82

323

🛒 Online Selling 💰 Multiple Income Streams 🏷️ Retail Arbitrage

Silent Sales Machine 10.0 89%

Find the audience, sell what they want: the multi-platform method for unsinkable online income.

by Jim Cockrum 2012

3.82

323 ratings

🛒 Online Selling 💰 Multiple Income Streams 🏷️ Retail Arbitrage

Click.ology

by Graham Jones • 2013

Most online carts are abandoned. The psychological fixes that keep customers clicking through.

3.70

🧠 Consumer Psychology 🛒 E-Commerce Strategy 🏪 Online Retail

Click.ology 89%

Most online carts are abandoned. The psychological fixes that keep customers clicking through.

by Graham Jones 2013

3.70

43 ratings

🧠 Consumer Psychology 🛒 E-Commerce Strategy 🏪 Online Retail

Platform Revolution

by Geoffrey G. Parker • 2016

The algorithm is the new assembly line, and network effects are the new economies of scale.

4.04

5k+

🏗️ Platform Business Models ⚖️ Multi-Sided Markets 🕸️ Network Effects

Platform Revolution 89%

The algorithm is the new assembly line, and network effects are the new economies of scale.

by Geoffrey G. Parker 2016

4.04

5k+ ratings

🏗️ Platform Business Models ⚖️ Multi-Sided Markets 🕸️ Network Effects

Alibaba's World

by Porter Erisman • 2015

How an English teacher and seventeen friends outsmarted eBay in China.

3.89

2k+

🏢 Chinese Tech Companies 🛒 Marketplace Platforms 🚀 Founders And Startups

Alibaba's World 89%

How an English teacher and seventeen friends outsmarted eBay in China.

by Porter Erisman 2015

3.89

2k+ ratings

🏢 Chinese Tech Companies 🛒 Marketplace Platforms 🚀 Founders And Startups

12 Months to $1 Million

by Ryan Daniel Moran • 2020

Build a physical product brand to seven figures. The 12-month playbook: launch, scale, cash out.

4.20

2k+

🛒 E-Commerce Brands 📦 Selling On Amazon 📣 Audience Building

12 Months to $1 Million 89%

Build a physical product brand to seven figures. The 12-month playbook: launch, scale, cash out.

by Ryan Daniel Moran 2020

4.20

2k+ ratings

🛒 E-Commerce Brands 📦 Selling On Amazon 📣 Audience Building

How to Make Money Using Etsy

by Tim Adam • 2011

The Etsy seller's missing manual: how to get your handmade shop found, photographed, and profitable.

3.36

181

🛍️ Etsy Selling 🧵 Handmade Business 📸 Product Photography

How to Make Money Using Etsy 89%

The Etsy seller's missing manual: how to get your handmade shop found, photographed, and profitable.

by Tim Adam 2011

3.36

181 ratings

🛍️ Etsy Selling 🧵 Handmade Business 📸 Product Photography

Launch

by Jeff Walker • 2014

The launch formula that compresses a year of sales into one week, no existing audience required.

3.99

4k+

🚀 Product Launches 📧 Email Marketing 🔁 Sales Funnels

Launch 89%

The launch formula that compresses a year of sales into one week, no existing audience required.

by Jeff Walker 2014

3.99

4k+ ratings

🚀 Product Launches 📧 Email Marketing 🔁 Sales Funnels

Starting an Etsy Business for Dummies (For Dummies

by Kate Shoup • 2011

Etsy gives you the storefront. Here's the playbook most shops learn when it's already too late.

3.50

258

🛒 Online Marketplaces 🧵 Handmade Businesses 🎨 Brand Identity

Starting an Etsy Business for Dummies (For Dummies Summary

Starting an Etsy Business for Dummies (For Dummies 89%

Etsy gives you the storefront. Here's the playbook most shops learn when it's already too late.

by Kate Shoup 2011

3.50

258 ratings

🛒 Online Marketplaces 🧵 Handmade Businesses 🎨 Brand Identity

The Digital Marketing Handbook

by Robert W. Bly • 2018

Email costs ten dollars a customer. Everything else is just a way to get the address.

3.72

🖥️ Digital Marketing 💻 Online Business 📧 Email Marketing

The Digital Marketing Handbook 89%

Email costs ten dollars a customer. Everything else is just a way to get the address.

by Robert W. Bly 2018

3.72

50 ratings

🖥️ Digital Marketing 💻 Online Business 📧 Email Marketing

The Lean Marketplace

by Juho Makkonen • 2018

The lean playbook for launching a marketplace without dying on the chicken-and-egg problem.

4.30

243

🛒 Online Marketplaces 🔗 Network Effects 🧪 Lean Startup

The Lean Marketplace 89%

The lean playbook for launching a marketplace without dying on the chicken-and-egg problem.

by Juho Makkonen 2018

4.30

243 ratings

🛒 Online Marketplaces 🔗 Network Effects 🧪 Lean Startup

The Handmade Entrepreneur—How to Sell on Etsy, or Anywhere Else

by Dani Marie • 2015

Profit from your crafts: the photography, search, and social media system that sells what you make.

4.11

108

🧵 Craft Business 📸 Product Photography 🔎 Ecommerce Seo

The Handmade Entrepreneur—How to Sell on Etsy, or Anywhere Else Summary

The Handmade Entrepreneur—How to Sell on Etsy, or Anywhere Else 89%

Profit from your crafts: the photography, search, and social media system that sells what you make.

by Dani Marie 2015

4.11

108 ratings

🧵 Craft Business 📸 Product Photography 🔎 Ecommerce Seo

Buy Buttons

by Nick Loper • 2016

An extra $500 a month, one spare hour a day, and 300 platforms to make it happen.

3.97

201

🏃 Side Hustles 🛒 Online Marketplaces 🎸 Gig Economy

Buy Buttons 89%

An extra $500 a month, one spare hour a day, and 300 platforms to make it happen.

by Nick Loper 2016

3.97

201 ratings

🏃 Side Hustles 🛒 Online Marketplaces 🎸 Gig Economy

e-Riches 2.0

by Scott Fox • 2009

Email, blogs, and social media: build an audience, earn their trust, then sell. The online playbook.

3.78

🖥️ Digital Marketing 📧 Email Marketing 📝 Content Marketing

e-Riches 2.0 89%

Email, blogs, and social media: build an audience, earn their trust, then sell. The online playbook.

by Scott Fox 2009

3.78

50 ratings

🖥️ Digital Marketing 📧 Email Marketing 📝 Content Marketing

Wordpress in a week

by Zak Cagaros • 2014

Launch a custom WordPress site in a week: the step-by-step blueprint for non-coders.

3.46

🌐 Website Building 🖥️ Wordpress For Beginners 🧩 No-Code Development

Wordpress in a week 89%

Launch a custom WordPress site in a week: the step-by-step blueprint for non-coders.

by Zak Cagaros 2014

3.46

63 ratings

🌐 Website Building 🖥️ Wordpress For Beginners 🧩 No-Code Development

The Platform Delusion

by Jonathan A. Knee • 2021

Not all platforms are created equal. The economic physics that separate Airbnb from Uber.

3.98

223

🖥️ Digital Platforms 🏰 Competitive Moats 🕸️ Network Effects

The Platform Delusion 88%

Not all platforms are created equal. The economic physics that separate Airbnb from Uber.

by Jonathan A. Knee 2021

3.98

223 ratings

🖥️ Digital Platforms 🏰 Competitive Moats 🕸️ Network Effects

Email Marketing Demystified

by Matthew Paulson • 2015

The $43-to-$1 channel: a system for building a list that sells on demand.

3.96

163

📧 Email Marketing 💻 Digital Marketing ✍️ Copywriting

Email Marketing Demystified 88%

The $43-to-$1 channel: a system for building a list that sells on demand.

by Matthew Paulson 2015

3.96

163 ratings

📧 Email Marketing 💻 Digital Marketing ✍️ Copywriting

alibaba

by Liu Shiying • 2009

A math-failing English teacher beat eBay with one rule: give everything away for free.

3.62

125

🏮 Chinese Business 🚀 Internet Startups 👤 Founder Stories

alibaba 88%

A math-failing English teacher beat eBay with one rule: give everything away for free.

by Liu Shiying 2009

3.62

125 ratings

🏮 Chinese Business 🚀 Internet Startups 👤 Founder Stories

What Would Google Do?

by Jeff Jarvis • 2009

The internet's most successful company wrote a playbook, and it has nothing to do with search.

3.87

11k+

🌐 Internet Business 🏗️ Platform Economics 🔓 Open Systems

What Would Google Do? 88%

The internet's most successful company wrote a playbook, and it has nothing to do with search.

by Jeff Jarvis 2009

3.87

11k+ ratings

🌐 Internet Business 🏗️ Platform Economics 🔓 Open Systems

Making Websites Win

by Karl Blanks • 2017

The scientific method applied to your website: how tiny, tested changes compound into doubled sales.

4.31

435

📈 Conversion Rate Optimization 🖥️ Web Design 🧪 A/B Testing

Making Websites Win 88%

The scientific method applied to your website: how tiny, tested changes compound into doubled sales.

by Karl Blanks 2017

4.31

435 ratings

📈 Conversion Rate Optimization 🖥️ Web Design 🧪 A/B Testing

Working in Public

by Nadia Eghbal • 2020

Open source runs on solo maintainers, not communities. The scarcest resource: attention, not code.

3.92

951

💻 Open Source Software 💰 Creator Economy 👁️ Attention Economics

Working in Public 88%

Open source runs on solo maintainers, not communities. The scarcest resource: attention, not code.

by Nadia Eghbal 2020

3.92

951 ratings

💻 Open Source Software 💰 Creator Economy 👁️ Attention Economics

Platform Scale

by Sangeet Paul Choudary • 2015

Pipes make and sell. Platforms let others create the value. The blueprint for building one.

4.19

527

🏗️ Platform Economy 🕸️ Network Effects 🚀 Startup Strategy

Platform Scale 88%

Pipes make and sell. Platforms let others create the value. The blueprint for building one.

by Sangeet Paul Choudary 2015

4.19

527 ratings

🏗️ Platform Economy 🕸️ Network Effects 🚀 Startup Strategy

Web 2.0

by Amy Shuen • 2007

Your users are your best asset: why giving products away builds billion-dollar businesses.

3.32

149

🏗️ Platform Economics 🔗 Network Effects 🆓 Freemium Models

Web 2.0 88%

Your users are your best asset: why giving products away builds billion-dollar businesses.

by Amy Shuen 2007

3.32

149 ratings

🏗️ Platform Economics 🔗 Network Effects 🆓 Freemium Models

Amazon Unbound

by Brad Stone • 2021

Amazon's second act produced AWS, Alexa, and a $1.7 trillion empire, but the backlash had begun.

4.07

7k+

🏢 Big Tech 📜 Corporate History 💼 Workplace Culture

Amazon Unbound 88%

Amazon's second act produced AWS, Alexa, and a $1.7 trillion empire, but the backlash had begun.

by Brad Stone 2021

4.07

7k+ ratings

🏢 Big Tech 📜 Corporate History 💼 Workplace Culture

Traffic Secrets

by Russell Brunson • 2020

Your customers gather online. Find those streams, hook their attention, and own the click.

4.31

1k+

🚦 Online Traffic 🔧 Sales Funnels 📧 Email List Building

Traffic Secrets 88%

Your customers gather online. Find those streams, hook their attention, and own the click.

by Russell Brunson 2020

4.31

1k+ ratings

🚦 Online Traffic 🔧 Sales Funnels 📧 Email List Building

300 Email Marketing Tips

by Meera Kothand • 2019

300 tips to attract subscribers, automate sales, and craft subject lines that actually get opened.

4.06

323

📧 Email Marketing 📋 List Building 🌀 Sales Funnels

300 Email Marketing Tips 88%

300 tips to attract subscribers, automate sales, and craft subject lines that actually get opened.

by Meera Kothand 2019

4.06

323 ratings

📧 Email Marketing 📋 List Building 🌀 Sales Funnels

Google Analytics

by Justin Cutroni • 2007

Turn Google Analytics from a hit counter into a decision engine with the right setup.

3.72

129

📊 Web Analytics 📈 Marketing Analytics 🎯 Conversion Optimization

Google Analytics 88%

Turn Google Analytics from a hit counter into a decision engine with the right setup.

by Justin Cutroni 2007

3.72

129 ratings

📊 Web Analytics 📈 Marketing Analytics 🎯 Conversion Optimization

Like, Comment, Subscribe

by Mark Bergen • 2022

Three PayPal coworkers built a dating site. It became the algorithm deciding what the world watches.

3.72

1k+

💹 Platform Economics 🏢 Tech Company Histories 🤖 Algorithmic Influence

Like, Comment, Subscribe 88%

Three PayPal coworkers built a dating site. It became the algorithm deciding what the world watches.

by Mark Bergen 2022

3.72

1k+ ratings

💹 Platform Economics 🏢 Tech Company Histories 🤖 Algorithmic Influence

Internet Marketing 100 Success Secrets - Online Marketing's Most Asked Questions on How to Manage Affiliates, Techniques, Advertising, Programs, Solutions, Strategies and Promotion of an Internet Business

by Jason Harris • 2008

The 100 most-asked questions about internet marketing, from SEO to affiliates, answered straight.

📈 Digital Marketing 📝 Content Marketing 🔍 SEO Fundamentals

Internet Marketing 100 Success Secrets - Online Marketing's Most Asked Questions on How to Manage Affiliates, Techniques, Advertising, Programs, Solutions, Strategies and Promotion of an Internet Business Summary

The 100 most-asked questions about internet marketing, from SEO to affiliates, answered straight.

by Jason Harris 2008

📈 Digital Marketing 📝 Content Marketing 🔍 SEO Fundamentals

SEO Like I'm 5

by Matthew Capala • 2014

SEO demystified: the beginner's road map to getting found through content, relationships, and speed.

3.59

103

🔍 Search Engine Optimization 📝 Content Marketing 🔑 Keyword Research

SEO Like I'm 5 88%

SEO demystified: the beginner's road map to getting found through content, relationships, and speed.

by Matthew Capala 2014

3.59

103 ratings

🔍 Search Engine Optimization 📝 Content Marketing 🔑 Keyword Research

Publishing E-Books For Dummies

by Ali Luke • 2012

How to write, format, price, and promote an e-book that sells, no publisher required.

4.23

162

🏷️ Self-Publishing 📱 Ebook Publishing 📢 Book Marketing

Publishing E-Books For Dummies 88%

How to write, format, price, and promote an e-book that sells, no publisher required.

by Ali Luke 2012

4.23

162 ratings

🏷️ Self-Publishing 📱 Ebook Publishing 📢 Book Marketing

48-Hour Start-up

by Fraser Doherty • 2017

Monday morning, you could own a business: the two-day sprint that forces an idea into the market.

3.84

530

⚡ Lean Startup Methodology 🏗️ Rapid Prototyping 💰 Bootstrapping

48-Hour Start-up 88%

Monday morning, you could own a business: the two-day sprint that forces an idea into the market.

by Fraser Doherty 2017

3.84

530 ratings

⚡ Lean Startup Methodology 🏗️ Rapid Prototyping 💰 Bootstrapping

Online Business Startup

by Robin Waite • 2015

Launch your online business lean and fast: the complete roadmap from naming to analytics.

3.68

177

🌐 Online Business 📘 Startup Playbooks 📋 Business Planning

Online Business Startup 88%

Launch your online business lean and fast: the complete roadmap from naming to analytics.

by Robin Waite 2015

3.68

177 ratings

🌐 Online Business 📘 Startup Playbooks 📋 Business Planning

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