🏪 Online Retail

The mechanics and strategies behind selling in digital marketplaces, from e-commerce logistics to customer experience. For those building or understanding the storefronts of the internet age.

Reengineering Retail

by Doug Stephens • 2017

E-commerce ate the store. Here's how to rebuild retail into something worth leaving the couch for.

4.14

442

🛒 Omnichannel Retail 🎢 Experience Economy 🚚 Last-Mile Delivery

Reengineering Retail 90%

E-commerce ate the store. Here's how to rebuild retail into something worth leaving the couch for.

by Doug Stephens 2017

4.14

442 ratings

🛒 Omnichannel Retail 🎢 Experience Economy 🚚 Last-Mile Delivery

Shopify For Dummies

by Paul Waddy • 2022

Launch a profitable Shopify store: the full roadmap from product research to repeat customers.

4.00

🛒 Ecommerce 🏢 Small Business 📈 Digital Marketing

Shopify For Dummies 89%

Launch a profitable Shopify store: the full roadmap from product research to repeat customers.

by Paul Waddy 2022

4.00

19 ratings

🛒 Ecommerce 🏢 Small Business 📈 Digital Marketing

E-commerce Success Mastery 2019

by Derek Ed Wilson • 2019

Why $100-$200 products beat Amazon: a six-figure online store blueprint.

4.00

🛒 E-Commerce Businesses 🎯 Niche Marketing 📦 Product Selection

E-commerce Success Mastery 2019 89%

Why $100-$200 products beat Amazon: a six-figure online store blueprint.

by Derek Ed Wilson 2019

4.00

2 ratings

🛒 E-Commerce Businesses 🎯 Niche Marketing 📦 Product Selection

The New Rules of Retail

by Robin Lewis • 2010

Only three retail models will survive the next decade. Half of all brands will vanish.

3.80

314

🏬 Retail Industry 🛒 Consumer Behavior 📱 Digital Transformation

The New Rules of Retail 89%

Only three retail models will survive the next decade. Half of all brands will vanish.

by Robin Lewis 2010

3.80

314 ratings

🏬 Retail Industry 🛒 Consumer Behavior 📱 Digital Transformation

Click.ology

by Graham Jones • 2013

Most online carts are abandoned. The psychological fixes that keep customers clicking through.

3.70

🧠 Consumer Psychology 🛒 E-Commerce Strategy 📈 Conversion Optimization

Click.ology 89%

Most online carts are abandoned. The psychological fixes that keep customers clicking through.

by Graham Jones 2013

3.70

43 ratings

🧠 Consumer Psychology 🛒 E-Commerce Strategy 📈 Conversion Optimization

One Click

by Richard L. Brandt • 2011

Sell at a loss, think in decades, ignore Wall Street: the unorthodox playbook that built Amazon.

3.74

8k+

🛒 E-Commerce History 🏪 Retail Disruption 📘 Business Biography

One Click 89%

Sell at a loss, think in decades, ignore Wall Street: the unorthodox playbook that built Amazon.

by Richard L. Brandt 2011

3.74

8k+ ratings

🛒 E-Commerce History 🏪 Retail Disruption 📘 Business Biography

Customer Behaviour in eCommerce

by Šárka Zapletalová • 2023

Czech e-grocery reveals five hidden customer types, each demanding its own loyalty strategy.

🛒 Online Grocery 👥 Customer Segmentation 💻 E-Commerce Strategy

Customer Behaviour in eCommerce 89%

Czech e-grocery reveals five hidden customer types, each demanding its own loyalty strategy.

by Šárka Zapletalová 2023

🛒 Online Grocery 👥 Customer Segmentation 💻 E-Commerce Strategy

Selling on Shopify

by Brian Patrick • 2014

Launch a Shopify store in an afternoon and learn the built-in tools that bring in customers.

3.90

🛒 Ecommerce Platforms 🛍️ Shopify Guides 🚀 Startup Handbooks

Selling on Shopify 89%

Launch a Shopify store in an afternoon and learn the built-in tools that bring in customers.

by Brian Patrick 2014

3.90

67 ratings

🛒 Ecommerce Platforms 🛍️ Shopify Guides 🚀 Startup Handbooks

Intention Economy

by Doc Searls • 2012

The market flipped: when customers bring the data and set the terms, everybody wins.

3.71

177

🌐 Internet Commerce 💪 Customer Empowerment 🔐 Data Ownership

Intention Economy 89%

The market flipped: when customers bring the data and set the terms, everybody wins.

by Doc Searls 2012

3.71

177 ratings

🌐 Internet Commerce 💪 Customer Empowerment 🔐 Data Ownership

Amazon and the Rise of E-commerce

by 50Minutes • 2017

The Amazon playbook: why selling at a loss built the world's biggest online retailer.

2.00

📖 Company History 🛒 E-Commerce 🎯 Customer Focus

Amazon and the Rise of E-commerce Summary

Amazon and the Rise of E-commerce 89%

The Amazon playbook: why selling at a loss built the world's biggest online retailer.

by 50Minutes 2017

2.00

2 ratings

📖 Company History 🛒 E-Commerce 🎯 Customer Focus

Silent Sales Machine 10.0

by Jim Cockrum • 2012

Find the audience, sell what they want: the multi-platform method for unsinkable online income.

3.82

323

🛒 Online Selling 💰 Multiple Income Streams 🏷️ Retail Arbitrage

Silent Sales Machine 10.0 89%

Find the audience, sell what they want: the multi-platform method for unsinkable online income.

by Jim Cockrum 2012

3.82

323 ratings

🛒 Online Selling 💰 Multiple Income Streams 🏷️ Retail Arbitrage

Ultimate Guide to Amazon Advertising

by Timothy Seward • 2019

Amazon advertising buys organic ranking. A blueprint for turning ad spend into lasting visibility.

4.44

📦 Amazon Marketplace 💻 Digital Advertising 🔍 Search Advertising

Ultimate Guide to Amazon Advertising Summary

Ultimate Guide to Amazon Advertising 89%

Amazon advertising buys organic ranking. A blueprint for turning ad spend into lasting visibility.

by Timothy Seward 2019

4.44

16 ratings

📦 Amazon Marketplace 💻 Digital Advertising 🔍 Search Advertising

Dropshipping

by Anthony Parker • 2017

Why stock nothing and still outsell retail stores: the Shopify setup that built 400,000 businesses.

4.08

131

📦 Dropshipping 🛒 Ecommerce Startups 💸 Passive Income Streams

Dropshipping 88%

Why stock nothing and still outsell retail stores: the Shopify setup that built 400,000 businesses.

by Anthony Parker 2017

4.08

131 ratings

📦 Dropshipping 🛒 Ecommerce Startups 💸 Passive Income Streams

The Ultimate Guide to Selling on Etsy

by Noelle Ihli • 2021

Crack Etsy's algorithm, make your products pop, and turn a craft hobby into real income.

4.27

162

🛒 Ecommerce Marketplaces 🧶 Handmade Business 📸 Product Photography

The Ultimate Guide to Selling on Etsy Summary

The Ultimate Guide to Selling on Etsy 88%

Crack Etsy's algorithm, make your products pop, and turn a craft hobby into real income.

by Noelle Ihli 2021

4.27

162 ratings

🛒 Ecommerce Marketplaces 🧶 Handmade Business 📸 Product Photography

Amazon

by Natalie Berg • 2019

The company that started with books now controls the infrastructure for how America buys everything.

3.77

196

🛒 Retail Strategy 📦 E-Commerce 🏭 Supply Chain Management

Amazon 88%

The company that started with books now controls the infrastructure for how America buys everything.

by Natalie Berg 2019

3.77

196 ratings

🛒 Retail Strategy 📦 E-Commerce 🏭 Supply Chain Management

Shopify Ecommerce Mastery

by Robert Hill

The Shopify playbook for selling without stock: pick a niche, build a brand, and scale.

🛒 E-Commerce 📦 Drop Shipping 🎯 Niche Selection

Shopify Ecommerce Mastery 88%

The Shopify playbook for selling without stock: pick a niche, build a brand, and scale.

by Robert Hill

🛒 E-Commerce 📦 Drop Shipping 🎯 Niche Selection

Arbitrage

by Chris Green • 2012

Clearance aisle to Amazon: the system that turns $5 finds into $35 sales, no inventory required.

3.68

206

🏪 Retail Arbitrage 📦 Amazon Selling 💰 Side Hustles

Arbitrage 88%

Clearance aisle to Amazon: the system that turns $5 finds into $35 sales, no inventory required.

by Chris Green 2012

3.68

206 ratings

🏪 Retail Arbitrage 📦 Amazon Selling 💰 Side Hustles

Your Ecommerce Store

by David Brock • 2019

Build an online store that sells: a non-techie's guide to platforms, pricing, and getting found.

🛒 Ecommerce Startups 🚀 Digital Entrepreneurship 💻 Wordpress Development

Your Ecommerce Store 88%

Build an online store that sells: a non-techie's guide to platforms, pricing, and getting found.

by David Brock 2019

🛒 Ecommerce Startups 🚀 Digital Entrepreneurship 💻 Wordpress Development

The Retail Revival

by Doug Stephens • 2013

Retail's middle ground is gone. Winners pick a side: extreme convenience or premium experience.

3.87

110

🛒 Retail Strategy 🧠 Consumer Psychology 📉 Market Polarization

The Retail Revival 88%

Retail's middle ground is gone. Winners pick a side: extreme convenience or premium experience.

by Doug Stephens 2013

3.87

110 ratings

🛒 Retail Strategy 🧠 Consumer Psychology 📉 Market Polarization

Amazon Unbound

by Brad Stone • 2021

Amazon's second act produced AWS, Alexa, and a $1.7 trillion empire, but the backlash had begun.

4.07

7k+

🏢 Big Tech 📜 Corporate History 💼 Workplace Culture

Amazon Unbound 88%

Amazon's second act produced AWS, Alexa, and a $1.7 trillion empire, but the backlash had begun.

by Brad Stone 2021

4.07

7k+ ratings

🏢 Big Tech 📜 Corporate History 💼 Workplace Culture

Alibaba's World

by Porter Erisman • 2015

How an English teacher and seventeen friends outsmarted eBay in China.

3.89

2k+

🏢 Chinese Tech Companies 🛒 Marketplace Platforms 🚀 Founders And Startups

Alibaba's World 88%

How an English teacher and seventeen friends outsmarted eBay in China.

by Porter Erisman 2015

3.89

2k+ ratings

🏢 Chinese Tech Companies 🛒 Marketplace Platforms 🚀 Founders And Startups

The Nordstrom Way

by Robert Spector • 1995

How a Seattle shoe store became a retail empire by making employees think like owners.

3.90

794

🏬 Retail Management 🤝 Customer Service 🏢 Company Culture

The Nordstrom Way 88%

How a Seattle shoe store became a retail empire by making employees think like owners.

by Robert Spector 1995

3.90

794 ratings

🏬 Retail Management 🤝 Customer Service 🏢 Company Culture

Selling Luxury

by Robin Lent • 2009

Win luxury clients who return for life: the five-star service skills no sales training teaches.

3.54

233

🛍️ Luxury Retail 🧠 Sales Psychology ✨ Customer Experience

Selling Luxury 88%

Win luxury clients who return for life: the five-star service skills no sales training teaches.

by Robin Lent 2009

3.54

233 ratings

🛍️ Luxury Retail 🧠 Sales Psychology ✨ Customer Experience

Six Billion Shoppers

by Porter Erisman • 2017

E-commerce took off where roads and trust barely existed, not in rich nations.

4.09

399

🌍 Emerging Market E-Commerce 🏗️ Platform Business Models 💬 Social Commerce

Six Billion Shoppers 88%

E-commerce took off where roads and trust barely existed, not in rich nations.

by Porter Erisman 2017

4.09

399 ratings

🌍 Emerging Market E-Commerce 🏗️ Platform Business Models 💬 Social Commerce

Ecommerce Evolved

by Tanner Larsson • 2016

Ditch your online store. Funnels, not catalogs, turn ad spend into recurring ecommerce profit.

4.42

401

🛒 Ecommerce Strategy 🔻 Sales Funnels 🔁 Recurring Revenue

Ecommerce Evolved 88%

Ditch your online store. Funnels, not catalogs, turn ad spend into recurring ecommerce profit.

by Tanner Larsson 2016

4.42

401 ratings

🛒 Ecommerce Strategy 🔻 Sales Funnels 🔁 Recurring Revenue

Subprime Attention Crisis

by Tim Hwang • 2020

The internet's ad economy is a bubble of fake clicks, hidden fees, and bad incentives.

3.61

1k+

🌐 Internet Economy 👀 Attention Economy 💥 Market Bubbles

Subprime Attention Crisis 88%

The internet's ad economy is a bubble of fake clicks, hidden fees, and bad incentives.

by Tim Hwang 2020

3.61

1k+ ratings

🌐 Internet Economy 👀 Attention Economy 💥 Market Bubbles

Bezonomics

by Brian Dumaine • 2020

The self-reinforcing loop that built Amazon's empire, and how the best companies are stealing it.

3.76

2k+

🛒 E-Commerce 🏗️ Platform Business Models 🤖 AI-Powered Growth

Bezonomics 88%

The self-reinforcing loop that built Amazon's empire, and how the best companies are stealing it.

by Brian Dumaine 2020

3.76

2k+ ratings

🛒 E-Commerce 🏗️ Platform Business Models 🤖 AI-Powered Growth

How to Make Money Using Etsy

by Tim Adam • 2011

The Etsy seller's missing manual: how to get your handmade shop found, photographed, and profitable.

3.36

181

🛍️ Etsy Selling 🧵 Handmade Business 📸 Product Photography

How to Make Money Using Etsy 88%

The Etsy seller's missing manual: how to get your handmade shop found, photographed, and profitable.

by Tim Adam 2011

3.36

181 ratings

🛍️ Etsy Selling 🧵 Handmade Business 📸 Product Photography

The Digital Marketing Handbook

by Robert W. Bly • 2018

Email costs ten dollars a customer. Everything else is just a way to get the address.

3.72

🖥️ Digital Marketing 💻 Online Business 📧 Email Marketing

The Digital Marketing Handbook 87%

Email costs ten dollars a customer. Everything else is just a way to get the address.

by Robert W. Bly 2018

3.72

50 ratings

🖥️ Digital Marketing 💻 Online Business 📧 Email Marketing

Traffic Secrets

by Russell Brunson • 2020

Your customers gather online. Find those streams, hook their attention, and own the click.

4.31

1k+

🚦 Online Traffic 🔧 Sales Funnels 📧 Email List Building

Traffic Secrets 87%

Your customers gather online. Find those streams, hook their attention, and own the click.

by Russell Brunson 2020

4.31

1k+ ratings

🚦 Online Traffic 🔧 Sales Funnels 📧 Email List Building

Launch

by Jeff Walker • 2014

The launch formula that compresses a year of sales into one week, no existing audience required.

3.99

4k+

🚀 Product Launches 📧 Email Marketing 🔁 Sales Funnels

Launch 87%

The launch formula that compresses a year of sales into one week, no existing audience required.

by Jeff Walker 2014

3.99

4k+ ratings

🚀 Product Launches 📧 Email Marketing 🔁 Sales Funnels

12 Months to $1 Million

by Ryan Daniel Moran • 2020

Build a physical product brand to seven figures. The 12-month playbook: launch, scale, cash out.

4.20

2k+

🛒 E-Commerce Brands 📦 Selling On Amazon 📣 Audience Building

12 Months to $1 Million 87%

Build a physical product brand to seven figures. The 12-month playbook: launch, scale, cash out.

by Ryan Daniel Moran 2020

4.20

2k+ ratings

🛒 E-Commerce Brands 📦 Selling On Amazon 📣 Audience Building

The Long Tail

by Chris Anderson • 2006

Digital shelves flip the economics: niche products collectively now outsell blockbusters.

3.82

30k+

🖥️ Digital Economics 🎯 Niche Markets 🔍 Algorithmic Curation

The Long Tail 87%

Digital shelves flip the economics: niche products collectively now outsell blockbusters.

by Chris Anderson 2006

3.82

30k+ ratings

🖥️ Digital Economics 🎯 Niche Markets 🔍 Algorithmic Curation

alibaba

by Liu Shiying • 2009

A math-failing English teacher beat eBay with one rule: give everything away for free.

3.62

125

🏮 Chinese Business 🚀 Internet Startups 👤 Founder Stories

alibaba 87%

A math-failing English teacher beat eBay with one rule: give everything away for free.

by Liu Shiying 2009

3.62

125 ratings

🏮 Chinese Business 🚀 Internet Startups 👤 Founder Stories

Email Marketing Demystified

by Matthew Paulson • 2015

The $43-to-$1 channel: a system for building a list that sells on demand.

3.96

163

📧 Email Marketing 💻 Digital Marketing ✍️ Copywriting

Email Marketing Demystified 87%

The $43-to-$1 channel: a system for building a list that sells on demand.

by Matthew Paulson 2015

3.96

163 ratings

📧 Email Marketing 💻 Digital Marketing ✍️ Copywriting

The Everything Store

by Brad Stone • 2013

How one man's ferocious drive turned an online bookstore into the world's most feared company.

4.14

78k+

👤 Founder Biographies 🏢 Corporate History 🚀 Tech Startups

The Everything Store 87%

How one man's ferocious drive turned an online bookstore into the world's most feared company.

by Brad Stone 2013

4.14

78k+ ratings

👤 Founder Biographies 🏢 Corporate History 🚀 Tech Startups

Without Their Permission

by Alexis Ohanian • 2013

A college project became a top-ten site. Why that path is open to everyone.

3.70

2k+

🚀 Tech Startups 🌐 Internet Culture 📖 Founder Memoir

Without Their Permission 87%

A college project became a top-ten site. Why that path is open to everyone.

by Alexis Ohanian 2013

3.70

2k+ ratings

🚀 Tech Startups 🌐 Internet Culture 📖 Founder Memoir

Get Rich or Lie Trying

by Symeon Brown • 2022

The influencer dream is built on sweatshops, bot farms, and surgical debt the camera never shows.

3.85

922

🤑 Influencer Economy 🏗️ Platform Capitalism 👁️ Attention Economy

Get Rich or Lie Trying 87%

The influencer dream is built on sweatshops, bot farms, and surgical debt the camera never shows.

by Symeon Brown 2022

3.85

922 ratings

🤑 Influencer Economy 🏗️ Platform Capitalism 👁️ Attention Economy

Why We Buy

by Paco Underhill • 1999

The hidden choreography of shoppers, decoded from thousands of hours of store video.

3.88

14k+

🧠 Consumer Behavior 🏬 Store Design 🏙️ Environmental Psychology

Why We Buy 87%

The hidden choreography of shoppers, decoded from thousands of hours of store video.

by Paco Underhill 1999

3.88

14k+ ratings

🧠 Consumer Behavior 🏬 Store Design 🏙️ Environmental Psychology

Making Websites Win

by Karl Blanks • 2017

The scientific method applied to your website: how tiny, tested changes compound into doubled sales.

4.31

435

📈 Conversion Rate Optimization 🖥️ Web Design 🧪 A/B Testing

Making Websites Win 87%

The scientific method applied to your website: how tiny, tested changes compound into doubled sales.

by Karl Blanks 2017

4.31

435 ratings

📈 Conversion Rate Optimization 🖥️ Web Design 🧪 A/B Testing

Buy Buttons

by Nick Loper • 2016

An extra $500 a month, one spare hour a day, and 300 platforms to make it happen.

3.97

201

🏃 Side Hustles 🛒 Online Marketplaces 🎸 Gig Economy

Buy Buttons 87%

An extra $500 a month, one spare hour a day, and 300 platforms to make it happen.

by Nick Loper 2016

3.97

201 ratings

🏃 Side Hustles 🛒 Online Marketplaces 🎸 Gig Economy

Why She Buys

by Bridget Brennan • 2009

Women decide 80 percent of all purchases. Most marketing was still built for a male brain.

3.82

488

🎯 Consumer Marketing 👩 Women Consumers 🧠 Neuromarketing

Why She Buys 87%

Women decide 80 percent of all purchases. Most marketing was still built for a male brain.

by Bridget Brennan 2009

3.82

488 ratings

🎯 Consumer Marketing 👩 Women Consumers 🧠 Neuromarketing

The Zen of Social Media Marketing

by Shama Hyder • 2010

Three steps to turn social media from a noisy time-sink into a customer-attracting system.

3.74

2k+

📱 Social Media Strategy 🧲 Inbound Marketing 📝 Content Marketing

The Zen of Social Media Marketing Summary

The Zen of Social Media Marketing 87%

Three steps to turn social media from a noisy time-sink into a customer-attracting system.

by Shama Hyder 2010

3.74

2k+ ratings

📱 Social Media Strategy 🧲 Inbound Marketing 📝 Content Marketing

Go Mobile

by Jeanne Hopkins • 2011

Mobile marketing without a big budget: how to adapt Fortune 500 tactics to your business.

3.55

📱 Mobile Marketing 📊 Digital Strategy 🧠 Consumer Behavior

Go Mobile 87%

Mobile marketing without a big budget: how to adapt Fortune 500 tactics to your business.

by Jeanne Hopkins 2011

3.55

60 ratings

📱 Mobile Marketing 📊 Digital Strategy 🧠 Consumer Behavior

Winner Sells All

by Jason Del Rey • 2023

In 1999, Walmart bet e-commerce didn't matter. The bill for that mistake is still unpaid.

3.94

364

🥊 Corporate Rivalry 🏪 Retail Industry 📱 Big Tech

Winner Sells All 87%

In 1999, Walmart bet e-commerce didn't matter. The bill for that mistake is still unpaid.

by Jason Del Rey 2023

3.94

364 ratings

🥊 Corporate Rivalry 🏪 Retail Industry 📱 Big Tech

e-Riches 2.0

by Scott Fox • 2009

Email, blogs, and social media: build an audience, earn their trust, then sell. The online playbook.

3.78

🖥️ Digital Marketing 📧 Email Marketing 📝 Content Marketing

e-Riches 2.0 87%

Email, blogs, and social media: build an audience, earn their trust, then sell. The online playbook.

by Scott Fox 2009

3.78

50 ratings

🖥️ Digital Marketing 📧 Email Marketing 📝 Content Marketing

Call of the Mall

by Paco Underhill • 2004

Your local mall was engineered to keep you spending. A retail anthropologist maps exactly how.

3.63

1k+

🛒 Retail Anthropology 🧠 Shopping Psychology 🏬 Mall Culture

Call of the Mall 87%

Your local mall was engineered to keep you spending. A retail anthropologist maps exactly how.

by Paco Underhill 2004

3.63

1k+ ratings

🛒 Retail Anthropology 🧠 Shopping Psychology 🏬 Mall Culture

101 Facebook Marketing Tips and Strategies for Small Businesses

by Lasse Rouhiainen • 2016

Facebook, Instagram, WhatsApp: 101 tactics that turn them into your small-business customer pipeline

3.63

🖥️ Digital Marketing 📱 Social Media Strategy 📘 Facebook Marketing

101 Facebook Marketing Tips and Strategies for Small Businesses Summary

101 Facebook Marketing Tips and Strategies for Small Businesses 87%

Facebook, Instagram, WhatsApp: 101 tactics that turn them into your small-business customer pipeline

by Lasse Rouhiainen 2016

3.63

27 ratings

🖥️ Digital Marketing 📱 Social Media Strategy 📘 Facebook Marketing

Starting an Etsy Business for Dummies (For Dummies

by Kate Shoup • 2011

Etsy gives you the storefront. Here's the playbook most shops learn when it's already too late.

3.50

258

🛒 Online Marketplaces 🧵 Handmade Businesses 🎨 Brand Identity

Starting an Etsy Business for Dummies (For Dummies Summary

Starting an Etsy Business for Dummies (For Dummies 87%

Etsy gives you the storefront. Here's the playbook most shops learn when it's already too late.

by Kate Shoup 2011

3.50

258 ratings

🛒 Online Marketplaces 🧵 Handmade Businesses 🎨 Brand Identity

Digital Marketing

by Godfrey Parkin • 2009

The consumer took control. Now master search, social, email, and the site that sells.

3.77

💻 Digital Marketing 🔍 Search Engine Marketing 📱 Social Media Marketing

Digital Marketing 87%

The consumer took control. Now master search, social, email, and the site that sells.

by Godfrey Parkin 2009

3.77

95 ratings

💻 Digital Marketing 🔍 Search Engine Marketing 📱 Social Media Marketing

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